Plant Covers Freeze Protection

Shoppers searched for this 1.4M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.9% of those searches ended in a purchase. Searches in the last 90 days moved -56.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $500K a year.

Searches, last 12 months

1.4M

Growth, 90 days vs prior 90

-56.2%

Conversion, latest week

1.9%

Market size, estimated

$500Ka year

Peak month

January17.0× the quietest month

Top search term

plant covers149K searches a year

Listings sell for $19.22 on average, from $7.00 to $37.60. Amazon reports units sold in ranges. This niche sold 100K to 125K a year. The average listing sells 2,500 to 3,000 of them. At $19.22 that is $48K to $58K a year per listing.

Average price

$19.22inside the $15 to $100 sweet spot

Price range

$7.00–$37.60

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

100K–125K

Units per listing a year

2,500–3,000

Revenue per listing a year

$48K–$58K

Returns

2.5%of orders · Amazon United States median 2.1%

95% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 10.6% of listings are out of stock. The average listing ranks #96 within Plant Covers. It carries 898 reviews at 4.30 stars, so a new listing needs social proof before a better product.

Sponsored listings

95%

Prime listings

100%

Out of stock, average day

10.6%

Average rank

#96in Plant Covers

Average rating

4.30 starsAmazon United States average 4.42 stars

Average reviews

898per listing

Listings tracked

40

8 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 30 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

8

Successful launches

2Amazon's first-year sales bar

Average brand age

30 months