Pool Supplies
PassPool Supplies scores 70 out of 100, a Pass. Shoppers spend an estimated $1.1M a year here, search demand grew +242.9% this quarter, and an estimated 0.4% of orders come back.
- Flapen Score
- 70 / 100Top 6% of 8,839 Patio, Lawn & Garden niches · +14 vs the category median of 5670
- Market size
- $1.1M/yr480K searches / yr
- 90-day growth
- +242.9%search demand this quarter
- Competition
- 44%top-5 click share · 16 brands · 131 sellers
Flapen Score
Pool Supplies against its category
The dotted line is the Patio, Lawn & Garden average. Past it, Pool Supplies is stronger. Inside it, weaker.
Market
The Pool Supplies market on Amazon at a glance
Shoppers on Amazon United States searched for Pool Supplies 480K times last year and spent an estimated $1.1M. The top 5 brands take 78% of clicks. Demand peaks in May–Jun–Jul. Flapen scores it 70 out of 100, a Pass.
01 · Demand
An estimated 6.3% of those searches ended in a purchase.
Shoppers searched for this 480K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 6.3% of those searches ended in a purchase. Searches in the last 90 days moved +242.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $1.1M a year.
- Searches, last 12 months
- 480K
- Growth, 90 days vs prior 90
- +242.9%
- Conversion, latest week
- 6.3%
- Market size, estimated
- $1.1Ma year
- Peak month
- June15.7× the quietest month
- Top search term
- pool supplies221K searches a year
02 · Price
A sale here is worth $36.49.
Listings sell for $36.49 on average, from $8.15 to $168.19. Amazon reports units sold in ranges. This niche sold 20K to 25K a year. The average listing sells 250 to 500 of them. At $36.49 that is $9K to $18K a year per listing.
- Average price
- $36.49inside the $15 to $100 sweet spot
- Price range
- $8.15–$168.19
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 20K–25K
- Units per listing a year
- 250–500
- Revenue per listing a year
- $9K–$18K
- Returns
- 0.4%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads and reviews.
100% of listings pay for placement with sponsored ads. 87% ship with Prime. On an average day, 1.9% of listings are out of stock. The average listing ranks #12 within Cleaning Tools & Chemicals. It carries 8,331 reviews at 4.53 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 100%
- Prime listings
- 87%
- Out of stock, average day
- 1.9%
- Average rank
- #12in Cleaning Tools & Chemicals
- Average rating
- 4.53 starsAmazon United States average 4.42 stars
- Average reviews
- 8,331per listing
- Listings tracked
- 31
04 · Newcomers
1 of last year's 1 launches cleared the first-year sales bar.
1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 45 months on average, so the names here are settling in.
- Launched, last 12 months
- 1
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 45 months
Products
Top Pool Supplies products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 44% of clicks. Leaders hold, but buyers still shop past them.
Brands
16 falling
Sellers
131
Top-5 brand share
78%
Top 20: 100%
Top-5 click share
44%
Top 20: 89%
Open market
18%
- Brand 136%
- Brand 219%
- Brand 39%
- Brand 47%
- Brand 57%
- Brand 64%
Demand
Pool Supplies search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: May, Jun, Jul · busiest ÷ quietest = 15.7×
Search terms
Top Pool Supplies search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- pool supplies221K/yr
- pool chemicals for above ground pool100K/yr
- pool chemicals for inground pools35K/yr
- above ground pool chemicals18K/yr
- pool care18K/yr
- pool treatment14K/yr
- pool cleaning tools & chemicals14K/yr
- swimming pool supplies15K/yr
- pool sanitizer10K/yr
- pool supply12K/yr
Reviews and returns
What reviews say buyers love and hate about Pool Supplies
We read the reviews and the return reasons for every product selling here.
“Doesn't work as described”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
16 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Pool Supplies questions
Answered from the same tracked data.









