Pool Safety
MaybeSearch demand grew +151.2% this quarter. But prices span $9.64–$740.72, mostly outside the sweet spot, so Pool Safety is a Maybe.
- Flapen Score
- 59 / 100Top 36% of 8,839 Patio, Lawn & Garden niches · +3 vs the category median of 5659
- Market size
- $76K/yr32K searches / yr
- 90-day growth
- +151.2%search demand this quarter
- Competition
- 41%top-5 click share · 28 brands · 49 sellers
Flapen Score
Pool Safety against its category
The dotted line is the Patio, Lawn & Garden average. Past it, Pool Safety is stronger. Inside it, weaker.
Market
The Pool Safety market on Amazon at a glance
Shoppers on Amazon United States searched for Pool Safety 32K times last year and spent an estimated $76K. The top 5 brands take 49% of clicks. Demand peaks in May–Jun–Jul. Flapen scores it 59 out of 100, a Maybe.
01 · Demand
An estimated 2.1% of those searches ended in a purchase.
Shoppers searched for this 32K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.1% of those searches ended in a purchase. Searches in the last 90 days moved +151.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $76K a year.
- Searches, last 12 months
- 32K
- Growth, 90 days vs prior 90
- +151.2%
- Conversion, latest week
- 2.1%
- Market size, estimated
- $76Ka year
- Peak month
- June7.0× the quietest month
- Top search term
- pool safety equipment18K searches a year
02 · Price
A sale here is worth $112.68.
Listings sell for $112.68 on average, from $9.64 to $740.72. Amazon reports units sold in ranges. This niche sold 500 to 750 a year. The average listing sells 0 to 100 of them. At $112.68 that is $0 to $11K a year per listing.
- Average price
- $112.68above the $15 to $100 sweet spot
- Price range
- $9.64–$740.72
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 500–750
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$11K
- Returns
- 2.6%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads and reviews.
100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 6.3% of listings are out of stock. The average listing ranks #251 within Parts & Accessories. It carries 2,491 reviews at 4.26 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 100%
- Prime listings
- 100%
- Out of stock, average day
- 6.3%
- Average rank
- #251in Parts & Accessories
- Average rating
- 4.26 starsAmazon United States average 4.42 stars
- Average reviews
- 2,491per listing
- Listings tracked
- 37
04 · Newcomers
7 of last year's 9 launches cleared the first-year sales bar.
9 products launched here in the last 12 months. 7 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 49 months on average, so the names here are settling in.
- Launched, last 12 months
- 9
- Successful launches
- 7Amazon's first-year sales bar
- Average brand age
- 49 months
Products
Top Pool Safety products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 41% of clicks. Leaders hold, but buyers still shop past them.
Brands
28 falling
Sellers
49
Top-5 brand share
49%
Top 20: 92%
Top-5 click share
41%
Top 20: 82%
Open market
47%
- Brand 115%
- Brand 210%
- Brand 310%
- Brand 47%
- Brand 56%
- Brand 64%
Demand
Pool Safety search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: May, Jun, Jul · busiest ÷ quietest = 7.0×
Search terms
Top Pool Safety search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- pool safety equipment18K/yr
- swimming pool safety equipment3K/yr
- pool safety products6K/yr
- pool safety for kids3K/yr
- pool safety gear3K/yr
Reviews and returns
What reviews say buyers love and hate about Pool Safety
We read the reviews and the return reasons for every product selling here.
“Inaccurate sizes”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
17 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Pool Safety questions
Answered from the same tracked data.