plastic shovel
Worth a lookShows a sweet-spot price point ($29.30 avg), but soft demand (-39.9% this quarter) keeps it on the watch list.
Avg price
Incredible$29.30avg listing price — sweet spot $15–$100
Returns
Great1.5%return rate — above 5% kills the launch gate
Competition
Great31%top-5 click share — an open shelf
Brand share
Great52%top-5 brand share — no brand owns this niche
Review moat
Good628.94avg incumbent reviews — the moat a new listing must climb
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Conversion
Okay3.8%search→purchase rate — share of searches ending in a sale
Price range
Okay$3.72–$213.37cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Bad$59K$59K/yr · 53K searches
Growth
Bad-39.9%90-day search growth — must beat 0% to launch
According to Flapen's Amazon United States niche tracking, plastic shovel is a $59K/yr Amazon United States market (53K searches/yr). The top 5 brands hold 52% of demand. Demand peaks in Jan–Feb–Oct. Verdict: Worth a look — 54/100.
Data updated Jul 9, 2026 · scored weekly · How we score niches
plastic shovel market data
- Units sold / yr
- 3K–3K
- avg 0–100/product
- Revenue / yr
- $73K–$88K
- units × avg price
- Conversion rate
- 3.8%
- Avg BSR
- #179
- Page quality
- 0%
- Prime
- 76%
- Sponsored
- 73%
- Out of stock
- 9.6%
- Avg brand age
- 53 months
- Avg seller age
- 177 days
Competition & brand share
Clicks spread well past the top 5 (31% combined) — an open shelf where new products get seen.Brands
33 rising
Sellers
197
Top-5 brand share
52%
Top 20: 92%
Top-5 click share
31%
Top 20: 78%
Open market
42%
- Remco22%
- AMES9%
- Fiskars8%
- SELTERM7%
- Yocada6%
- FARM-TUFF6%
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -39.9% search growth over the last 90 days.Peak months: Jan, Feb, Oct · busiest ÷ quietest = 2.4×
Top plastic shovel search terms
- plastic shovel35K/yr
- plastic shovels10K/yr
- plastic shovels heavy duty9K/yr
Top plastic shovel products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Beach Shovels for Kids 8 PackHeavy Duty Plastic Sand Shovels Tools for ToddlersSpade Scoop Trowel Sand Toys for Kid Toddler Adult Plastic Heavy Duty Garden Digging Scoop Snow Toys Accessories
SELTERM$10.244.9★114 rev
Yocada Snow Shovel for Driveway Home Garage Snow Removal 55 inch Long with D-Grip Handle Aluminum Strip Large Capacity Shovel for Garden Car Camping Outdoor
Yocada$26.063.8★1,335 rev
Remco 6981RG Grey Polypropylene Industrial Hygienic Shovel 24 Blade
Remco$46.504.4★103 rev
Fiskars Hand Trowel - Fiber Composite Gardening Hand Tool with Hang Hole - Lawn and Yard Tools
Fiskars$3.724.4★1,752 rev
Vikan Remco 63002 Color-Coded Plastic Hand Scoop - BPA-Free Food-Safe Kitchen Utensils Restaurant and Food Service Supplies 16 oz Green
Remco$4.934.7★2,703 rev
Newest
by launch date
20 Inch Beach Sand Shovels for Kids Heavy Duty Plastic Spades 2 Pack Set for Sandbox Garden Snow Digging
LullaBlock$13.5049 rev
YISHEELIY Snow Shovel 12 in W X Plastic Blade 26 in L Steel Handle
YISHEELIY$25.0517 rev
Beach Shovels for Kids 8 PackHeavy Duty Plastic Sand Shovels Tools for ToddlersSpade Scoop Trowel Sand Toys for Kid Toddler Adult Plastic Heavy Duty Garden Digging Scoop Snow Toys Accessories
SELTERM$10.24114 rev
QINGLER 20 Long Sand Beach Shovels for Kids Heavy Duty Plastic Summer Sand Scoops Spades Toy Sandbox Garden Snow Digging Play Gift Set Party Bundle 2 Pack Orange
QINGLER$12.31465 rev
Farm-TUFF Multipurpose Car & Trunk Shovel - Heavy-Duty Ash Hardwood Handle & Non-Stick Plastic Blade - Compact Lightweight & Durable for Snow Soil Mulch & Gardening Blue 10in
FARM-TUFF$30.5951 rev
Trending
90-day click momentum20 Inch Beach Sand Shovels for Kids Heavy Duty Plastic Spades 2 Pack Set for Sandbox Garden Snow Digging
LullaBlock$13.504.4★
True Temper 2604300 Poly Scoop with Hardwood Handle & D-Grip
AMES$33.524.2★
Remco 69822 Seamless Hygienic Shovel - BPA-Free Food-Safe Commercial Grade Kitchen and Gardening Accessories 14 Green
Remco$46.814.6★
Remco No. 4 Industrial Square Point Shovel Plastic Blade 28 in L Gray Polypropylene Handle 6982RG - 1 Each
Remco$50.974.4★
Bully Tools Poly Snow Scoop Heavy Duty Poly Shovel for Clearing Walkways Lightweight Plastic Tool for Composite Decks Large Winter Scoop for Snow Mulch Grain and Debris Handling - Black 42-Inch
BULLY TOOLS$46.374.6★
What buyers say about plastic shovel
What buyers praise and complain about, mined from review topics.What buyers love
“Its a quality shovel”
“Great sturdy”
“still look like new”
“Perfect size”
“It's lightweight plastic”
“Worth the money”
“As advertised”
“Easy to use”
“The colors are beautiful”
“Great to clean off my deck”
What buyers complain about
“Broke after one use”
“Not strong”
“Inferior quality”
“Pretty large”
“Cheap material”
“Assembly issue”
“Not worth the price”
“false advertising”
“Metal went out already”
“Broke with heavy weight”
Top return reasons
Common questions
- Is plastic shovel profitable to sell on Amazon United States?
- The niche generates $59K/yr across 51 tracked products. 2 of 5 products launched in the last 360 days are still selling. 90-day search growth is -39.9%. Flapen's verdict: Worth a look (54/100).
- How competitive is the plastic shovel niche?
- 33 brands and 197 sellers compete. The top 5 products take 31% of clicks and top 5 brands hold 52% of demand.
- What do buyers complain about in plastic shovel?
- Top complaints mined from reviews: Durability, Strength, Quality-Overall. The return rate is 1.5%.
- When does demand for plastic shovel peak?
- Demand peaks in Jan–Feb–Oct; the busiest month runs 2.4× the quietest.
- What does it cost to enter the plastic shovel niche?
- Listings span $3.72–$213.37; the average listing price is $29.30 (sweet spot $15–$100). The average incumbent carries 629 reviews — the moat a new listing must climb.