- Flapen Score
- 47 / 100Ranks 6,868 of 8,839 Patio, Lawn & Garden niches · −9 vs the category median of 5647
- Market size
- $195K/yr86K searches / yr
- 90-day growth
- +59.9%search demand this quarter
- Competition
- 82%top-5 click share · 8 brands · 30 sellers
Flapen Score
Pool Paint against its category
The dotted line is the Patio, Lawn & Garden average. Past it, Pool Paint is stronger. Inside it, weaker.
Market
The Pool Paint market on Amazon at a glance
Shoppers on Amazon United States searched for Pool Paint 86K times last year and spent an estimated $195K. The top 5 brands take 96% of clicks. Demand peaks in Apr–May–Jun. Flapen scores it 47 out of 100, a Fail.
01 · Demand
An estimated 1.9% of those searches ended in a purchase.
Shoppers searched for this 86K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.9% of those searches ended in a purchase. Searches in the last 90 days moved +59.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $195K a year.
- Searches, last 12 months
- 86K
- Growth, 90 days vs prior 90
- +59.9%
- Conversion, latest week
- 1.9%
- Market size, estimated
- $195Ka year
- Peak month
- May9.1× the quietest month
- Top search term
- pool paint48K searches a year
02 · Price
A sale here is worth $121.64.
Listings sell for $121.64 on average, from $44.64 to $244.47. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 250 to 500 of them. At $121.64 that is $30K to $61K a year per listing.
- Average price
- $121.64above the $15 to $100 sweet spot
- Price range
- $44.64–$244.47
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 3K–4K
- Units per listing a year
- 250–500
- Revenue per listing a year
- $30K–$61K
- Returns
- 2.1%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads.
92% of listings pay for placement with sponsored ads. 54% ship with Prime. On an average day, 0.7% of listings are out of stock. The average listing ranks #125 within Parts & Accessories. It carries 718 reviews at 4.02 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 92%
- Prime listings
- 54%
- Out of stock, average day
- 0.7%
- Average rank
- #125in Parts & Accessories
- Average rating
- 4.02 starsAmazon United States average 4.42 stars
- Average reviews
- 718per listing
- Listings tracked
- 13
04 · Newcomers
Brands here are established.
The brands on the shelf have sold for 79 months on average, so the names here are established.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 79 months
Products
Top Pool Paint products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 24, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Dyco Waterborne Acrylic Pool Paint Resistant to UV Water Salt Chemicals Fading Cracking & More Seals Hairline Cracks (Ocean Blue 5 Gallon)
- Price
- $206.75
- Rating
- 3.8/5
- Reviews
- 394
- Age
- 11y ago

INSL-X Waterborne Semi-Gloss Acrylic Pool Paint Royal Blue 1 Gallon
- Price
- $77.07
- Rating
- 4.2/5
- Reviews
- 2,078
- Age
- 7y ago

Olympic Pool Paint - Zeron - Bikini Blue - 1 Gallon - two-part epoxy swimming pool paint - one-coat for plaster fiberglass steel and aluminum pools.
- Price
- $147.46
- Rating
- 4.4/5
- Reviews
- 542
- Age
- 12y ago

Dyco Waterborne Acrylic Pool Paint Resistant to UV Water Salt Chemicals Fading Cracking & More Seals Hairline Cracks (Ocean Blue 1 Gallon)
- Price
- $45.36
- Rating
- 3.8/5
- Reviews
- 394
- Age
- 11y ago

INSL-X Waterborne Semi-Gloss Acrylic Pool Paint Aquamarine 1 Gallon 128 Fl Oz (Pack of 1)
- Price
- $76.55
- Rating
- 4.2/5
- Reviews
- 2,078
- Age
- 7y ago
Trending
estimated 90-day click momentum
In The Swim Non-Slip Acrylic Swimming Pool Paint - Dark Blue - For Smooth Bare Cement Surfaces Previously Acrylic Coating or Rubber Base Paint Coating - 1 Gallon - 2-Pack
- Price
- $174.71
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 1y ago

INSL-X Waterborne Semi-Gloss Acrylic Pool Paint Aquamarine 1 Gallon 128 Fl Oz (Pack of 1)
- Price
- $76.55
- Rating
- 4.2/5
- Reviews
- 2,078
- Age
- 7y ago

INSL-X Waterborne Semi-Gloss Acrylic Pool Paint Black 1 Gallon
- Price
- $76.84
- Rating
- 4.2/5
- Reviews
- 2,078
- Age
- 7y ago

Dohenys Pro-Grade Synthetic Rubber Self-Priming Swimming Pool Paint | Can Be Used Over Both Chlorinated Rubber and Synthetic Rubber Surfaces | VOC Compliant| Blue Ice | 1 Gallon
- Price
- $97.56
- Rating
- 3.3/5
- Reviews
- 6
- Age
- 1y ago

Olympic Pool Paint - Zeron - Bikini Blue - 1 Gallon - two-part epoxy swimming pool paint - one-coat for plaster fiberglass steel and aluminum pools.
- Price
- $147.46
- Rating
- 4.4/5
- Reviews
- 542
- Age
- 12y ago
Newest
by launch date
In The Swim Non-Slip Acrylic Swimming Pool Paint - Dark Blue - For Smooth Bare Cement Surfaces Previously Acrylic Coating or Rubber Base Paint Coating - 1 Gallon - 2-Pack
- Price
- $174.71
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 1y ago

Dohenys Pro-Grade Synthetic Rubber Self-Priming Swimming Pool Paint | Can Be Used Over Both Chlorinated Rubber and Synthetic Rubber Surfaces | VOC Compliant| Blue Ice | 1 Gallon
- Price
- $97.56
- Rating
- 3.3/5
- Reviews
- 6
- Age
- 1y ago

WOOLSEY Premium Epoxy Pool Paint high-build coating for plaster fiberglass and concrete swimming pools - White
- Price
- $132.42
- Rating
- 4.3/5
- Reviews
- 115
- Age
- 4y ago

INSL-X Waterborne Semi-Gloss Acrylic Pool Paint Royal Blue 1 Gallon
- Price
- $77.07
- Rating
- 4.2/5
- Reviews
- 2,078
- Age
- 7y ago

INSL-X Waterborne Semi-Gloss Acrylic Pool Paint Aquamarine 1 Gallon 128 Fl Oz (Pack of 1)
- Price
- $76.55
- Rating
- 4.2/5
- Reviews
- 2,078
- Age
- 7y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 82% of clicks. A locked shelf that new listings rarely crack.
Brands
8 flat
Sellers
30
Est. top-5 brand share
96%
Top 20: 100%
Est. top-5 click share
82%
Top 20: 100%
Open market
3%
- Dyco Paints44%
- INSL-X31%
- Kelley Technical Coatings16%
- Pond Armor3%
- Doheny's1%
- Cool!1%
- Open — no brand owns it (2 brands, 3%)
Demand
Pool Paint search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Apr, May, Jun · busiest ÷ quietest = 9.1×
Search terms
Top Pool Paint search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- pool paint48K/yr
- pool paint for cement pool16K/yr
- swimming pool paint9K/yr
- pool paint 5 gallon4K/yr
- acrylic pool paint3K/yr
- pintura para piscina4K/yr
- dyco pool paint2K/yr
Reviews and returns
What reviews say buyers love and hate about Pool Paint
We read the reviews and the return reasons for every product selling here.
“Paint will peal off”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
20 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Pool Paint questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









