Is patriotic garden flag profitable to sell on Amazon United States?

The niche generates $267K/yr across 38 tracked products. 9 of 10 products launched in the last 360 days are still selling. 90-day search growth is +552.4%. Flapen's verdict: Worth a look (63/100).

How competitive is the patriotic garden flag niche?

25 brands and 38 sellers compete. The top 5 products take 42% of clicks and top 5 brands hold 58% of demand.

What do buyers complain about in patriotic garden flag?

Top complaints mined from reviews: Color, Size-Overall, Material Quality. The return rate is 0.3%.

When does demand for patriotic garden flag peak?

Demand peaks in May–Jun–Jul; the busiest month runs 23.2× the quietest.

What does it cost to enter the patriotic garden flag niche?

Listings span $4.45–$12.99; the average listing price is $7.66 (sweet spot $15–$100). The average incumbent carries 1,126 reviews — the moat a new listing must climb.

patriotic garden flag

Worth a look

Shows demand growing +552.4% this quarter, but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Growth

Incredible+552.4%

90-day search growth — must beat 0% to launch

Returns

Incredible0.3%

return rate — above 5% kills the launch gate

Brand share

Great58%

top-5 brand share — no brand owns this niche

Competition

Good42%

top-5 click share — leaders hold, buyers still browse

Conversion

Good5.9%

search→purchase rate — share of searches ending in a sale

Review moat

Good1,126.26

avg incumbent reviews — the moat a new listing must climb

Market size

Okay$267K

$267K/yr · 591K searches

Avg price

Bad$7.66

avg listing price — sweet spot $15–$100

Quality gap

Bad4.8★

avg incumbent rating — lower means beatable quality

Price range

Bad$4.45–$12.99

cheapest to priciest tracked listing — scored on the share inside $15–$100

Signals Trending

According to Flapen's Amazon United States niche tracking, patriotic garden flag is a $267K/yr Amazon United States market (591K searches/yr). The top 5 brands hold 58% of demand. Demand peaks in May–Jun–Jul. Verdict: Worth a look — 63/100.

Data updated Jul 15, 2026 · scored weekly · How we score niches

patriotic garden flag market data

Units sold / yr: 40K–50K; avg 1,500–2,000/product
Revenue / yr: $306K–$383K; units × avg price
Conversion rate: 5.9%
Avg BSR: #787
Page quality: 0%
Prime: 100%
Sponsored: 97%
Out of stock: 1.1%
Avg brand age: 23 months
Avg seller age: 181 days

Competition & brand share

The top 5 products take 42% of clicks — established leaders, but buyers still shop beyond them.

Brands

25 falling

Sellers

Top-5 brand share

58%

Top 20: 94%

Top-5 click share

42%

Top 20: 76%

Open market

39%

TOPFLAGS22%
AVOIN colorlife19%
URSKYTOUS8%
HOOSUN4%
Agroon4%
Evergreen Flag3%

Demand & seasonality

Weekly Amazon search volume, last 103 weeks — +552.4% search growth over the last 90 days.

Peak months: May, Jun, Jul · busiest ÷ quietest = 23.2×

Open Trend

Top patriotic garden flag search terms

patriotic garden flag131K/yr +817.3%2.5% conv.
4th of july garden flag92K/yr +870.8%2.1% conv.
american flag garden flag67K/yr +503.0%7.8% conv.
american garden flag42K/yr +508.5%6.0% conv.
patriotic garden flags for outside36K/yr +533.3%4.3% conv.
usa garden flag34K/yr +619.2%5.7% conv.
patriotic garden flags34K/yr +538.1%2.6% conv.
garden flags patriotic21K/yr >1,000%3.7% conv.
american garden flags for outside19K/yr +330.7%6.6% conv.
garden american flag15K/yr +411.8%7.2% conv.

