Pitch Fork

Shoppers searched for this 404K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.9% of those searches ended in a purchase. Searches in the last 90 days moved +54.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $517K a year.

Searches, last 12 months

404K

Growth, 90 days vs prior 90

+54.9%

Conversion, latest week

3.9%

Market size, estimated

$517Ka year

Peak month

May2.9× the quietest month

Top search term

pitch fork133K searches a year

Listings sell for $32.86 on average, from $7.89 to $58.52. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 250 to 500 of them. At $32.86 that is $8K to $16K a year per listing.

Average price

$32.86inside the $15 to $100 sweet spot

Price range

$7.89–$58.52

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

15K–20K

Units per listing a year

250–500

Revenue per listing a year

$8K–$16K

Returns

1.4%of orders · Amazon United States median 2.1%

87% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 5.0% of listings are out of stock. The average listing ranks #26 within Hand Tools. It carries 240 reviews at 4.46 stars, so a new listing needs social proof before a better product.

Sponsored listings

87%

Prime listings

100%

Out of stock, average day

5.0%

Average rank

#26in Hand Tools

Average rating

4.46 starsAmazon United States average 4.42 stars

Average reviews

240per listing

Listings tracked

31

8 products launched here in the last 12 months. 5 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 51 months on average, so the names here are settling in.

Launched, last 12 months

8

Successful launches

5Amazon's first-year sales bar

Average brand age

51 months