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Pool Storage

Pass

Pool Storage scores 78 out of 100, a Pass. Shoppers spend an estimated $1.9M a year here, search demand grew +529.8% this quarter, and an estimated 0.9% of orders come back.

Flapen Score
78
78 / 100
Top 1% of 8,839 Patio, Lawn & Garden niches · +22 vs the category median of 56
Market size
$1.9M/yr1.4M searches / yr
90-day growth
+529.8%search demand this quarter
Competition
31%top-5 click share · 34 brands · 88 sellers

Flapen Score

Pool Storage against its category

The dotted line is the Patio, Lawn & Garden average. Past it, Pool Storage is stronger. Inside it, weaker.

78Pass
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Pool Storage market on Amazon at a glance

Shoppers on Amazon United States searched for Pool Storage 1.4M times last year and spent an estimated $1.9M. The top 5 brands take 45% of clicks. Demand peaks in May–Jun–Jul. Flapen scores it 78 out of 100, a Pass.

01 · Demand

An estimated 1.8% of those searches ended in a purchase.

Shoppers searched for this 1.4M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.8% of those searches ended in a purchase. Searches in the last 90 days moved +529.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $1.9M a year.

Searches, last 12 months
1.4M
Growth, 90 days vs prior 90
+529.8%
Conversion, latest week
1.8%
Market size, estimated
$1.9Ma year
Peak month
June34.0× the quietest month
Top search term
pool float storage324K searches a year

02 · Price

A sale here is worth $79.82.

Listings sell for $79.82 on average, from $13.25 to $255.36. Amazon reports units sold in ranges. This niche sold 20K to 25K a year. The average listing sells 250 to 500 of them. At $79.82 that is $20K to $40K a year per listing.

Average price
$79.82inside the $15 to $100 sweet spot
Price range
$13.25–$255.36
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
20K–25K
Units per listing a year
250–500
Revenue per listing a year
$20K–$40K
Returns
0.9%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

98% of listings pay for placement with sponsored ads. 83% ship with Prime. On an average day, 8.4% of listings are out of stock. The average listing ranks #804 within Outdoor Storage & Housing. It carries 1,853 reviews at 4.32 stars, so a new listing needs social proof before a better product.

Sponsored listings
98%
Prime listings
83%
Out of stock, average day
8.4%
Average rank
#804in Outdoor Storage & Housing
Average rating
4.32 starsAmazon United States average 4.42 stars
Average reviews
1,853per listing
Listings tracked
46

04 · Newcomers

14 of last year's 17 launches cleared the first-year sales bar.

17 products launched here in the last 12 months. 14 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 32 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
17
Successful launches
14Amazon's first-year sales bar
Average brand age
32 months

Products

Top Pool Storage products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 31% of clicks. An open shelf where new products get seen.

Brands

34 falling

Sellers

88

Top-5 brand share

45%

Top 20: 88%

Top-5 click share

31%

Top 20: 73%

Open market

50%

  • Brand 113%
  • Brand 212%
  • Brand 38%
  • Brand 47%
  • Brand 55%
  • Brand 64%

Demand

Pool Storage search demand

Weekly searches over the year, seasonality beneath. Pick a range.

100K60KSpike '25Prime Day '25Spike '26SepDecMarJunAugNovMarMay

Peak months: May, Jun, Jul · busiest ÷ quietest = 34.0×

Search terms

Top Pool Storage search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • pool float storage324K/yr
  • pool storage244K/yr
  • pool toy storage150K/yr
  • pool storage bin116K/yr
  • pool organizer59K/yr
  • pool float holder62K/yr
  • outdoor pool storage69K/yr
  • pool organizers and storage outdoor36K/yr
  • pool storage bins outdoor waterproof57K/yr
  • pool float storage organizer38K/yr

FAQ

Common Pool Storage questions

Answered from the same tracked data.