Is pool light fixture profitable to sell on Amazon United States?

The niche generates $101K/yr across 42 tracked products. 16 of 16 products launched in the last 360 days are still selling. 90-day search growth is +126.4%. Flapen's verdict: Worth a look (63/100).

How competitive is the pool light fixture niche?

33 brands and 53 sellers compete. The top 5 products take 38% of clicks and top 5 brands hold 49% of demand.

What do buyers complain about in pool light fixture?

Top complaints mined from reviews: Durability, Brightness/Shine/Glow, Quality-Overall. The return rate is 2.7%.

When does demand for pool light fixture peak?

Demand peaks in Apr–May–Jun–Jul–Aug; the busiest month runs 4.0× the quietest.

What does it cost to enter the pool light fixture niche?

Listings span $26.69–$529.08; the average listing price is $157.55 (sweet spot $15–$100). The average incumbent carries 137 reviews — the moat a new listing must climb.

pool light fixture

Worth a look

Shows demand growing +126.4% this quarter, but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Growth

Incredible+126.4%

90-day search growth — must beat 0% to launch

Review moat

Great136.86

avg incumbent reviews — the moat a new listing must climb

Quality gap

Great4.1★

avg incumbent rating — lower means beatable quality

Brand share

Great49%

top-5 brand share — no brand owns this niche

Competition

Great38%

top-5 click share — an open shelf

Returns

Good2.7%

return rate — above 5% kills the launch gate

Avg price

Good$157.55

avg listing price — sweet spot $15–$100

Market size

Okay$101K

$101K/yr · 46K searches

Conversion

Bad1.4%

search→purchase rate — share of searches ending in a sale

Price range

Bad$26.69–$529.08

cheapest to priciest tracked listing — scored on the share inside $15–$100

According to Flapen's Amazon United States niche tracking, pool light fixture is a $101K/yr Amazon United States market (46K searches/yr). The top 5 brands hold 49% of demand. Demand peaks in Apr–May–Jun–Jul–Aug. Verdict: Worth a look — 63/100.

Data updated Jul 24, 2026 · scored weekly · How we score niches

pool light fixture market data

Units sold / yr: 500–750; avg 0–100/product
Revenue / yr: $79K–$118K; units × avg price
Conversion rate: 1.4%
Avg BSR: #172
Page quality: 0%
Prime: 100%
Sponsored: 100%
Out of stock: 3.3%
Avg brand age: 24 months
Avg seller age: 181 days

Competition & brand share

Clicks spread well past the top 5 (38% combined) — an open shelf where new products get seen.

Brands

33 falling

Sellers

Top-5 brand share

49%

Top 20: 88%

Top-5 click share

38%

Top 20: 78%

Open market

47%

SURAIELEC19%
HQUA13%
POOLHACKER7%
LightHacker5%
Jyexin5%
Awanhe5%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +126.4% search growth over the last 90 days.

Peak months: Apr, May, Jun, Jul, Aug · busiest ÷ quietest = 4.0×

Open Trend

Top pool light fixture search terms

inground pool light22K/yr +137.5%1.0% conv.
pool light replacement11K/yr +132.7%0.6% conv.
pool light led6K/yr +125.1%0.7% conv.
replacement pool light3K/yr +143.5%0.9% conv.
pool light fixture4K/yr +58.0%0.9% conv.

All search terms

Top pool light fixture products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

HQUA PN01DC LED Inground Pool Lighting System RGBW Color Change 10 Inch 50W Remote/App Control 120V AC 100 Feet Cord

HQUA$236.804.4★399 rev

SURAIELEC Pool Lights for Inground Pool 10 Inch 120V LED Underwater Light 35W (300W Equivalent) 4000LM Cool White 6000K Fits 10 Large Wet Niches Stainless Steel Housing 50FT Cord

SURAIELEC$186.484.5★84 rev

Solar Pool Lights for Inground & Above Ground Pool 10-Color 4-Mode LED Pool Lights Underwater Swimming Pool Lights with Timer Submersible Pool Lights with Remote Waterproof Design (Black 1 Pack)

POOLHACKER$88.224.3★347 rev

LightHacker Solar Pool Lights for Inground Pools Upgraded Solar Lights with LCD Pool Thermometer Underwater Submersible Led Light for Pool Accessories Swimming Pool Lighting with 10 Light Modes 1PC

LightHacker$81.184.4★201 rev

SURAIELEC 12V AC Pool Lights for Inground Pool 10 inch Color Changing LED Pool Light with Remote Control 300W Equivalent Underwater Swimming Pool Light Fixture for Large Wet Niches 50FT

SURAIELEC$197.224.3★65 rev

Newest

by launch date

2026 Upgrade Solar Pool Lights Only for Inground Pool & Steel Wall Above Ground Pool IP68 Waterproof 17 Lighting 6800mAh Underwater Submersible Pool Lights with Remote for Pool Party(1 Pack)

Kitloo$97.2536 rev

2mo ago

LightHacker Solar Pool Lights for Inground Pools Upgraded Solar Lights with LCD Pool Thermometer Underwater Submersible Led Light for Pool Accessories Swimming Pool Lighting with 10 Light Modes 1PC

LightHacker$81.18201 rev

4mo ago

Upgraded LED Pool Light Bulb for Inground Pool 70W RGBW Color Changing Swimming Pool Lights for Above Ground Pool with Enhanced Remote E26 Base Pool Led lights Inground Dimmable Black/Blue

loyoele$83.6849 rev

5mo ago

Solar Pool Lights for Inground & Above Ground Pool 10-Color 4-Mode LED Pool Lights Underwater Swimming Pool Lights with Timer Submersible Pool Lights with Remote Waterproof Design (Black 1 Pack)

POOLHACKER$88.22347 rev

6mo ago

CEDIO LED Pool Light Bulb for Inground Pool 2026 Upgraded 120V RGB Color Changing Pool Lights Underwater Pool Light with Remote Control E26/E27 Replacement Pool Light (Pool Light Bulb Black)

CEDIO$68.4259 rev

6mo ago

What buyers say about pool light fixture

What buyers praise and complain about, mined from review topics.

What buyers love

Brightness/Shine/Glow33%

“Bright and fun”

Assembly/Installation11%

“easy set up”

Quality-Overall9%

“The build quality feels solid”

Color9%

“Colors are vibrant”

Value For Money7%

“Good for the price”

Charging3%

“It holds a charge well”

Design-Overall3%

“It's well constructed”

Advertised Vs Actual Product2%

“As advertised”

Ease Of Use2%

“Easy to use”

Durability2%

“With their durable construction”

What buyers complain about

Durability16%

“Lasted one night”

Brightness/Shine/Glow10%

“not as bright as I had hoped”

Quality-Overall8%

“Low quality”

Functionality-Overall8%

“Did not work properly”

Water Resistance6%

“NOT waterproof”

Value For Money6%

“Not worth the cost”

Charging4%

“now won't charge”

Color3%

“Some of the colors are a bit dull”

Leak-Proof3%

“Light Housing Leaks”

Size-Overall2%

“Small”

Top return reasons

Size-Overall26%

Brightness/Shine/Glow16%

Functionality-Overall15%

Advertised Vs Actual Product9%

Defective Material/Parts6%