Picnic Bag
MaybeThe top 5 brands take only 28% of clicks. But shoppers spend an estimated $72K a year here, so Picnic Bag is a Maybe.
- Flapen Score
- 58 / 100Top 39% of 8,839 Patio, Lawn & Garden niches · +2 vs the category median of 5658
- Market size
- $72K/yr188K searches / yr
- 90-day growth
- +77.7%search demand this quarter
- Competition
- 22%top-5 click share · 51 brands · 91 sellers
Flapen Score
Picnic Bag against its category
The dotted line is the Patio, Lawn & Garden average. Past it, Picnic Bag is stronger. Inside it, weaker.
Market
The Picnic Bag market on Amazon at a glance
Shoppers on Amazon United States searched for Picnic Bag 188K times last year and spent an estimated $72K. The top 5 brands take 28% of clicks. Demand peaks in May–Jun–Jul. Flapen scores it 58 out of 100, a Maybe.
01 · Demand
An estimated 1.4% of those searches ended in a purchase.
Shoppers searched for this 188K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.4% of those searches ended in a purchase. Searches in the last 90 days moved +77.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $72K a year.
- Searches, last 12 months
- 188K
- Growth, 90 days vs prior 90
- +77.7%
- Conversion, latest week
- 1.4%
- Market size, estimated
- $72Ka year
- Peak month
- June3.4× the quietest month
- Top search term
- picnic bag73K searches a year
02 · Price
A sale here is worth $26.57.
Listings sell for $26.57 on average, from $7.71 to $73.30. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 0 to 100 of them. At $26.57 that is $0 to $3K a year per listing.
- Average price
- $26.57inside the $15 to $100 sweet spot
- Price range
- $7.71–$73.30
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 2K–3K
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$3K
- Returns
- 3.0%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads and reviews.
93% of listings pay for placement with sponsored ads. 99% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #99 within Picnic Baskets, Tables & Accessories. It carries 4,991 reviews at 4.60 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 93%
- Prime listings
- 99%
- Out of stock, average day
- 0.0%
- Average rank
- #99in Picnic Baskets, Tables & Accessories
- Average rating
- 4.60 starsAmazon United States average 4.42 stars
- Average reviews
- 4,991per listing
- Listings tracked
- 81
04 · Newcomers
9 of last year's 12 launches cleared the first-year sales bar.
12 products launched here in the last 12 months. 9 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 34 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 12
- Successful launches
- 9Amazon's first-year sales bar
- Average brand age
- 34 months
Products
Top Picnic Bag products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take only 22% of clicks. An open shelf where new products get seen.
Brands
51 rising
Sellers
91
Top-5 brand share
28%
Top 20: 72%
Top-5 click share
22%
Top 20: 53%
Open market
68%
- Brand 16%
- Brand 26%
- Brand 35%
- Brand 45%
- Brand 55%
- Brand 65%
Demand
Picnic Bag search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: May, Jun, Jul · busiest ÷ quietest = 3.4×
Search terms
Top Picnic Bag search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- picnic bag73K/yr
- picnic cooler50K/yr
- insulated picnic bag18K/yr
- picnic cooler bag15K/yr
- picnic tote12K/yr
- picnic bags7K/yr
- picnic tote bag6K/yr
- picnic bag tote6K/yr
Reviews and returns
What reviews say buyers love and hate about Picnic Bag
We read the reviews and the return reasons for every product selling here.
“Larger than expected”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
18 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Picnic Bag questions
Answered from the same tracked data.