pink door mat
Worth a lookShows a sweet-spot price point ($43.73 avg), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Avg price
Incredible$43.73avg listing price — sweet spot $15–$100
Brand share
Great42%top-5 brand share — no brand owns this niche
Competition
Great28%top-5 click share — an open shelf
Review moat
Good723.52avg incumbent reviews — the moat a new listing must climb
Quality gap
Good4.3★avg incumbent rating — lower means beatable quality
Price range
Good$10.40–$144.28cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Good+36.4%90-day search growth — must beat 0% to launch
Returns
Okay3.7%return rate — above 5% kills the launch gate
Market size
Bad$73K$73K/yr · 185K searches
Conversion
Bad0.9%search→purchase rate — share of searches ending in a sale
According to Flapen's Amazon United States niche tracking, pink door mat is a $73K/yr Amazon United States market (185K searches/yr). The top 5 brands hold 42% of demand. Demand peaks in Mar–Apr–May–Jun. Verdict: Worth a look — 58/100.
Data updated Jul 15, 2026 · scored weekly · How we score niches
pink door mat market data
- Units sold / yr
- 2K–2K
- avg 0–100/product
- Revenue / yr
- $66K–$87K
- units × avg price
- Conversion rate
- 0.9%
- Avg BSR
- #556
- Page quality
- 0%
- Prime
- 94%
- Sponsored
- 95%
- Out of stock
- 13.0%
- Avg brand age
- 29 months
- Avg seller age
- 185 days
Competition & brand share
Clicks spread well past the top 5 (28% combined) — an open shelf where new products get seen.Brands
29 falling
Sellers
47
Top-5 brand share
42%
Top 20: 93%
Top-5 click share
28%
Top 20: 66%
Open market
53%
- Ileading11%
- Lahome9%
- KIhipIoe8%
- Garvee8%
- Pauwer6%
- Nuanchu6%
Demand & seasonality
Weekly Amazon search volume, last 102 weeks — +36.4% search growth over the last 90 days.Peak months: Mar, Apr, May, Jun · busiest ÷ quietest = 2.8×
Top pink door mat search terms
- pink outdoor rug115K/yr
- outdoor rug pink29K/yr
- hot pink outdoor rug9K/yr
- pink patio rug7K/yr
- outdoor pink rug9K/yr
- pink outdoor rugs5K/yr
- pink and white outdoor rug7K/yr
- pastel outdoor rug5K/yr
Top pink door mat products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Ileading Outdoor Patio Rug Pink Floral Reversible Outdoor Rug Waterproof Plastic Straw Mat Portable Outside Deck Area Rug Camping RV Carpet for Porch Balcony (58 ft)
Ileading$31.964.4★921 rev
Pauwer Waterproof Outdoor Rug 6x9 Reversible Plastic Straw Patio Camping Rug Indoor Outdoor RV Mat Carpet for Deck Camper Porch Balcony Backyard Picnic Leaf Pink
Pauwer$38.064.3★1,976 rev
Nuanchu Outdoor Rug Plastic Straw Rugs 5x8 ft Pink Bow Camping Patio Rug Coquette Carpet Mat Indoor Outdoor Rv Mat for Valentines Outside Beach Pool Patio Backyard Deck
Nuanchu$31.324.3★67 rev
Bsmathom Waterproof Outdoor Rug 6x9 Reversible Boho Plastic Straw Patio Deck Camping Rugs Indoor Outdoor Portable RV Mat Clearance Carpet for Outside Porch Balcony Backyard Beach Pool Pink
Bsmathom$38.354.4★1,423 rev
Pink and White Buffalo Outdoor Rug 24x51Checkered Plaid Front Porch Rug Cotton Woven Machine Washable Door Mat Outdoor for Layered Doormat Hello Welcome Door Mat Kitchen Farmhouse Entryway
BUAGETUP$20.894.7★1,072 rev
Newest
by launch date
Garvee 5x8 Pink Waterproof Outdoor Rug Reversible Quick Dry Weather Resistant Plastic Straw Patio Rug for Deck Porch RV Camping Balcony Beach Foldable Outdoor Carpet Easy to Clean Pink White
Garvee$26.46122 rev
Dunzy Scalloped Outdoor Patio Rug 5 x 8 ft Non-Slip Plastic Straw Scalloped Carpet Waterproof Indoor Outdoor Area Mat for Outside Rv Camping Deck Pool Beach Porch Backyard(Pink)
