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Pool with Shade

Maybe

Search demand grew +106.9% this quarter. But buyers convert on only 1.1% of searches, so Pool with Shade is a Maybe.

Flapen Score
59
59 / 100
Top 36% of 8,839 Patio, Lawn & Garden niches · +3 vs the category median of 56
Market size
$60K/yr70K searches / yr
90-day growth
+106.9%search demand this quarter
Competition
54%top-5 click share · 19 brands · 49 sellers

Flapen Score

Pool with Shade against its category

The dotted line is the Patio, Lawn & Garden average. Past it, Pool with Shade is stronger. Inside it, weaker.

59Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Pool with Shade market on Amazon at a glance

Shoppers on Amazon United States searched for Pool with Shade 70K times last year and spent an estimated $60K. The top 5 brands take 68% of clicks. Demand peaks in Mar–Apr–May–Jun–Jul. Flapen scores it 59 out of 100, a Maybe.

01 · Demand

An estimated 1.1% of those searches ended in a purchase.

Shoppers searched for this 70K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.1% of those searches ended in a purchase. Searches in the last 90 days moved +106.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $60K a year.

Searches, last 12 months
70K
Growth, 90 days vs prior 90
+106.9%
Conversion, latest week
1.1%
Market size, estimated
$60Ka year
Peak month
June94.6× the quietest month
Top search term
inflatable pool with canopy38K searches a year

02 · Price

A sale here is worth $80.05.

Listings sell for $80.05 on average, from $37.08 to $141.07. Amazon reports units sold in ranges. This niche sold 500 to 750 a year. The average listing sells 0 to 100 of them. At $80.05 that is $0 to $8K a year per listing.

Average price
$80.05inside the $15 to $100 sweet spot
Price range
$37.08–$141.07
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
500–750
Units per listing a year
0–100
Revenue per listing a year
$0–$8K
Returns
1.3%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads.

93% of listings pay for placement with sponsored ads. 93% ship with Prime. On an average day, 15.0% of listings are out of stock. The average listing ranks #106 within Swimming Pools. It carries 1,355 reviews at 4.07 stars, so a new listing needs social proof before a better product.

Sponsored listings
93%
Prime listings
93%
Out of stock, average day
15.0%
Average rank
#106in Swimming Pools
Average rating
4.07 starsAmazon United States average 4.42 stars
Average reviews
1,355per listing
Listings tracked
29

04 · Newcomers

19 of last year's 20 launches cleared the first-year sales bar.

20 products launched here in the last 12 months. 19 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 28 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
20
Successful launches
19Amazon's first-year sales bar
Average brand age
28 months

Products

Top Pool with Shade products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 54% of clicks. Leaders hold, but buyers still shop past them.

Brands

19 falling

Sellers

49

Top-5 brand share

68%

Top 20: 100%

Top-5 click share

54%

Top 20: 94%

Open market

27%

  • Brand 119%
  • Brand 218%
  • Brand 314%
  • Brand 48%
  • Brand 58%
  • Brand 65%

Demand

Pool with Shade search demand

Weekly searches over the year, seasonality beneath. Pick a range.

7K5KBlack Friday '24Holiday '24Spike '25Black Friday '25Spike '26Prime Day '26SepDecMarJunAugNovMarMay

Peak months: Mar, Apr, May, Jun, Jul · busiest ÷ quietest = 94.6×

Search terms

Top Pool with Shade search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • inflatable pool with canopy38K/yr
  • inflatable pool with shade11K/yr
  • swimming pool with canopy5K/yr
  • inflatable pool with canopy for adults4K/yr
  • inflatable gazebo pool8K/yr
  • pool with umbrella4K/yr

Reviews and returns

What reviews say buyers love and hate about Pool with Shade

We read the reviews and the return reasons for every product selling here.

13%of positive reviews mention “Size-Overall”
21%of negative reviews mention “Size-Overall”
1.3%of orders come back
“Bigger than i thought”
A buyer, on “Size-Overall”21% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Pool with Shade questions

Answered from the same tracked data.