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Porch Decor

Pass

Porch Decor scores 70 out of 100, a Pass. Shoppers spend an estimated $592K a year here, search demand grew +114.9% this quarter, and an estimated 1.8% of orders come back.

Flapen Score
70
70 / 100
Top 6% of 8,839 Patio, Lawn & Garden niches · +14 vs the category median of 56
Market size
$592K/yr3.5M searches / yr
90-day growth
+114.9%search demand this quarter
Competition
15%top-5 click share · 127 brands · 162 sellers

Flapen Score

Porch Decor against its category

The dotted line is the Patio, Lawn & Garden average. Past it, Porch Decor is stronger. Inside it, weaker.

70Pass
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Porch Decor market on Amazon at a glance

Shoppers on Amazon United States searched for Porch Decor 3.5M times last year and spent an estimated $592K. The top 5 brands take 23% of clicks. Demand peaks in Apr–May–Jun. Flapen scores it 70 out of 100, a Pass.

01 · Demand

An estimated 0.6% of those searches ended in a purchase.

Shoppers searched for this 3.5M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.6% of those searches ended in a purchase. Searches in the last 90 days moved +114.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $592K a year.

Searches, last 12 months
3.5M
Growth, 90 days vs prior 90
+114.9%
Conversion, latest week
0.6%
Market size, estimated
$592Ka year
Peak month
May6.8× the quietest month
Top search term
garden statues832K searches a year

02 · Price

A sale here is worth $29.94.

Listings sell for $29.94 on average, from $6.79 to $223.66. Amazon reports units sold in ranges. This niche sold 25K to 30K a year. The average listing sells 100 to 250 of them. At $29.94 that is $3K to $7K a year per listing.

Average price
$29.94inside the $15 to $100 sweet spot
Price range
$6.79–$223.66
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
25K–30K
Units per listing a year
100–250
Revenue per listing a year
$3K–$7K
Returns
1.8%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

96% of listings pay for placement with sponsored ads. 96% ship with Prime. On an average day, 1.5% of listings are out of stock. The average listing ranks #294 within Garden Sculptures & Statues. It carries 1,704 reviews at 4.49 stars, so a new listing needs social proof before a better product.

Sponsored listings
96%
Prime listings
96%
Out of stock, average day
1.5%
Average rank
#294in Garden Sculptures & Statues
Average rating
4.49 starsAmazon United States average 4.42 stars
Average reviews
1,704per listing
Listings tracked
162

04 · Newcomers

18 of last year's 22 launches cleared the first-year sales bar.

22 products launched here in the last 12 months. 18 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 30 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
22
Successful launches
18Amazon's first-year sales bar
Average brand age
30 months

Products

Top Porch Decor products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 15% of clicks. An open shelf where new products get seen.

Brands

127 falling

Sellers

162

Top-5 brand share

23%

Top 20: 50%

Top-5 click share

15%

Top 20: 39%

Open market

75%

  • Brand 18%
  • Brand 25%
  • Brand 34%
  • Brand 43%
  • Brand 53%
  • Brand 62%

Demand

Porch Decor search demand

Weekly searches over the year, seasonality beneath. Pick a range.

600K400KSpike '25Prime Day '25Black Friday '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Apr, May, Jun · busiest ÷ quietest = 6.8×

Search terms

Top Porch Decor search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • garden statues832K/yr
  • outdoor statues316K/yr
  • garden statue223K/yr
  • garden statues outdoor clearance207K/yr
  • outdoor hanging decor174K/yr
  • decorative garden stakes176K/yr
  • front porch decorations outdoor179K/yr
  • metal yard art159K/yr
  • garden sculptures & statues230K/yr
  • whimsical garden decor99K/yr

Reviews and returns

What reviews say buyers love and hate about Porch Decor

We read the reviews and the return reasons for every product selling here.

16%of positive reviews mention “Brightness/Shine/Glow”
27%of negative reviews mention “Size-Overall”
1.8%of orders come back
“But small”
A buyer, on “Size-Overall”27% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Porch Decor questions

Answered from the same tracked data.