patriotic outdoor decor
Worth a lookShows demand growing +841.8% this quarter, but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Growth
Incredible+841.8%90-day search growth — must beat 0% to launch
Brand share
Incredible24%top-5 brand share — no brand owns this niche
Competition
Incredible14%top-5 click share — an open shelf
Returns
Incredible0.9%return rate — above 5% kills the launch gate
Avg price
Great$19.88avg listing price — sweet spot $15–$100
Price range
Great$3.57–$64.90cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Great4.3★avg incumbent rating — lower means beatable quality
Review moat
Good765.11avg incumbent reviews — the moat a new listing must climb
Conversion
Bad1.5%search→purchase rate — share of searches ending in a sale
Market size
Bad$35K$35K/yr · 118K searches
According to Flapen's Amazon United States niche tracking, patriotic outdoor decor is a $35K/yr Amazon United States market (118K searches/yr). The top 5 brands hold 24% of demand. Demand peaks in May–Jun–Jul. Verdict: Worth a look — 71/100.
Data updated Jul 15, 2026 · scored weekly · How we score niches
patriotic outdoor decor market data
- Units sold / yr
- 3K–3K
- avg 0–100/product
- Revenue / yr
- $50K–$60K
- units × avg price
- Conversion rate
- 1.5%
- Avg BSR
- #1,330
- Page quality
- 0%
- Prime
- 97%
- Sponsored
- 96%
- Out of stock
- 6.3%
- Avg brand age
- 23 months
- Avg seller age
- 183 days
Competition & brand share
Clicks spread well past the top 5 (14% combined) — an open shelf where new products get seen.Brands
116 falling
Sellers
135
Top-5 brand share
24%
Top 20: 50%
Top-5 click share
14%
Top 20: 40%
Open market
73%
- HOOSUN7%
- TERESA'S COLLECTIONS6%
- X-GiftKey5%
- AVOIN colorlife4%
- Uelfbaby3%
- ORIENTAL CHERRY3%
Demand & seasonality
Weekly Amazon search volume, last 87 weeks — +841.8% search growth over the last 90 days.Peak months: May, Jun, Jul · busiest ÷ quietest = 53.5×
Top patriotic outdoor decor search terms
- 4th of july yard signs18K/yr
- american flag decor for outside15K/yr
- patriotic garden decor13K/yr
- outdoor americana decor11K/yr
- red white blue outdoor decor11K/yr
- 4th of july lawn decorations10K/yr
- patriotic lawn decorations8K/yr
- american flag yard decor7K/yr
- patriotic yard decorations outdoor7K/yr
- american flag porch decor6K/yr
Top patriotic outdoor decor products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
X-GiftKey 4th of July Decorations Outdoor American Flag Lights 6-Pack Red White and Blue Solar Stars Lights with 6 USA Flags & 30LED Bright Patriotic Pathway Lights for Memorial Day Yard Lawn Decor
X-GiftKey$18.483.4★296 rev
HOOSUN 4th of July Decorations 12Pcs American Flag Patriotic Pinwheels for Yard and Garden Fourth of July Pinwheels Patriotic Memorial Day Decorations Garden Wind Spinners Pinwheel for Kids Lawn Patio
HOOSUN$14.933.5★1,203 rev
4th of July Decorations Outdoor - Hanging American Flag Banners Stars and Stripes Porch Sign -Patriotic Memorial Day Decor Party Supplies for July Fourth Independence Labor - Red White Blue (2 Pcs)
ORIENTAL CHERRY$12.344.3★2,695 rev
HOOSUN 12 Pcs Small American Flags On Stick 4th of July Decorations Small USA Flag On Stick Mini 4x6 American Flags for Outside Fourth of July Flag for Yard Lawn Patriotic Memorial Day Decorations
HOOSUN$6.594.5★3,284 rev
TERESAS COLLECTIONS 4th of July Decorations for Outdoor Decor Patriotic Memorial Day Decorations Wind Spinner Garden Yard Sign USA Americana Windmill Decorative Stake Independence Day Gifts 26
TERESA'S COLLECTIONS$23.054.4★145 rev
Newest
by launch date
