Penguin Figurines
MaybeAn estimated 1.0% of orders come back. But demand is soft, at -40.3% this quarter, so Penguin Figurines is a Maybe.
- Flapen Score
- 50 / 100Ranks 6,126 of 8,839 Patio, Lawn & Garden niches · −6 vs the category median of 5650
- Market size
- $48K/yr107K searches / yr
- 90-day growth
- -40.3%search demand this quarter
- Competition
- 30%top-5 click share · 38 brands · 54 sellers
Flapen Score
Penguin Figurines against its category
The dotted line is the Patio, Lawn & Garden average. Past it, Penguin Figurines is stronger. Inside it, weaker.
Market
The Penguin Figurines market on Amazon at a glance
Shoppers on Amazon United States searched for Penguin Figurines 107K times last year and spent an estimated $48K. The top 5 brands take 42% of clicks. Demand peaks in Jan–Feb–Nov–Dec. Flapen scores it 50 out of 100, a Maybe.
01 · Demand
An estimated 3.4% of those searches ended in a purchase.
Shoppers searched for this 107K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.4% of those searches ended in a purchase. Searches in the last 90 days moved -40.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $48K a year.
- Searches, last 12 months
- 107K
- Growth, 90 days vs prior 90
- -40.3%
- Conversion, latest week
- 3.4%
- Market size, estimated
- $48Ka year
- Peak month
- December4.0× the quietest month
- Top search term
- penguin figurines39K searches a year
02 · Price
A sale here is worth $12.97.
Listings sell for $12.97 on average, from $2.10 to $28.20. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 0 to 100 of them. At $12.97 that is $0 to $1K a year per listing.
- Average price
- $12.97under the $15 to $100 sweet spot
- Price range
- $2.10–$28.20
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 4K–5K
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$1K
- Returns
- 1.0%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads.
90% of listings pay for placement with sponsored ads. 98% ship with Prime. On an average day, 10.4% of listings are out of stock. The average listing ranks #1,488 within Garden Sculptures & Statues. It carries 419 reviews at 4.66 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 90%
- Prime listings
- 98%
- Out of stock, average day
- 10.4%
- Average rank
- #1,488in Garden Sculptures & Statues
- Average rating
- 4.66 starsAmazon United States average 4.42 stars
- Average reviews
- 419per listing
- Listings tracked
- 51
04 · Newcomers
1 of last year's 11 launches cleared the first-year sales bar.
11 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 32 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 11
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 32 months
Products
Top Penguin Figurines products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take only 30% of clicks. An open shelf where new products get seen.
Brands
38 rising
Sellers
54
Top-5 brand share
42%
Top 20: 85%
Top-5 click share
30%
Top 20: 74%
Open market
53%
- Brand 115%
- Brand 29%
- Brand 37%
- Brand 46%
- Brand 55%
- Brand 65%
Demand
Penguin Figurines search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jan, Feb, Nov, Dec · busiest ÷ quietest = 4.0×
Search terms
Top Penguin Figurines search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- penguin figurines39K/yr
- mini penguins15K/yr
- mini penguin figurines15K/yr
- penguin figures7K/yr
- penguin figurine10K/yr
- penguin figure5K/yr
- little penguin3K/yr
- penguins figurines7K/yr
- small penguin figurines5K/yr
Reviews and returns
What reviews say buyers love and hate about Penguin Figurines
We read the reviews and the return reasons for every product selling here.
“They are larger than I thought”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
20 topics
Keep looking
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Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Penguin Figurines questions
Answered from the same tracked data.









