Pest Killer
PassPest Killer scores 65 out of 100, a Pass. Shoppers spend an estimated $59K a year here, search demand grew +140.1% this quarter, and an estimated 1.0% of orders come back.
- Flapen Score
- 65 / 100Top 16% of 8,839 Patio, Lawn & Garden niches · +9 vs the category median of 5665
- Market size
- $59K/yr37K searches / yr
- 90-day growth
- +140.1%search demand this quarter
- Competition
- 43%top-5 click share · 25 brands · 153 sellers
Flapen Score
Pest Killer against its category
The dotted line is the Patio, Lawn & Garden average. Past it, Pest Killer is stronger. Inside it, weaker.
Market
The Pest Killer market on Amazon at a glance
Shoppers on Amazon United States searched for Pest Killer 37K times last year and spent an estimated $59K. The top 5 brands take 57% of clicks. Demand peaks in May–Jun–Jul. Flapen scores it 65 out of 100, a Pass.
01 · Demand
An estimated 4.6% of those searches ended in a purchase.
Shoppers searched for this 37K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 4.6% of those searches ended in a purchase. Searches in the last 90 days moved +140.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $59K a year.
- Searches, last 12 months
- 37K
- Growth, 90 days vs prior 90
- +140.1%
- Conversion, latest week
- 4.6%
- Market size, estimated
- $59Ka year
- Peak month
- July6.7× the quietest month
- Top search term
- outdoor bug control10K searches a year
02 · Price
A sale here is worth $34.69.
Listings sell for $34.69 on average, from $5.56 to $214.78. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 0 to 100 of them. At $34.69 that is $0 to $3K a year per listing.
- Average price
- $34.69inside the $15 to $100 sweet spot
- Price range
- $5.56–$214.78
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 2K–2K
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$3K
- Returns
- 1.0%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads and reviews.
93% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 4.4% of listings are out of stock. The average listing ranks #71 within Bug Zappers. It carries 15,346 reviews at 4.30 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 93%
- Prime listings
- 100%
- Out of stock, average day
- 4.4%
- Average rank
- #71in Bug Zappers
- Average rating
- 4.30 starsAmazon United States average 4.42 stars
- Average reviews
- 15,346per listing
- Listings tracked
- 43
04 · Newcomers
2 of last year's 2 launches cleared the first-year sales bar.
2 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 53 months on average, so the names here are settling in.
- Launched, last 12 months
- 2
- Successful launches
- 2Amazon's first-year sales bar
- Average brand age
- 53 months
Products
Top Pest Killer products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 43% of clicks. Leaders hold, but buyers still shop past them.
Brands
25 falling
Sellers
153
Top-5 brand share
57%
Top 20: 95%
Top-5 click share
43%
Top 20: 77%
Open market
38%
- Brand 125%
- Brand 212%
- Brand 39%
- Brand 46%
- Brand 55%
- Brand 65%
Demand
Pest Killer search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: May, Jun, Jul · busiest ÷ quietest = 6.7×
Search terms
Top Pest Killer search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- outdoor bug control10K/yr
- pest killer6K/yr
- bug control outdoor4K/yr
- bugs killer outdoor4K/yr
- bug killers3K/yr
- outside bug killer3K/yr
- kill bugs3K/yr
- kitchen bug killer2K/yr
- mata insectos para dentro de casa1K/yr
Reviews and returns
What reviews say buyers love and hate about Pest Killer
We read the reviews and the return reasons for every product selling here.
“doesn't kill flies”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
17 topics
Keep looking
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Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Pest Killer questions
Answered from the same tracked data.









