Pennington Wild Bird Seed

Shoppers searched for this 68K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 4.3% of those searches ended in a purchase. Searches in the last 90 days moved +32.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $58K a year.

Searches, last 12 months

68K

Growth, 90 days vs prior 90

+32.5%

Conversion, latest week

4.3%

Market size, estimated

$58Ka year

Top search term

pennington wild bird seed46K searches a year

Listings sell for $20.10 on average, from $12.46 to $36.36. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 100 to 250 of them. At $20.10 that is $2K to $5K a year per listing.

Average price

$20.10inside the $15 to $100 sweet spot

Price range

$12.46–$36.36

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

3K–4K

Units per listing a year

100–250

Revenue per listing a year

$2K–$5K

Returns

0.0%of orders · Amazon United States median 2.1%

76% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 8.0% of listings are out of stock. The average listing ranks #45 within Backyard Birding & Wildlife. It carries 5,488 reviews at 4.58 stars, so a new listing needs social proof before a better product.

Sponsored listings

76%

Prime listings

100%

Out of stock, average day

8.0%

Average rank

#45in Backyard Birding & Wildlife

Average rating

4.58 starsAmazon United States average 4.42 stars

Average reviews

5,488per listing

Listings tracked

17

1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 79 months on average, so the names here are established.

Launched, last 12 months

1

Successful launches

1Amazon's first-year sales bar

Average brand age

79 months