Pinwheels
PassPinwheels scores 74 out of 100, a Pass. Shoppers spend an estimated $519K a year here, search demand grew +120.8% this quarter, and an estimated 2.0% of orders come back.
- Flapen Score
- 74 / 100Top 3% of 8,839 Patio, Lawn & Garden niches · +18 vs the category median of 5674
- Market size
- $519K/yr754K searches / yr
- 90-day growth
- +120.8%search demand this quarter
- Competition
- 38%top-5 click share · 25 brands · 29 sellers
Flapen Score
Pinwheels against its category
The dotted line is the Patio, Lawn & Garden average. Past it, Pinwheels is stronger. Inside it, weaker.
Market
The Pinwheels market on Amazon at a glance
Shoppers on Amazon United States searched for Pinwheels 754K times last year and spent an estimated $519K. The top 5 brands take 64% of clicks. Demand peaks in Apr–May–Jun–Jul. Flapen scores it 74 out of 100, a Pass.
01 · Demand
An estimated 4.6% of those searches ended in a purchase.
Shoppers searched for this 754K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 4.6% of those searches ended in a purchase. Searches in the last 90 days moved +120.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $519K a year.
- Searches, last 12 months
- 754K
- Growth, 90 days vs prior 90
- +120.8%
- Conversion, latest week
- 4.6%
- Market size, estimated
- $519Ka year
- Peak month
- May5.8× the quietest month
- Top search term
- pinwheels203K searches a year
02 · Price
A sale here is worth $15.04.
Listings sell for $15.04 on average, from $7.78 to $27.69. Amazon reports units sold in ranges. This niche sold 30K to 40K a year. The average listing sells 750 to 1,000 of them. At $15.04 that is $11K to $15K a year per listing.
- Average price
- $15.04inside the $15 to $100 sweet spot
- Price range
- $7.78–$27.69
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 30K–40K
- Units per listing a year
- 750–1,000
- Revenue per listing a year
- $11K–$15K
- Returns
- 2.0%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads.
95% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.1% of listings are out of stock. The average listing ranks #68 within Garden Sculptures & Statues. It carries 1,311 reviews at 3.79 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 95%
- Prime listings
- 100%
- Out of stock, average day
- 1.1%
- Average rank
- #68in Garden Sculptures & Statues
- Average rating
- 3.79 starsAmazon United States average 4.42 stars
- Average reviews
- 1,311per listing
- Listings tracked
- 40
04 · Newcomers
6 of last year's 7 launches cleared the first-year sales bar.
7 products launched here in the last 12 months. 6 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 35 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 7
- Successful launches
- 6Amazon's first-year sales bar
- Average brand age
- 35 months
Products
Top Pinwheels products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 15, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Hausse 10 Pack Reflective Pinwheels with Stakes (Assembly Required) Extra Sparkly Pin Wheel for Garden Decor Bird Repellent Devices Deterrent to Scare Birds Away from Yard Patio Farm
- Price
- $13.19
- Rating
- 3.5/5
- Reviews
- 6,420
- Age
- 5y ago

BATTIFE Reflective Pinwheels for Yard and Garden Pre-Installed Sparkly Blind Birds Pin Wheel Scare Birds & Animal Away Wind Spinner 10 Pack (Silver)
- Price
- $21.47
- Rating
- 4.3/5
- Reviews
- 2,005
- Age
- 5y ago

HOOSUN 12 Pack Rainbow Pinwheels for Yard and Garden Rainbow Party Decorations for Kids Colorful Garden Wind Spinners Outdoor Decor Party Favors for Kids Lawn Yard Patio
- Price
- $10.14
- Rating
- 3.5/5
- Reviews
- 1,203
- Age
- 3y ago

Hausse 10 Pack Reflective Pinwheels Wind Spinner (Assembly Required) Sparkly Pinwheel with Stakes Bird Repellent Blinder Devices Scare Birds Away from Yard Patio Farm Garden Transparent Rainbow
- Price
- $9.75
- Rating
- 3.7/5
- Reviews
- 406
- Age
- 2y ago

10 Pack Reflective Pinwheels for Garden Yard - Sparkly Silver Bird Deterrent Devices for Outside - Humane Woodpecker Pigeon & Goose Repellent Wind Spinners - Decorative Mylar Pin Wheels with Stakes
- Price
- $8.56
- Rating
- 3.4/5
- Reviews
- 3,013
- Age
- 6y ago
Trending
estimated 90-day click momentum
4th of July Decorations for Home Outdoor Patriotic Pinwheels Memorial Day Decorations Fourth of July Decorations Patriotic Independence Day Party Supplies Favors Wind Spinner for Garden 15 PCS
- Price
- $8.31
- Rating
- 3.1/5
- Reviews
- 380
- Age
- 4y ago

