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Pool Bleach

Pass

Pool Bleach scores 65 out of 100, a Pass. Shoppers spend an estimated $4.2M a year here, search demand grew +327.8% this quarter, and an estimated 0.2% of orders come back.

Filters Trending
Flapen Score
65
65 / 100
Top 16% of 8,839 Patio, Lawn & Garden niches · +9 vs the category median of 56
Market size
$4.2M/yr1.0M searches / yr
90-day growth
+327.8%search demand this quarter
Competition
90%top-5 click share · 4 brands · 42 sellers

Flapen Score

Pool Bleach against its category

The dotted line is the Patio, Lawn & Garden average. Past it, Pool Bleach is stronger. Inside it, weaker.

65Pass
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Pool Bleach market on Amazon at a glance

Shoppers on Amazon United States searched for Pool Bleach 1.0M times last year and spent an estimated $4.2M. All 4 brands take every click. Demand peaks in May–Jun–Jul. Flapen scores it 65 out of 100, a Pass.

01 · Demand

An estimated 18.3% of those searches ended in a purchase.

Shoppers searched for this 1.0M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 18.3% of those searches ended in a purchase. Searches in the last 90 days moved +327.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $4.2M a year.

Searches, last 12 months
1.0M
Growth, 90 days vs prior 90
+327.8%
Conversion, latest week
18.3%
Market size, estimated
$4.2Ma year
Peak month
June19.9× the quietest month
Top search term
algaecide for swimming pool428K searches a year

02 · Price

A sale here is worth $22.68.

Listings sell for $22.68 on average, from $13.78 to $29.09. Amazon reports units sold in ranges. This niche sold 150K to 200K a year. The average listing sells 20,000 to 25,000 of them. At $22.68 that is $454K to $567K a year per listing.

Average price
$22.68inside the $15 to $100 sweet spot
Price range
$13.78–$29.09
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
150K–200K
Units per listing a year
20,000–25,000
Revenue per listing a year
$454K–$567K
Returns
0.2%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

100% of listings pay for placement with sponsored ads. 88% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #8 within Cleaning Tools & Chemicals. It carries 4,947 reviews at 4.53 stars, so a new listing needs social proof before a better product.

Sponsored listings
100%
Prime listings
88%
Out of stock, average day
0.0%
Average rank
#8in Cleaning Tools & Chemicals
Average rating
4.53 starsAmazon United States average 4.42 stars
Average reviews
4,947per listing
Listings tracked
8

04 · Newcomers

Brands here are established.

The brands on the shelf have sold for 83 months on average, so the names here are established.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
83 months

Products

Top Pool Bleach products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 90% of clicks. A locked shelf that new listings rarely crack.

Brands

4 falling

Sellers

42

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

90%

Top 20: 100%

Open market

0%

  • Brand 162%
  • Brand 220%
  • Brand 310%
  • Brand 48%

Demand

Pool Bleach search demand

Weekly searches over the year, seasonality beneath. Pick a range.

50K30KSpike '24Spike '25Prime Day '25Spike '26SepDecMarJunAugNovMarMay

Peak months: May, Jun, Jul · busiest ÷ quietest = 19.9×

Search terms

Top Pool Bleach search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • algaecide for swimming pool428K/yr
  • pool algaecide146K/yr
  • algaecide144K/yr
  • pool algaecide for inground pool53K/yr
  • pool algaecide for above ground pool49K/yr
  • algaecide for pool24K/yr
  • swimming pool algaecides17K/yr
  • algicide20K/yr
  • pool algae killer21K/yr
  • algecide15K/yr

Reviews and returns

What reviews say buyers love and hate about Pool Bleach

We read the reviews and the return reasons for every product selling here.

22%of positive reviews mention “Quality-Overall”
44%of negative reviews mention “Functionality-Overall”
0.2%of orders come back
“It never worked”
A buyer, on “Functionality-Overall”44% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Pool Bleach questions

Answered from the same tracked data.