Pool Pad
PassPool Pad scores 71 out of 100, a Pass. Shoppers spend an estimated $310K a year here, search demand grew +360.3% this quarter, and an estimated 2.4% of orders come back.
- Flapen Score
- 71 / 100Top 5% of 8,839 Patio, Lawn & Garden niches · +15 vs the category median of 5671
- Market size
- $310K/yr241K searches / yr
- 90-day growth
- +360.3%search demand this quarter
- Competition
- 32%top-5 click share · 33 brands · 40 sellers
Flapen Score
Pool Pad against its category
The dotted line is the Patio, Lawn & Garden average. Past it, Pool Pad is stronger. Inside it, weaker.
Market
The Pool Pad market on Amazon at a glance
Shoppers on Amazon United States searched for Pool Pad 241K times last year and spent an estimated $310K. The top 5 brands take 54% of clicks. Demand peaks in May–Jun–Jul. Flapen scores it 71 out of 100, a Pass.
01 · Demand
An estimated 2.4% of those searches ended in a purchase.
Shoppers searched for this 241K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.4% of those searches ended in a purchase. Searches in the last 90 days moved +360.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $310K a year.
- Searches, last 12 months
- 241K
- Growth, 90 days vs prior 90
- +360.3%
- Conversion, latest week
- 2.4%
- Market size, estimated
- $310Ka year
- Peak month
- June71.9× the quietest month
- Top search term
- pool liner pad50K searches a year
02 · Price
A sale here is worth $53.97.
Listings sell for $53.97 on average, from $22.50 to $131.14. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 0 to 100 of them. At $53.97 that is $0 to $5K a year per listing.
- Average price
- $53.97inside the $15 to $100 sweet spot
- Price range
- $22.50–$131.14
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 5K–6K
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$5K
- Returns
- 2.4%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads and reviews.
98% of listings pay for placement with sponsored ads. 97% ship with Prime. On an average day, 3.7% of listings are out of stock. The average listing ranks #37 within Parts & Accessories. It carries 1,974 reviews at 4.25 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 98%
- Prime listings
- 97%
- Out of stock, average day
- 3.7%
- Average rank
- #37in Parts & Accessories
- Average rating
- 4.25 starsAmazon United States average 4.42 stars
- Average reviews
- 1,974per listing
- Listings tracked
- 63
04 · Newcomers
25 of last year's 28 launches cleared the first-year sales bar.
28 products launched here in the last 12 months. 25 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 39 months on average, so the names here are settling in.
- Launched, last 12 months
- 28
- Successful launches
- 25Amazon's first-year sales bar
- Average brand age
- 39 months
Products
Top Pool Pad products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take only 32% of clicks. An open shelf where new products get seen.
Brands
33 falling
Sellers
40
Top-5 brand share
54%
Top 20: 90%
Top-5 click share
32%
Top 20: 68%
Open market
42%
- Brand 124%
- Brand 211%
- Brand 37%
- Brand 47%
- Brand 54%
- Brand 64%
Demand
Pool Pad search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: May, Jun, Jul · busiest ÷ quietest = 71.9×
Search terms
Top Pool Pad search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- pool liner pad50K/yr
- pool pads for above ground pool46K/yr
- gorilla pad for above ground pool17K/yr
- foam pool pad15K/yr
- above ground pool pad17K/yr
- foam mats for under pool9K/yr
- pool underlayment pad10K/yr
- pool ground cloth8K/yr
- foam pads for under pool7K/yr
- gorilla pool pad8K/yr
Reviews and returns
What reviews say buyers love and hate about Pool Pad
We read the reviews and the return reasons for every product selling here.
“not as thick as you would think”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
15 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Pool Pad questions
Answered from the same tracked data.