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Peat Moss

Maybe

An estimated 0.3% of orders come back. But the top 5 products take 73% of clicks, so Peat Moss is a Maybe.

Flapen Score
59
59 / 100
Top 36% of 8,839 Patio, Lawn & Garden niches · +3 vs the category median of 56
Market size
$1.0M/yr679K searches / yr
90-day growth
+34.6%search demand this quarter
Competition
73%top-5 click share · 12 brands · 46 sellers

Flapen Score

Peat Moss against its category

The dotted line is the Patio, Lawn & Garden average. Past it, Peat Moss is stronger. Inside it, weaker.

59Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Peat Moss market on Amazon at a glance

Shoppers on Amazon United States searched for Peat Moss 679K times last year and spent an estimated $1.0M. The top 5 brands take 78% of clicks. Demand peaks in Mar–Apr–May. Flapen scores it 59 out of 100, a Maybe.

01 · Demand

An estimated 7.4% of those searches ended in a purchase.

Shoppers searched for this 679K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 7.4% of those searches ended in a purchase. Searches in the last 90 days moved +34.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $1.0M a year.

Searches, last 12 months
679K
Growth, 90 days vs prior 90
+34.6%
Conversion, latest week
7.4%
Market size, estimated
$1.0Ma year
Peak month
April3.7× the quietest month
Top search term
peat moss397K searches a year

02 · Price

A sale here is worth $20.22.

Listings sell for $20.22 on average, from $7.63 to $36.23. Amazon reports units sold in ranges. This niche sold 50K to 60K a year. The average listing sells 2,500 to 3,000 of them. At $20.22 that is $51K to $61K a year per listing.

Average price
$20.22inside the $15 to $100 sweet spot
Price range
$7.63–$36.23
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
50K–60K
Units per listing a year
2,500–3,000
Revenue per listing a year
$51K–$61K
Returns
0.3%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

86% of listings pay for placement with sponsored ads. 86% ship with Prime. On an average day, 3.5% of listings are out of stock. The average listing ranks #176 within Soils, Mulches & Planting Media. It carries 1,576 reviews at 4.59 stars, so a new listing needs social proof before a better product.

Sponsored listings
86%
Prime listings
86%
Out of stock, average day
3.5%
Average rank
#176in Soils, Mulches & Planting Media
Average rating
4.59 starsAmazon United States average 4.42 stars
Average reviews
1,576per listing
Listings tracked
14

04 · Newcomers

Brands here are established.

The brands on the shelf have sold for 68 months on average, so the names here are established.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
68 months

Products

Top Peat Moss products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 73% of clicks. A locked shelf that new listings rarely crack.

Brands

12 falling

Sellers

46

Top-5 brand share

78%

Top 20: 100%

Top-5 click share

73%

Top 20: 100%

Open market

17%

  • Brand 136%
  • Brand 218%
  • Brand 312%
  • Brand 46%
  • Brand 55%
  • Brand 64%
  • Open — no brand owns it (6 brands, 17%)

Demand

Peat Moss search demand

Weekly searches over the year, seasonality beneath. Pick a range.

25K15KSpike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Mar, Apr, May · busiest ÷ quietest = 3.7×

Search terms

Top Peat Moss search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • peat moss397K/yr
  • peat moss for plants90K/yr
  • sphagnum peat moss27K/yr
  • peat moss for lawn22K/yr
  • peet moss19K/yr
  • peat moss for potting soil10K/yr
  • peat24K/yr
  • peet moss for plants16K/yr
  • pete moss14K/yr
  • organic peat moss8K/yr

Reviews and returns

What reviews say buyers love and hate about Peat Moss

We read the reviews and the return reasons for every product selling here.

28%of positive reviews mention “Plant Growth”
15%of negative reviews mention “Size-Overall”
0.3%of orders come back
“Way too small”
A buyer, on “Size-Overall”15% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

15 topics

NegativePositive

FAQ

Common Peat Moss questions

Answered from the same tracked data.