Dunzy$35.2913 rev
Findosom Waterproof Outdoor Rug 6 x 9 - Reversible Mandala Outdoor Plastic Straw Rug Durable Foldable Patio Rug for RV Deck Balcony Backyard Picnic Porch Camping Beach Pink
Findosom$43.48388 rev
Garvee Scalloped RV Rugs for Outside 8x10 Patio Rugs Outdoor Waterproof Modern Border Foldable Reversible Rug UV Resistant Plastic Straw Carpet for Picnic Backyard Porch Beach Camper Hot Pink
Garvee$43.47171 rev
3x5 Outdoor Rug Washable Pink and White Striped Porch Rug Cotton Woven Farmhouse Front Door Mats for Porch/Entryway/Home Entrance Decor/Bedroom/Laundry Room/Patio/Front Door
KIhipIoe$32.11186 rev
Trending
90-day click momentumDunzy Scalloped Outdoor Patio Rug 5 x 8 ft Non-Slip Plastic Straw Scalloped Carpet Waterproof Indoor Outdoor Area Mat for Outside Rv Camping Deck Pool Beach Porch Backyard(Pink)
Dunzy$35.293.6★
Garvee 5x8 Pink Waterproof Outdoor Rug Reversible Quick Dry Weather Resistant Plastic Straw Patio Rug for Deck Porch RV Camping Balcony Beach Foldable Outdoor Carpet Easy to Clean Pink White
Garvee$26.464.3★
Anidaroel Pink Butterfly Outdoor Rug 6X9 for Patios Waterproof Clearance Reversible Plastic Straw Outside Rug Outdoor RV Camping Rugs for Backyard Beach Camper Pool Deck (Pink 6X9)
Anidaroel$36.424.4★
Bsmathom Waterproof Outdoor Rug 6x9 Reversible Boho Plastic Straw Patio Deck Camping Rugs Indoor Outdoor Portable RV Mat Clearance Carpet for Outside Porch Balcony Backyard Beach Pool Pink
Bsmathom$38.354.4★
Pauwer Waterproof Outdoor Rug 6x9 Reversible Plastic Straw Patio Camping Rug Indoor Outdoor RV Mat Carpet for Deck Camper Porch Balcony Backyard Picnic Leaf Pink
Pauwer$38.064.3★
What buyers say about pink door mat
What buyers praise and complain about, mined from review topics.What buyers love
“The colors are amazing”
“Well made and exactly as anticipated”
“Just as advertised”
“Its very durable”
“Worth the money”
“It is easy to clean”
“Its a thick fabric that holds up and can be machine washed and air dried”
“The pattern itself is pretty”
“the material is legit”
“Perfect size”
What buyers complain about
“Cheap cheap”
“The material is thicker than I was expecting”
“the material is not as sturdy or heavy-duty as typical outdoor rugs”
“The colors have slightly faded. welcome to Nashville with over 100 days of rain a year”
“rips extremely easy”
“It was a little too long for my patio”
“you can see that it does not lay flat”
“Looks dirty”
“Not worth the money at all”
“Not what it looks like in picture”
Top return reasons
Common questions
- Is pink door mat profitable to sell on Amazon United States?
- The niche generates $73K/yr across 64 tracked products. 3 of 19 products launched in the last 360 days are still selling. 90-day search growth is +36.4%. Flapen's verdict: Worth a look (58/100).
- How competitive is the pink door mat niche?
- 29 brands and 47 sellers compete. The top 5 products take 28% of clicks and top 5 brands hold 42% of demand.
- What do buyers complain about in pink door mat?
- Top complaints mined from reviews: Quality-Overall, Thickness, Material Quality. The return rate is 3.7%.
- When does demand for pink door mat peak?
- Demand peaks in Mar–Apr–May–Jun; the busiest month runs 2.8× the quietest.
- What does it cost to enter the pink door mat niche?
- Listings span $10.40–$144.28; the average listing price is $43.73 (sweet spot $15–$100). The average incumbent carries 724 reviews — the moat a new listing must climb.