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Plants Seeds & Bulbs

Pass

Plants Seeds & Bulbs scores 67 out of 100, a Pass. Shoppers spend an estimated $1.9M a year here, search demand grew +8.3% this quarter, and an estimated 0.7% of orders come back.

Flapen Score
67
67 / 100
Top 11% of 8,839 Patio, Lawn & Garden niches · +11 vs the category median of 56
Market size
$1.9M/yr6.7M searches / yr
90-day growth
+8.3%search demand this quarter
Competition
25%top-5 click share · 33 brands · 43 sellers

Flapen Score

Plants Seeds & Bulbs against its category

The dotted line is the Patio, Lawn & Garden average. Past it, Plants Seeds & Bulbs is stronger. Inside it, weaker.

67Pass
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Plants Seeds & Bulbs market on Amazon at a glance

Shoppers on Amazon United States searched for Plants Seeds & Bulbs 6.7M times last year and spent an estimated $1.9M. The top 5 brands take 75% of clicks. Demand peaks in May. Flapen scores it 67 out of 100, a Pass.

01 · Demand

An estimated 1.3% of those searches ended in a purchase.

Shoppers searched for this 6.7M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.3% of those searches ended in a purchase. Searches in the last 90 days moved +8.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $1.9M a year.

Searches, last 12 months
6.7M
Growth, 90 days vs prior 90
+8.3%
Conversion, latest week
1.3%
Market size, estimated
$1.9Ma year
Peak month
May1.7× the quietest month
Top search term
live plants1.7M searches a year

02 · Price

A sale here is worth $22.06.

Listings sell for $22.06 on average, from $3.96 to $52.50. Amazon reports units sold in ranges. This niche sold 100K to 125K a year. The average listing sells 1,000 to 1,250 of them. At $22.06 that is $22K to $28K a year per listing.

Average price
$22.06inside the $15 to $100 sweet spot
Price range
$3.96–$52.50
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
100K–125K
Units per listing a year
1,000–1,250
Revenue per listing a year
$22K–$28K
Returns
0.7%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

87% of listings pay for placement with sponsored ads. 86% ship with Prime. On an average day, 5.1% of listings are out of stock. The average listing ranks #124 within Flowers. It carries 4,742 reviews at 4.14 stars, so a new listing needs social proof before a better product.

Sponsored listings
87%
Prime listings
86%
Out of stock, average day
5.1%
Average rank
#124in Flowers
Average rating
4.14 starsAmazon United States average 4.42 stars
Average reviews
4,742per listing
Listings tracked
91

04 · Newcomers

11 of last year's 12 launches cleared the first-year sales bar.

12 products launched here in the last 12 months. 11 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 38 months on average, so the names here are settling in.

Launched, last 12 months
12
Successful launches
11Amazon's first-year sales bar
Average brand age
38 months

Products

Top Plants Seeds & Bulbs products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 25% of clicks. An open shelf where new products get seen.

Brands

33 falling

Sellers

43

Top-5 brand share

75%

Top 20: 95%

Top-5 click share

25%

Top 20: 58%

Open market

23%

  • Brand 131%
  • Brand 219%
  • Brand 314%
  • Brand 46%
  • Brand 54%
  • Brand 63%

Demand

Plants Seeds & Bulbs search demand

Weekly searches over the year, seasonality beneath. Pick a range.

250K150KHoliday '24Spike '25Prime Day '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: May · busiest ÷ quietest = 1.7×

Search terms

Top Plants Seeds & Bulbs search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • live plants1.7M/yr
  • plants live houseplants768K/yr
  • live plants indoor741K/yr
  • succulents401K/yr
  • live plants outdoor227K/yr
  • plant accessories381K/yr
  • house plants live280K/yr
  • pothos live plant288K/yr
  • plantas naturales vivas135K/yr
  • live plant200K/yr

FAQ

Common Plants Seeds & Bulbs questions

Answered from the same tracked data.