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Patriotic Outdoor Decor

Pass

Patriotic Outdoor Decor scores 71 out of 100, a Pass. Shoppers spend an estimated $35K a year here, search demand grew +841.8% this quarter, and an estimated 0.9% of orders come back.

Flapen Score
71
71 / 100
Top 5% of 8,839 Patio, Lawn & Garden niches · +15 vs the category median of 56
Market size
$35K/yr118K searches / yr
90-day growth
+841.8%search demand this quarter
Competition
14%top-5 click share · 116 brands · 135 sellers

Flapen Score

Patriotic Outdoor Decor against its category

The dotted line is the Patio, Lawn & Garden average. Past it, Patriotic Outdoor Decor is stronger. Inside it, weaker.

71Pass
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Patriotic Outdoor Decor market on Amazon at a glance

Shoppers on Amazon United States searched for Patriotic Outdoor Decor 118K times last year and spent an estimated $35K. The top 5 brands take 24% of clicks. Demand peaks in May–Jun–Jul. Flapen scores it 71 out of 100, a Pass.

01 · Demand

An estimated 1.5% of those searches ended in a purchase.

Shoppers searched for this 118K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.5% of those searches ended in a purchase. Searches in the last 90 days moved +841.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $35K a year.

Searches, last 12 months
118K
Growth, 90 days vs prior 90
+841.8%
Conversion, latest week
1.5%
Market size, estimated
$35Ka year
Peak month
June53.5× the quietest month
Top search term
4th of july yard signs18K searches a year

02 · Price

A sale here is worth $19.88.

Listings sell for $19.88 on average, from $3.57 to $64.90. Amazon reports units sold in ranges. This niche sold 3K to 3K a year. The average listing sells 0 to 100 of them. At $19.88 that is $0 to $2K a year per listing.

Average price
$19.88inside the $15 to $100 sweet spot
Price range
$3.57–$64.90
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
3K–3K
Units per listing a year
0–100
Revenue per listing a year
$0–$2K
Returns
0.9%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads.

96% of listings pay for placement with sponsored ads. 97% ship with Prime. On an average day, 6.3% of listings are out of stock. The average listing ranks #1,330 within Flags. It carries 765 reviews at 4.29 stars, so a new listing needs social proof before a better product.

Sponsored listings
96%
Prime listings
97%
Out of stock, average day
6.3%
Average rank
#1,330in Flags
Average rating
4.29 starsAmazon United States average 4.42 stars
Average reviews
765per listing
Listings tracked
150

04 · Newcomers

34 of last year's 49 launches cleared the first-year sales bar.

49 products launched here in the last 12 months. 34 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 23 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
49
Successful launches
34Amazon's first-year sales bar
Average brand age
23 months

Products

Top Patriotic Outdoor Decor products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 14% of clicks. An open shelf where new products get seen.

Brands

116 falling

Sellers

135

Top-5 brand share

24%

Top 20: 50%

Top-5 click share

14%

Top 20: 40%

Open market

73%

  • Brand 17%
  • Brand 26%
  • Brand 35%
  • Brand 44%
  • Brand 53%
  • Brand 63%

Demand

Patriotic Outdoor Decor search demand

Weekly searches over the year, seasonality beneath. Pick a range.

15K10KSpike '24Spike '25Prime Day '25Spike '26AugSepOctNovDecJanFebMarAprMayJunJulAugSepFebMarAprMayJun

Peak months: May, Jun, Jul · busiest ÷ quietest = 53.5×

Search terms

Top Patriotic Outdoor Decor search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • 4th of july yard signs18K/yr
  • american flag decor for outside15K/yr
  • patriotic garden decor13K/yr
  • outdoor americana decor11K/yr
  • red white blue outdoor decor11K/yr
  • 4th of july lawn decorations10K/yr
  • patriotic lawn decorations8K/yr
  • american flag yard decor7K/yr
  • patriotic yard decorations outdoor7K/yr
  • american flag porch decor6K/yr

Reviews and returns

What reviews say buyers love and hate about Patriotic Outdoor Decor

We read the reviews and the return reasons for every product selling here.

28%of positive reviews mention “Quality-Overall”
20%of negative reviews mention “Size-Overall”
0.9%of orders come back
“Too large”
A buyer, on “Size-Overall”20% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

13 topics

NegativePositive

FAQ

Common Patriotic Outdoor Decor questions

Answered from the same tracked data.