Is pigeon food profitable to sell on Amazon United States?

The niche generates $367K/yr across 10 tracked products. 1 of 2 products launched in the last 360 days are still selling. 90-day search growth is +37.4%. Flapen's verdict: Worth a look (53/100).

How competitive is the pigeon food niche?

9 brands and 22 sellers compete. The top 5 products take 85% of clicks and top 5 brands hold 88% of demand.

What do buyers complain about in pigeon food?

Top complaints mined from reviews: Value For Money, Contamination, Pest/Insect Control. The return rate is 0.0%.

When does demand for pigeon food peak?

Demand peaks in May–Jun; the busiest month runs 1.8× the quietest.

What does it cost to enter the pigeon food niche?

Listings span $3.92–$39.82; the average listing price is $17.02 (sweet spot $15–$100). The average incumbent carries 5,554 reviews — the moat a new listing must climb.

pigeon food

Worth a look

Shows low returns (0.0%), but a concentrated shelf (top 5 take 85% of clicks) keeps it on the watch list.

Returns

Incredible0.0%

return rate — above 5% kills the launch gate

Conversion

Great10.6%

search→purchase rate — share of searches ending in a sale

Avg price

Great$17.02

avg listing price — sweet spot $15–$100

Price range

Good$3.92–$39.82

cheapest to priciest tracked listing — scored on the share inside $15–$100

Growth

Good+37.4%

90-day search growth — must beat 0% to launch

Market size

Good$367K

$367K/yr · 203K searches

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Brand share

Okay88%

top-5 brand share — brands hold most of the demand

Review moat

Bad5,554.1

avg incumbent reviews — the moat a new listing must climb

Competition

Bad85%

top-5 click share — a locked-up shelf

According to Flapen's Amazon United States niche tracking, pigeon food is a $367K/yr Amazon United States market (203K searches/yr). The top 5 brands hold 88% of demand. Demand peaks in May–Jun. Verdict: Worth a look — 53/100.

Data updated Jul 9, 2026 · scored weekly · How we score niches

pigeon food market data

Units sold / yr: 20K–25K; avg 2,000–2,500/product
Revenue / yr: $340K–$426K; units × avg price
Conversion rate: 10.6%
Avg BSR: #109
Page quality: 0%
Prime: 100%
Sponsored: 80%
Out of stock: 0.0%
Avg brand age: 70 months
Avg seller age: 165 days

Competition & brand share

The top 5 products capture 85% of clicks — a locked-up shelf that new listings rarely crack.

Brands

9 rising

Sellers

Top-5 brand share

88%

Top 20: 100%

Top-5 click share

85%

Top 20: 100%

Open market

Hagen42%
Morning Song25%
Kaytee9%
Sunseed6%
Morning Bird6%
Brooks Brand5%
Open — no brand owns it (3 brands, 8%)

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +37.4% search growth over the last 90 days.

Peak months: May, Jun · busiest ÷ quietest = 1.8×

Open Trend

Top pigeon food search terms

pigeon food75K/yr +33.1%8.4% conv.
dove food33K/yr +42.8%11.5% conv.
pigeon feed19K/yr +24.4%5.5% conv.
mourning dove food9K/yr +137.3%10.6% conv.
dove food for mourning dove birds8K/yr +58.2%11.9% conv.
dove bird food7K/yr +54.9%10.7% conv.
comida para palomas9K/yr +22.0%3.5% conv.
dove bird seed8K/yr +33.7%11.1% conv.
dove seed6K/yr +50.5%14.1% conv.
mourning dove bird seed3K/yr +41.9%11.5% conv.

