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Pool Pump

Pass

Pool Pump scores 74 out of 100, a Pass. Shoppers spend an estimated $16.8M a year here, search demand grew +267.4% this quarter, and an estimated 1.8% of orders come back.

Flapen Score
74
74 / 100
Top 3% of 8,839 Patio, Lawn & Garden niches · +18 vs the category median of 56
Market size
$16.8M/yr3.9M searches / yr
90-day growth
+267.4%search demand this quarter
Competition
30%top-5 click share · 27 brands · 107 sellers

Flapen Score

Pool Pump against its category

The dotted line is the Patio, Lawn & Garden average. Past it, Pool Pump is stronger. Inside it, weaker.

74Pass
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Pool Pump market on Amazon at a glance

Shoppers on Amazon United States searched for Pool Pump 3.9M times last year and spent an estimated $16.8M. The top 5 brands take 70% of clicks. Demand peaks in May–Jun–Jul. Flapen scores it 74 out of 100, a Pass.

01 · Demand

An estimated 2.8% of those searches ended in a purchase.

Shoppers searched for this 3.9M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.8% of those searches ended in a purchase. Searches in the last 90 days moved +267.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $16.8M a year.

Searches, last 12 months
3.9M
Growth, 90 days vs prior 90
+267.4%
Conversion, latest week
2.8%
Market size, estimated
$16.8Ma year
Peak month
June19.1× the quietest month
Top search term
pool pump777K searches a year

02 · Price

A sale here is worth $153.59.

Listings sell for $153.59 on average, from $11.72 to $645.46. Amazon reports units sold in ranges. This niche sold 80K to 100K a year. The average listing sells 750 to 1,000 of them. At $153.59 that is $115K to $154K a year per listing.

Average price
$153.59above the $15 to $100 sweet spot
Price range
$11.72–$645.46
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
80K–100K
Units per listing a year
750–1,000
Revenue per listing a year
$115K–$154K
Returns
1.8%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

97% of listings pay for placement with sponsored ads. 81% ship with Prime. On an average day, 7.6% of listings are out of stock. The average listing ranks #51 within Filters & Filter Media. It carries 2,686 reviews at 4.15 stars, so a new listing needs social proof before a better product.

Sponsored listings
97%
Prime listings
81%
Out of stock, average day
7.6%
Average rank
#51in Filters & Filter Media
Average rating
4.15 starsAmazon United States average 4.42 stars
Average reviews
2,686per listing
Listings tracked
78

04 · Newcomers

30 of last year's 30 launches cleared the first-year sales bar.

30 products launched here in the last 12 months. 30 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 40 months on average, so the names here are settling in.

Launched, last 12 months
30
Successful launches
30Amazon's first-year sales bar
Average brand age
40 months

Products

Top Pool Pump products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 30% of clicks. An open shelf where new products get seen.

Brands

27 falling

Sellers

107

Top-5 brand share

70%

Top 20: 97%

Top-5 click share

30%

Top 20: 61%

Open market

26%

  • Brand 133%
  • Brand 212%
  • Brand 311%
  • Brand 49%
  • Brand 55%
  • Brand 64%

Demand

Pool Pump search demand

Weekly searches over the year, seasonality beneath. Pick a range.

250K150KSpike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: May, Jun, Jul · busiest ÷ quietest = 19.1×

Search terms

Top Pool Pump search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • pool pump777K/yr
  • pool filter672K/yr
  • pool pumps above ground441K/yr
  • sand filter pump for above ground pool263K/yr
  • above ground pool pump300K/yr
  • intex pool pump258K/yr
  • pool filter pump167K/yr
  • pool sand filter126K/yr
  • intex sand filter pump95K/yr
  • sand filter114K/yr

Reviews and returns

What reviews say buyers love and hate about Pool Pump

We read the reviews and the return reasons for every product selling here.

13%of positive reviews mention “Assembly/Installation”
21%of negative reviews mention “Durability”
1.8%of orders come back
“Didnt last”
A buyer, on “Durability”21% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Pool Pump questions

Answered from the same tracked data.