Portable Power Station

Shoppers searched for this 17.7M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.7% of those searches ended in a purchase. Searches in the last 90 days moved -19.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $67.1M a year.

Searches, last 12 months

17.7M

Growth, 90 days vs prior 90

-19.6%

Conversion, latest week

0.7%

Market size, estimated

$67.1Ma year

Peak month

January1.9× the quietest month

Top search term

power station3.6M searches a year

Listings sell for $584.30 on average, from $61.90 to $2787.01. Amazon reports units sold in ranges. This niche sold 125K to 150K a year. The average listing sells 4,000 to 5,000 of them. At $584.30 that is $2.3M to $2.9M a year per listing.

Average price

$584.30above the $15 to $100 sweet spot

Price range

$61.90–$2787.01

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

125K–150K

Units per listing a year

4,000–5,000

Revenue per listing a year

$2.3M–$2.9M

Returns

3.5%of orders · Amazon United States median 2.1%

97% of listings pay for placement with sponsored ads. 70% ship with Prime. On an average day, 5.9% of listings are out of stock. The average listing ranks #34 within Generators & Portable Power. It carries 1,809 reviews at 4.47 stars, so a new listing needs social proof before a better product.

Sponsored listings

97%

Prime listings

70%

Out of stock, average day

5.9%

Average rank

#34in Generators & Portable Power

Average rating

4.47 starsAmazon United States average 4.42 stars

Average reviews

1,809per listing

Listings tracked

33

11 products launched here in the last 12 months. 11 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 35 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

11

Successful launches

11Amazon's first-year sales bar

Average brand age

35 months