GXGGUS 10Pcs 4th of July Yard Signs Outdoor Decorations Patriotic Yard Signs with 20 Stakes Red White Blue Stars and Stripes for Independence Day Memorial Day Garden Lawn Outdoor Decor
GXGGUS$17.7345 rev
DIYDEC 3PCS 4th of July Yard Sign 32 x 10 Inch 250th Anniversary Yard Decor with Iron Stakes Independence Red White Blue Stars Patriotic Memorial Day Party Decor for Home Garden Pathway Supplies
DIYDEC$15.6818 rev
hogardeck 4th of July Decorations Outdoor 6 PCS Metal Patriot Star Decorative Garden Stakes for Fourth of July Decorations Patriotic Yard Signs for Garden Memorial Day Decorations
hogardeck$22.61129 rev
Jesokiibo 250th Anniversary USA Bald Eagle Statue with Solar Light USA 250th Anniversary Merchandise Garden Decor Sculptures Statues Outdoor Yard & Lawn Figurine Bald Eagle Gift for Men
Jesokiibo$26.8151 rev
TERESAS COLLECTIONS 4th of July Decorations for Outdoor Decor Patriotic Memorial Day Decorations Wind Spinner Garden Yard Sign USA Americana Windmill Decorative Stake Independence Day Gifts 26
TERESA'S COLLECTIONS$23.05145 rev
Trending
90-day click momentumGXGGUS 10Pcs 4th of July Yard Signs Outdoor Decorations Patriotic Yard Signs with 20 Stakes Red White Blue Stars and Stripes for Independence Day Memorial Day Garden Lawn Outdoor Decor
GXGGUS$17.734.6★
8 PCS Memorial Day Yard Sign Decorations-4th of July Decorations Outdoor-Weatherproof Corrugated Plastic Independence Day Party Lawn Signs with Stakes
HOSKO$18.534.2★
X-GiftKey 4th of July Decorations Outdoor American Flag Lights 6-Pack Red White and Blue Solar Stars Lights with 6 USA Flags & 30LED Bright Patriotic Pathway Lights for Memorial Day Yard Lawn Decor
X-GiftKey$18.483.4★
DIYDEC 3PCS 4th of July Yard Sign 32 x 10 Inch 250th Anniversary Yard Decor with Iron Stakes Independence Red White Blue Stars Patriotic Memorial Day Party Decor for Home Garden Pathway Supplies
DIYDEC$15.684.2★
4th of July Yard Signs Memorial Day Decorations Outdoor Fourth of July Decorations Patriotic Decor Independence Day Decorative Garden Party Decor for Home Lawn Patio
UMISKAM$15.384.0★
What buyers say about patriotic outdoor decor
What buyers praise and complain about, mined from review topics.What buyers love
“The quality is solid”
“Awesome color”
“Reasonable Price”
“As advertised”
“heavy duty material”
“Bright and pretty”
“Fits perfect”
“Beautiful, very well crafted”
“Beautiful and durable”
“Nice and Sturdy”
What buyers complain about
“Too large”
“Very cheap quality”
“Breaks easily”
“Looks nothing like the picture”
“not pure white”
“A little pricey”
“Pain to put together”
“Very thin material”
“Need a brighter light”
“Not sturdy”
Top return reasons
Common questions
- Is patriotic outdoor decor profitable to sell on Amazon United States?
- The niche generates $35K/yr across 150 tracked products. 34 of 49 products launched in the last 360 days are still selling. 90-day search growth is +841.8%. Flapen's verdict: Worth a look (71/100).
- How competitive is the patriotic outdoor decor niche?
- 116 brands and 135 sellers compete. The top 5 products take 14% of clicks and top 5 brands hold 24% of demand.
- What do buyers complain about in patriotic outdoor decor?
- Top complaints mined from reviews: Size-Overall, Quality-Overall, Durability. The return rate is 0.9%.
- When does demand for patriotic outdoor decor peak?
- Demand peaks in May–Jun–Jul; the busiest month runs 53.5× the quietest.
- What does it cost to enter the patriotic outdoor decor niche?
- Listings span $3.57–$64.90; the average listing price is $19.88 (sweet spot $15–$100). The average incumbent carries 765 reviews — the moat a new listing must climb.