All search terms

Top patriotic garden flag products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

American Flag USA Garden Flag 12 x 18 - Patriotic Double Sided Small Flags for Yard

TOPFLAGS$8.684.8★5,657 rev

URSKYTOUS American Garden Flag Small American Flag Double Sided 1218 Inch Weatherproof Patriotic USA Garden Flags Outside Thick Burlap Stars and Stripes Flags for Outdoor Yard Patio Lawn Decor

URSKYTOUS$5.864.8★1,175 rev

AVOIN colorlife Memorial Day Patriotic 4th of July Garden Flag 12x18 Inch

AVOIN colorlife$9.424.7★1,122 rev

HOOSUN 12 x 18 American Flag Garden Flag 4th of July Decorations Small American Flags Patriotic Fourth of July Decorations Double Sided Patriotic USA Yard Flag Memorial Day Decor for Garden Yard

HOOSUN$5.494.6★5,162 rev

Evergreen American Flag 12x18 Double Sided | Patriotic House Flags For Outside Outdoor | Small American Flag Garden Size | Embroidered Stars and Stripes | USA Residential or Commercial

Evergreen Flag$9.424.8★10,182 rev

Newest

by launch date

Patriotic 4th of July Garden Flag 12x18 Inch Double Sided Outside Memorial Day Floral Welcome Daisy Yard Outdoor Decoration

KcBlueJp$5.5454 rev

3mo ago

250 Anniversary Usa Garden Flags for Outside 250 Anniversary USA Flag 1776-2026 Commemorative Patriotic Yard Sign Outdoor Stars & Stripes Design Banner 4th of July Decorations Double Sided Waterproof 250 Year American Flag 12x18 Inch

Snungee$9.33273 rev

4mo ago

250 Anniversary USA Garden Flag - 250 Years of Freedom Double Sided 3-Ply American Patriotic Flags 1776-2026 UV Protection Fade Resistant 12x18 Inch Yard Flag Commemorative Merchandise for Outdoor Celebration

UIMIU$9.90520 rev

4mo ago

4th of July Decorations - Patriotic Stars Welcome Garden Flag | Double Sided Fourth of July Accessories Patriotic Banner | 250 Anniversary USA Merchandise for Garden Yard Porch Patio Lawn Outdoor Outside Decor

OHOME$7.32368 rev

5mo ago

Agroon 4th of July Garden Flag 12x18 Inch Popsicles Double Sided Flag for Yard Outdoor Decoration

Agroon$5.18372 rev

5mo ago

What buyers say about patriotic garden flag

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall35%

“its good quality not flimsy”

Color18%

“Colors are beautiful”

Material Quality9%

“Nice heavy material”

Advertised Vs Actual Product8%

“Exactly as advertised”

Value For Money7%

“Reasonable price”

Design-Overall4%

“It's very well made”

Durability4%

“And durable”

Strength4%

“It is sturdy”

Size-Overall2%

“Fits perfect”

Locally Manufactured1%

“Represents USA proudly *****”

What buyers complain about

Color17%

“Coloring is off”

Size-Overall10%

“The flag is a little larger than I expected”

Material Quality10%

“Material was to thin”

Quality-Overall9%

“It is a little high priced for the quality to me”

Advertised Vs Actual Product9%

“Intentionally deceptive pictures and description”

Value For Money5%

“It's cheap and not worth the money”

Durability4%

“I think these do not last as long”

Stitch/Finish/Polish3%

“Not as aesthetically pleasing as stitched”

Weight Heavy2%

“Heavier than I expected”

Thickness2%

“Not really thick”

Top return reasons

Size-Overall24%

Advertised Vs Actual Product18%

Material Quality17%

Color16%

Quality-Overall8%

Mounting3%

Value For Money3%

Stitch/Finish/Polish2%

Thin2%

Design-Overall2%

Common questions

Is patriotic garden flag profitable to sell on Amazon United States?: The niche generates $267K/yr across 38 tracked products. 9 of 10 products launched in the last 360 days are still selling. 90-day search growth is +552.4%. Flapen's verdict: Worth a look (63/100).
How competitive is the patriotic garden flag niche?: 25 brands and 38 sellers compete. The top 5 products take 42% of clicks and top 5 brands hold 58% of demand.
What do buyers complain about in patriotic garden flag?: Top complaints mined from reviews: Color, Size-Overall, Material Quality. The return rate is 0.3%.
When does demand for patriotic garden flag peak?: Demand peaks in May–Jun–Jul; the busiest month runs 23.2× the quietest.
What does it cost to enter the patriotic garden flag niche?: Listings span $4.45–$12.99; the average listing price is $7.66 (sweet spot $15–$100). The average incumbent carries 1,126 reviews — the moat a new listing must climb.