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55

peacock garden decor

Worth a look

Shows no brand lock-in (top 5 brands take 27% of clicks), but weak search conversion (0.8%) keeps it on the watch list.

Market size 14Growth 39Conversion 10Competition 95Returns 48Price range 87Avg price 95Brand share 97Review moat 86Quality gap 40

Brand share

Incredible27%

top-5 brand share — no brand owns this niche

Competition

Incredible18%

top-5 click share — an open shelf

Avg price

Incredible$31.90

avg listing price — sweet spot $15–$100

Price range

Great$6.12–$95.97

cheapest to priciest tracked listing — scored on the share inside $15–$100

Review moat

Great282.85

avg incumbent reviews — the moat a new listing must climb

Returns

Okay3.1%

return rate — above 5% kills the launch gate

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Growth

Okay+11.5%

90-day search growth — must beat 0% to launch

Market size

Bad$54K

$54K/yr · 217K searches

Conversion

Bad0.8%

search→purchase rate — share of searches ending in a sale

According to Flapen's Amazon United States niche tracking, peacock garden decor is a $54K/yr Amazon United States market (217K searches/yr). The top 5 brands hold 27% of demand. Demand peaks in May–Jun–Jul. Verdict: Worth a look — 55/100.

Data updated Jul 15, 2026 · scored weekly · How we score niches

peacock garden decor market data

Units sold / yr
2K–3K
avg 0–100/product
Revenue / yr
$64K–$80K
units × avg price
Conversion rate
0.8%
Avg BSR
#7,294
Page quality
0%
Prime
98%
Sponsored
93%
Out of stock
9.8%
Avg brand age
30 months
Avg seller age
191 days

Competition & brand share

Clicks spread well past the top 5 (18% combined) — an open shelf where new products get seen.

Brands

101 falling

Sellers

123

Top-5 brand share

27%

Top 20: 54%

Top-5 click share

18%

Top 20: 44%

Open market

70%

  • TERESA'S COLLECTIONS9%
  • chisheen6%
  • DREAMSOUL5%
  • Kircust5%
  • Alpine Corporation3%
  • Autodaya3%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +11.5% search growth over the last 90 days.
6K4KHoliday '24Spike '25Prime Day '25Spike '26SepDecMarJunAugNovMarMay

Peak months: May, Jun, Jul · busiest ÷ quietest = 2.1×

Top peacock garden decor search terms

  • peacock wall art55K/yr
  • peacock statue26K/yr
  • peacock wall decor30K/yr
  • peacock outdoor decor12K/yr
  • peacock yard decor13K/yr
  • peacock garden decor11K/yr
  • peacock bathroom decor17K/yr
  • peacock figurine18K/yr
  • peacock art10K/yr
  • peacock pictures7K/yr
All search terms

Top peacock garden decor products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%2%$1K4%$2K6%$3K8%$4K1101001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

What buyers say about peacock garden decor

What buyers praise and complain about, mined from review topics.

What buyers love

Color28%

“accurate color”

Quality-Overall14%

“Good quality”

Assembly/Installation6%

“Easy to set up”

Design-Overall6%

“The elegance of design”

Gifting Purpose6%

“Gift for daughter”

Value For Money5%

“Worth it”

Size-Overall4%

“Its size is perfect”

Brightness/Shine/Glow4%

“the gems have a nice shine”

Strength3%

“Well built”

Advertised Vs Actual Product3%

“Just as advertised”

What buyers complain about

Size-Overall30%

“It was bigger than I expected”

Advertised Vs Actual Product7%

“Not like the picture”

Strength7%

“are very flimsy”

Quality-Overall6%

“Looks cheap worse item”

Brightness/Shine/Glow5%

“Still lighting up just not as bright now”

Durability5%

“like it's going to break”

Functionality-Overall4%

“Didnt work”

Value For Money4%

“NOT worth the price”

Color3%

“Didnt get any blue peacocks”

Ease Of Use2%

“Too difficult to apply”

Top return reasons

Size-Overall35%
Advertised Vs Actual Product10%
Defective Material/Parts9%
Color9%
Quality-Overall5%
Brightness/Shine/Glow4%
Material Quality3%
Functionality-Overall3%
Value For Money2%
Bulb Flicker/Dimming/Color2%

Common questions

Is peacock garden decor profitable to sell on Amazon United States?
The niche generates $54K/yr across 125 tracked products. 2 of 35 products launched in the last 360 days are still selling. 90-day search growth is +11.5%. Flapen's verdict: Worth a look (55/100).
How competitive is the peacock garden decor niche?
101 brands and 123 sellers compete. The top 5 products take 18% of clicks and top 5 brands hold 27% of demand.
What do buyers complain about in peacock garden decor?
Top complaints mined from reviews: Size-Overall, Advertised Vs Actual Product, Strength. The return rate is 3.1%.
When does demand for peacock garden decor peak?
Demand peaks in May–Jun–Jul; the busiest month runs 2.1× the quietest.
What does it cost to enter the peacock garden decor niche?
Listings span $6.12–$95.97; the average listing price is $31.90 (sweet spot $15–$100). The average incumbent carries 283 reviews — the moat a new listing must climb.