Picnic Backpack

Shoppers searched for this 188K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.9% of those searches ended in a purchase. Searches in the last 90 days moved +25.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $205K a year.

Searches, last 12 months

188K

Growth, 90 days vs prior 90

+25.7%

Conversion, latest week

1.9%

Market size, estimated

$205Ka year

Peak month

December3.0× the quietest month

Top search term

picnic backpack96K searches a year

Listings sell for $55.93 on average, from $17.47 to $91.09. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 0 to 100 of them. At $55.93 that is $0 to $6K a year per listing.

Average price

$55.93inside the $15 to $100 sweet spot

Price range

$17.47–$91.09

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

3K–4K

Units per listing a year

0–100

Revenue per listing a year

$0–$6K

Returns

3.2%of orders · Amazon United States median 2.1%

97% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 12.0% of listings are out of stock. The average listing ranks #108 within Picnic Baskets, Tables & Accessories. It carries 1,867 reviews at 4.66 stars, so a new listing needs social proof before a better product.

Sponsored listings

97%

Prime listings

100%

Out of stock, average day

12.0%

Average rank

#108in Picnic Baskets, Tables & Accessories

Average rating

4.66 starsAmazon United States average 4.42 stars

Average reviews

1,867per listing

Listings tracked

37

3 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 38 months on average, so the names here are settling in.

Launched, last 12 months

3

Successful launches

0Amazon's first-year sales bar

Average brand age

38 months