18 Pack Reflective Pinwheels for Yard and Garden Scare Birds Away for Garden Decor Bird Scare Devices Deterrent to Scare Birds Keep Birds Away (Assembly Required)
- Price
- $17.76
- Rating
- 2.2/5
- Reviews
- 56
- Age
- 6mo ago

HOOSUN 4th of July Decorations 12Pcs American Flag Patriotic Pinwheels for Yard and Garden Fourth of July Pinwheels Patriotic Memorial Day Decorations Garden Wind Spinners Pinwheel for Kids Lawn Patio
- Price
- $14.93
- Rating
- 3.5/5
- Reviews
- 1,203
- Age
- 3y ago

Serlvan 15 Pack Reflective Pinwheels with Stakes 18.5 Plastic Bird Blinder Sparkly Pin Wheel Scare Birds and Animals Away Spinner Pinwheels for Lawn Yard Garden Farm
- Price
- $14.43
- Rating
- 2.9/5
- Reviews
- 69
- Age
- 1y ago

Hausse 10 Pack Reflective Pinwheels with Stakes (Assembly Required) Extra Sparkly Pin Wheel for Garden Decor Bird Repellent Devices Deterrent to Scare Birds Away from Yard Patio Farm Golden
- Price
- $12.48
- Rating
- 3.5/5
- Reviews
- 6,420
- Age
- 5y ago
Newest
by launch date
18 Pack Reflective Pinwheels for Yard and Garden Scare Birds Away for Garden Decor Bird Scare Devices Deterrent to Scare Birds Keep Birds Away (Assembly Required)
- Price
- $17.76
- Rating
- 2.2/5
- Reviews
- 56
- Age
- 6mo ago

NOVWANG 10 Pack Rainbow Pinwheels Kids Party Gifts Flower Wind Spinners DIY Windmill Crafts Festival Birthday Colorful Outdoor Decorations for Garden Lawn Yard Patio Camping Park
- Price
- $7.78
- Rating
- 3.8/5
- Reviews
- 75
- Age
- 1y ago

NOVWANG 20 Pack Rainbow Pinwheels Kids Party Gifts Flower Wind Spinners DIY Windmill Crafts Festival Birthday Colorful Outdoor Decorations for Garden Lawn Yard Patio Camping Park
- Price
- $10.06
- Rating
- 3.8/5
- Reviews
- 75
- Age
- 1y ago

Serlvan 15 Pack Reflective Pinwheels with Stakes 18.5 Plastic Bird Blinder Sparkly Pin Wheel Scare Birds and Animals Away Spinner Pinwheels for Lawn Yard Garden Farm
- Price
- $14.43
- Rating
- 2.9/5
- Reviews
- 69
- Age
- 1y ago

Hausse 10 Pack Reflective Pinwheels Wind Spinner (Assembly Required) Extra Sparkly Rainbow Pinwheel with Stakes Bird Repellent Blinder Devices Scare Birds Away from Yard Patio Farm Garden Colorful
- Price
- $12.92
- Rating
- 3.5/5
- Reviews
- 6,420
- Age
- 2y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 38% of clicks, no more. An open shelf where new products get seen.
Brands
25 falling
Sellers
29
Est. top-5 brand share
64%
Top 20: 96%
Est. top-5 click share
38%
Top 20: 77%
Open market
32%
- Hausse32%
- BATTIFE12%
- HOOSUN9%
- SUNPRO6%
- NOVWANG4%
- Elcoho4%
Demand
Pinwheels search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Apr, May, Jun, Jul · busiest ÷ quietest = 5.8×
Search terms
Top Pinwheels search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- pinwheels203K/yr
- pinwheels for yard and garden134K/yr
- pinwheel80K/yr
- pinwheels for kids79K/yr
- pinwheels to scare birds away37K/yr
- pin wheels for yard and garden30K/yr
- garden pinwheels36K/yr
- reflective pinwheels16K/yr
- pin wheels17K/yr
- reflective pinwheels bird deterrent13K/yr
Reviews and returns
What reviews say buyers love and hate about Pinwheels
We read the reviews and the return reasons for every product selling here.
“assembly is a nightmare”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
15 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Pinwheels questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









