Is pool bench profitable to sell on Amazon United States?

The niche generates $60K/yr across 43 tracked products. 9 of 18 products launched in the last 360 days are still selling. 90-day search growth is +83.1%. Flapen's verdict: Worth a look (55/100).

How competitive is the pool bench niche?

26 brands and 86 sellers compete. The top 5 products take 47% of clicks and top 5 brands hold 67% of demand.

What do buyers complain about in pool bench?

Top complaints mined from reviews: Assembly/Installation, Quality-Overall, Instructions/User Manual/Troubleshooting. The return rate is 1.2%.

When does demand for pool bench peak?

Demand peaks in Apr–May–Jun–Jul; the busiest month runs 4.9× the quietest.

What does it cost to enter the pool bench niche?

Listings span $58.27–$287.05; the average listing price is $130.17 (sweet spot $15–$100). The average incumbent carries 1,368 reviews — the moat a new listing must climb.

pool bench

Worth a look

Shows low returns (1.2%), but weak search conversion (0.6%) keeps it on the watch list.

Returns

Great1.2%

return rate — above 5% kills the launch gate

Growth

Great+83.1%

90-day search growth — must beat 0% to launch

Quality gap

Great4.3★

avg incumbent rating — lower means beatable quality

Avg price

Good$130.17

avg listing price — sweet spot $15–$100

Competition

Good47%

top-5 click share — leaders hold, buyers still browse

Brand share

Good67%

top-5 brand share — brands hold most of the demand

Review moat

Good1,368.35

avg incumbent reviews — the moat a new listing must climb

Price range

Bad$58.27–$287.05

cheapest to priciest tracked listing — scored on the share inside $15–$100

Market size

Bad$60K

$60K/yr · 73K searches

Conversion

Bad0.6%

search→purchase rate — share of searches ending in a sale

Signals High Price

According to Flapen's Amazon United States niche tracking, pool bench is a $60K/yr Amazon United States market (73K searches/yr). The top 5 brands hold 67% of demand. Demand peaks in Apr–May–Jun–Jul. Verdict: Worth a look — 55/100.

Data updated Jul 16, 2026 · scored weekly · How we score niches

pool bench market data

Units sold / yr: 500–750; avg 0–100/product
Revenue / yr: $65K–$98K; units × avg price
Conversion rate: 0.6%
Avg BSR: #110
Page quality: 0%
Prime: 35%
Sponsored: 93%
Out of stock: 6.7%
Avg brand age: 32 months
Avg seller age: 183 days

Competition & brand share

The top 5 products take 47% of clicks — established leaders, but buyers still shop beyond them.

Brands

26 rising

Sellers

Top-5 brand share

67%

Top 20: 96%

Top-5 click share

47%

Top 20: 80%

Open market

29%

Keter25%
Greesum14%
Devoko14%
PatioZen8%
Tangkula5%
VINGLI4%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +83.1% search growth over the last 90 days.

Peak months: Apr, May, Jun, Jul · busiest ÷ quietest = 4.9×

Open Trend

Top pool bench search terms

patio bench with storage22K/yr +80.2%0.4% conv.
outdoor storage bench with cushion13K/yr +128.4%0.3% conv.
outdoor bench with storage waterproof7K/yr +129.0%0.6% conv.
porch bench with storage9K/yr +28.1%0.5% conv.
garden bench with storage5K/yr +89.8%0.7% conv.
weather-resistant outdoor storage benches4K/yr +10.2%1.1% conv.
outdoor benches with storage4K/yr +105.4%0.1% conv.
keter storage bench4K/yr +137.4%1.8% conv.
keter bench3K/yr +101.5%1.3% conv.
keter outdoor storage bench3K/yr +103.4%1.4% conv.

All search terms

Top pool bench products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Keter Solana 70 Gallon Storage Bench Deck Box for Patio Furniture Front Porch Decor and Outdoor Seating Perfect to Store Garden Tools and Pool Floats Graphite

Keter$140.864.2★8,065 rev

Devoko 80 Gallon Storage Bench Deck Box Lockable for Patio Furniture Garden Decor and Outdoor Seating for Cushions Garden Tools and Pool Supplies (Black)

Devoko$130.584.4★633 rev

Keter Solana 70 Gallon Storage Bench Deck Box for Patio Furniture Front Porch Decor and Outdoor Seating Perfect to Store Garden Tools and Pool Toys Brown/Brown

Keter$134.824.2★8,065 rev

PatioZen 80 Gallon Outdoor Storage Bench Deck Box Waterproof Lockable Outdoor Storage Furniture for Patio Garden and Porch Tools and CushionsBlack

PatioZen$119.574.1★255 rev

Greesum Patio Loveseat PE Rattan Wicker Outdoor Furniture with Soft Cushions & Built-in Storage Space for Lawn Garden Backyard Black

Greesum$110.444.2★133 rev

Newest

by launch date

ATMELT Deck Box Storage Bench Outdoor 100 Gallon Waterproof & UV Resistant Lockable Patio Furniture Seating.Indoor/Outdoor Shoe Storage Cabinet for Garden Cushions Tools Patio Pool Supplies(Black)

ATMELT$171.3533 rev

2mo ago

EFU Outdoor Storage Bench Outdoor Bench with Storage 80 Gallon Heavy-Duty&Waterproof Lockable Storage Bench Outdoor for Patio Garden Porch (Black)

EFU$163.4016 rev

3mo ago

75 Gallon Outdoor Storage Bench All-Weather PE Rattan Deck Box with Seat Wicker Patio Furniture for Cushions Garden Tools Pool Accessories Water-Resistant and Durable (Brown White)

GarveeHome$173.973 rev

5mo ago

Tangkula 42 Gallon Outdoor Bench with Storage Outdoor PE Rattan Storage Bench with Cushion Backrest & Acacia Wood Armrests Metal Frame Waterproof Deck Box Seat for Porch Backyard Poolside

Tangkula$156.3881 rev

7mo ago

EasyUp 100 Gallon Wood Grain Style Outdoor Storage Bench Waterproof and Lockable Deck Box Outdoor Storage Furniture for Patio Garden and Porch Perfect for Storing Garden Tools and Cushions(Black)

EasyUp$143.1348 rev

8mo ago

What buyers say about pool bench

What buyers praise and complain about, mined from review topics.

What buyers love

Assembly/Installation22%

“Super easy assembly”

Storage Capacity13%

“Plenty of storage”

Strength12%

“Sturdy construction”

Quality-Overall8%

“Good quality”

Value For Money5%

“Good price”

Size-Overall3%

“The size is perfect”

Durability3%

“Durable and looks good”

Design-Overall3%

“Its design is so sleek”

Water Resistance3%

“Great size, price and is truly waterproof”

Advertised Vs Actual Product3%

“As advertised”

What buyers complain about

Assembly/Installation14%

“Assembly nightmare”

Quality-Overall10%

“Bad quality”

Instructions/User Manual/Troubleshooting7%

“Horrible instructions”

Strength7%

“very flimsy”

Water Resistance5%

“Not Waterproof”

Size-Overall4%

“Small”

Durability4%

“Broken two times”

Material Quality3%

“Very Cheap material for price”

Value For Money3%

“Not worth the price”

Moist/Dry2%

“Doesnt stay dry”

Top return reasons

Defective Material/Parts28%

Size-Overall24%

Assembly/Installation7%

Color5%

Quality-Overall4%

Material Quality4%