Personalized Gifts for Kids

Shoppers searched for this 149K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.1% of those searches ended in a purchase. Searches in the last 90 days moved -64.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $30K a year.

Searches, last 12 months

149K

Growth, 90 days vs prior 90

-64.9%

Conversion, latest week

1.1%

Market size, estimated

$30Ka year

Peak month

December10.3× the quietest month

Top search term

personalized gifts for kids98K searches a year

Listings sell for $18.32 on average, from $3.72 to $86.98. Amazon reports units sold in ranges. This niche sold 3K to 3K a year. The average listing sells 0 to 100 of them. At $18.32 that is $0 to $2K a year per listing.

Average price

$18.32inside the $15 to $100 sweet spot

Price range

$3.72–$86.98

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

3K–3K

Units per listing a year

0–100

Revenue per listing a year

$0–$2K

Returns

1.6%of orders · Amazon United States median 2.1%

79% of listings pay for placement with sponsored ads. 88% ship with Prime. On an average day, 7.4% of listings are out of stock. The average listing ranks #414 within Pots, Planters & Container Accessories. It carries 2,454 reviews at 4.50 stars, so a new listing needs social proof before a better product.

Sponsored listings

79%

Prime listings

88%

Out of stock, average day

7.4%

Average rank

#414in Pots, Planters & Container Accessories

Average rating

4.50 starsAmazon United States average 4.42 stars

Average reviews

2,454per listing

Listings tracked

24

7 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 31 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

7

Successful launches

2Amazon's first-year sales bar

Average brand age

31 months