pawleys island hammock
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Growth
Incredible+110.8%90-day search growth — must beat 0% to launch
Review moat
Great317.08avg incumbent reviews — the moat a new listing must climb
Returns
Great1.9%return rate — above 5% kills the launch gate
Avg price
Okay$280.00avg listing price — sweet spot $15–$100
Conversion
Okay2.4%search→purchase rate — share of searches ending in a sale
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Market size
Bad$98K$98K/yr · 14K searches
Competition
Bad77%top-5 click share — a locked-up shelf
Price range
Bad$73.38–$341.24cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Bad100%top-5 brand share — brand-locked demand
According to Flapen's Amazon United States niche tracking, pawleys island hammock is a $98K/yr Amazon United States market (14K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Apr–May–Jun–Jul. Verdict: Skip it — 41/100.
Data updated Jul 23, 2026 · scored weekly · How we score niches
pawleys island hammock market data
- Units sold / yr
- 250–500
- avg 0–100/product
- Revenue / yr
- $70K–$140K
- units × avg price
- Conversion rate
- 2.4%
- Avg BSR
- #234
- Page quality
- 0%
- Prime
- 58%
- Sponsored
- 100%
- Out of stock
- 1.9%
- Avg brand age
- 78 months
- Avg seller age
- 242 days
Competition & brand share
The top 5 products capture 77% of clicks — a locked-up shelf that new listings rarely crack.Brands
3 falling
Sellers
3
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
77%
Top 20: 100%
Open market
0%
- Original Pawleys Island83%
- Pawleys Island Hammock Company, The Hammock Source13%
- Sunnydaze Decor4%
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — +110.8% search growth over the last 90 days.Peak months: Apr, May, Jun, Jul · busiest ÷ quietest = 9.6×
Top pawleys island hammock products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 12 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Original Pawleys Island Large Oatmeal DuraCord Rope Hammock 13 ft. x 55 in. 2-Person 450 lb Capacity Oak Spreader Bar Zinc-Plated Hardware Handcrafted in the USA
Original Pawleys Island$311.474.7★787 rev
Original Pawleys Island 13OC Original Deluxe Cotton Rope Hammock with Free Extension Chains & Tree Hooks Handcrafted in The USA Accommodates 2 People 450 LB Weight Capacity 13 ft. x 55 in.
Pawleys Island Hammock Company, The Hammock Source$283.444.5★448 rev
Original Pawleys Island Single Oatmeal DuraCord Rope Hammock 12 ft. x 50 in. 1-Person 450 lb Capacity Oak Spreader Bar Zinc-Plated Hardware Handcrafted in the USA
Original Pawleys Island$285.464.7★54 rev
Original Pawleys Island Large Antique Brown DuraCord Rope Hammock 13 ft. x 55 in. 2-Person 450 lb Capacity Oak Spreader Bar Zinc-Plated Hardware Handcrafted in the USA
Original Pawleys Island$302.514.7★787 rev
Original Pawleys Island 12OC Original Single Cotton Rope Hammock with Free Extension Chains & Tree Hooks Handcrafted in The USA Accommodates 1 Person 450 LB Weight Capacity 12 ft. x 50 in.
Original Pawleys Island$262.744.5★448 rev
Newest
by launch date
Original Pawleys Island Large Way Navy Sunbrella Quick Dry Hammock with Free Extension Chains & Tree Hooks Handcrafted in The USA 400 LB Weight Capacity 13 ft. x 55 in.
Original Pawleys Island$238.273 rev
Original Pawleys Island Large Trusted Coast Sunbrella Quilted Hammock 13 ft. x 55 in. 2-Person 450 lb Capacity Oak Spreader Bar Handcrafted in the USA
Original Pawleys Island$331.3116 rev
Original Pawleys Island Deluxe Oatmeal DuraCord Rope Hammock 13 ft. x 60 in. 2-Person 450 lb Capacity Oak Spreader Bar Zinc-Plated Hardware Handcrafted in the USA
Original Pawleys Island$341.24113 rev
Original Pawleys Island Single Oatmeal DuraCord Rope Hammock 12 ft. x 50 in. 1-Person 450 lb Capacity Oak Spreader Bar Zinc-Plated Hardware Handcrafted in the USA
Original Pawleys Island$285.4654 rev
Original Pawleys Island Large Antique Beige Sunbrella Quilted Hammock 13 ft. x 55 in. 2-Person 450 lb Capacity Oak Spreader Bar Handcrafted in the USA
Original Pawleys Island$331.0916 rev
Trending
90-day click momentumOriginal Pawleys Island Large Antique Beige Sunbrella Quilted Hammock 13 ft. x 55 in. 2-Person 450 lb Capacity Oak Spreader Bar Handcrafted in the USA
Original Pawleys Island$331.094.6★
Original Pawleys Island Large Green DuraCord Rope Hammock 13 ft. x 55 in. 2-Person 450 lb Capacity Oak Spreader Bar Zinc-Plated Hardware Handcrafted in The USA
Original Pawleys Island$320.924.7★
Original Pawleys Island 12OC Original Single Cotton Rope Hammock with Free Extension Chains & Tree Hooks Handcrafted in The USA Accommodates 1 Person 450 LB Weight Capacity 12 ft. x 50 in.
Original Pawleys Island$262.744.5★
Sunnydaze Cotton Rope Hammock for Outside - 450-Pound Capacity Indoor or Outdoor Hammock with Spreader Bars - Natural
Sunnydaze Decor$73.384.2★
Original Pawleys Island Large Antique Brown DuraCord Rope Hammock 13 ft. x 55 in. 2-Person 450 lb Capacity Oak Spreader Bar Zinc-Plated Hardware Handcrafted in the USA
Original Pawleys Island$302.514.7★
What buyers say about pawleys island hammock
What buyers praise and complain about, mined from review topics.What buyers love
“And comfortable”
“It was a good product for the first year”
“Great price point”
“Simple and great”
“Very durable”
“soft or comfortable”
“Excellent hammock material very comfortable”
“Comfortable and relaxing it makes the space it was placed in”
“Color is deep green”
“Met all my expectations”
What buyers complain about
“Disappointed things arent made to last longer these days”
“Chains much shorter than replaced item even though it says fits same size”
“This is the cheapest”
“Maddeningly uncomfortable”
“Wildly unstable”
“I paid $300 for it”
“their website doesn't work”
“After a month of use it appears to be practically useless”
“the clear coat on the spreader bar is already pealing so the wood wont be protected”
“Cant leave it outside”
Top return reasons
Common questions
- Is pawleys island hammock profitable to sell on Amazon United States?
- The niche generates $98K/yr across 12 tracked products. 90-day search growth is +110.8%. Flapen's verdict: Skip it (41/100).
- How competitive is the pawleys island hammock niche?
- 3 brands and 3 sellers compete. The top 5 products take 77% of clicks and top 5 brands hold 100% of demand.
- What do buyers complain about in pawleys island hammock?
- Top complaints mined from reviews: Durability, Size-Overall, Quality-Overall. The return rate is 1.9%.
- When does demand for pawleys island hammock peak?
- Demand peaks in Apr–May–Jun–Jul; the busiest month runs 9.6× the quietest.
- What does it cost to enter the pawleys island hammock niche?
- Listings span $73.38–$341.24; the average listing price is $280.00 (sweet spot $15–$100). The average incumbent carries 317 reviews — the moat a new listing must climb.