All search terms

Top pigeon food products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 10 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Hagen Pigeon & Dove Seed - Original Formula Bird Food 6 lb Bag Nutritionally Complete Seed Mix with Vitamins & Minerals Wild & Captive Bird Diet Insect-Resistant Air-Tight Packaging

Hagen$13.514.6★5,254 rev

Morning Song Dove & Ground Feeding Wild Bird Seed -12 lb. Dove Quail & Pigeon Wild Bird Food for Outside Feeders

Morning Song$14.714.6★2,598 rev

Kaytee Bird & Balcony Wild Bird Food No Mess Seed Blend for City Dwelling Birds Like Finches Sparrows Mourning Doves and More 5 lb

Kaytee$13.244.5★1,181 rev

Vita Sunscript Dove Pigeon 5# - Sunscription

Sunseed$18.764.7★611 rev

Morning Bird Pigeon Grit - Healthy & Nutritious Pigeon Food to Support Strong Muscles & Bones for Grit Eating Birds - Supports Digestion & Packed with Essential Minerals 1.5 lbs

Morning Bird$15.094.6★211 rev

Newest

by launch date

Brooks Brand Birds of a Feather Deluxe Dove Food Pigeon Food Mourning Dove Outdoor Bird Seed Dove Bird Seed Comida para Palomas Made in USA 8 lbs

Brooks Brand$19.9641 rev

11mo ago

Morning Song Dove & Ground Feeding Wild Bird Seed -12 lb. Dove Quail & Pigeon Wild Bird Food for Outside Feeders

Morning Song$14.712,598 rev

12mo ago

Dove Food Mix 5 Lbs Premium Dove Bird Seed Nut Free Mix Feed for Dove Nutrient-Rich Mixed Birdseeds Supports Daily Energy Growth & Healthy Balanced Diet Bird Seed for Outside Feeders

LEACH GRAIN & MILLING CO.$18.78138 rev

1y ago

Kaytee Bird & Balcony Wild Bird Food No Mess Seed Blend for City Dwelling Birds Like Finches Sparrows Mourning Doves and More 5 lb

Kaytee$13.241,181 rev

3y ago

Vita Sunscript Dove Pigeon 5# - Sunscription

Sunseed$18.76611 rev

9y ago

What buyers say about pigeon food

What buyers praise and complain about, mined from review topics.

What buyers love

Value For Money28%

“Well worth it”

Quality-Overall25%

“The quality is solid”

Size-Overall7%

“Good Size”

Advertised Vs Actual Product7%

“Product was as advertised”

Pet Friendly7%

“The birds seem to enjoy this food”

Plant Growth3%

“Seems to be a good seed assortment”

Freshness2%

“It was fresh”

Ease Of Use2%

“so to make it easier”

Taste-Overall2%

“This is really decent quality dove and pigeon food”

Pest/Insect Control2%

“Bird Seed with Bonus BUGS”

What buyers complain about

Value For Money17%

“I do think it's a little bit expensive”

Contamination13%

“Infestation”

Pest/Insect Control11%

“Bug infestation”

Quality-Overall10%

“Absolute garbage”

Size-Overall6%

“they were like small beetles”

Advertised Vs Actual Product5%

“Not as advertised”

Natural Resource Wastage3%

“Big Waste”

Durability3%

“Bag fell apart when I used it”

Smell3%

“smells like mold”

Leak-Proof2%

“check for leaks”

Top return reasons

Size-Overall27%

Value For Money13%

Leak-Proof8%

Advertised Vs Actual Product8%

Product Condition8%

Functionality-Overall8%

Defective Material/Parts4%

Ease Of Cleaning4%

Heating4%

Quality-Overall4%

Common questions

Is pigeon food profitable to sell on Amazon United States?: The niche generates $367K/yr across 10 tracked products. 1 of 2 products launched in the last 360 days are still selling. 90-day search growth is +37.4%. Flapen's verdict: Worth a look (53/100).
How competitive is the pigeon food niche?: 9 brands and 22 sellers compete. The top 5 products take 85% of clicks and top 5 brands hold 88% of demand.
What do buyers complain about in pigeon food?: Top complaints mined from reviews: Value For Money, Contamination, Pest/Insect Control. The return rate is 0.0%.
When does demand for pigeon food peak?: Demand peaks in May–Jun; the busiest month runs 1.8× the quietest.
What does it cost to enter the pigeon food niche?: Listings span $3.92–$39.82; the average listing price is $17.02 (sweet spot $15–$100). The average incumbent carries 5,554 reviews — the moat a new listing must climb.