Is patio shades roll up outdoor profitable to sell on Amazon United States?

The niche generates $364K/yr across 63 tracked products. 19 of 25 products launched in the last 360 days are still selling. 90-day search growth is +69.6%. Flapen's verdict: Worth a look (58/100).

How competitive is the patio shades roll up outdoor niche?

32 brands and 44 sellers compete. The top 5 products take 29% of clicks and top 5 brands hold 49% of demand.

What do buyers complain about in patio shades roll up outdoor?

Top complaints mined from reviews: Quality-Overall, Assembly/Installation, Size-Overall. The return rate is 4.0%.

When does demand for patio shades roll up outdoor peak?

Demand peaks in Apr–May–Jun–Jul; the busiest month runs 3.7× the quietest.

What does it cost to enter the patio shades roll up outdoor niche?

Listings span $7.21–$857.22; the average listing price is $101.90 (sweet spot $15–$100). The average incumbent carries 1,446 reviews — the moat a new listing must climb.

patio shades roll up outdoor

Worth a look

Shows a fragmented shelf (top 5 take 29% of clicks), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Competition

Great29%

top-5 click share — an open shelf

Brand share

Great49%

top-5 brand share — no brand owns this niche

Growth

Great+69.6%

90-day search growth — must beat 0% to launch

Avg price

Good$101.90

avg listing price — sweet spot $15–$100

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Market size

Good$364K

$364K/yr · 1.2M searches

Review moat

Good1,446.24

avg incumbent reviews — the moat a new listing must climb

Returns

Okay4.0%

return rate — above 5% kills the launch gate

Price range

Bad$7.21–$857.22

cheapest to priciest tracked listing — scored on the share inside $15–$100

Conversion

Bad0.3%

search→purchase rate — share of searches ending in a sale

Signals No Dominant Brand High Price

According to Flapen's Amazon United States niche tracking, patio shades roll up outdoor is a $364K/yr Amazon United States market (1.2M searches/yr). The top 5 brands hold 49% of demand. Demand peaks in Apr–May–Jun–Jul. Verdict: Worth a look — 58/100.

Data updated Jul 23, 2026 · scored weekly · How we score niches

patio shades roll up outdoor market data

Units sold / yr: 4K–5K; avg 0–100/product
Revenue / yr: $408K–$510K; units × avg price
Conversion rate: 0.3%
Avg BSR: #92
Page quality: 0%
Prime: 83%
Sponsored: 95%
Out of stock: 1.8%
Avg brand age: 37 months
Avg seller age: 174 days

Competition & brand share

Clicks spread well past the top 5 (29% combined) — an open shelf where new products get seen.

Brands

32 rising

Sellers

Top-5 brand share

49%

Top 20: 92%

Top-5 click share

29%

Top 20: 65%

Open market

45%

Artpuch15%
Shade&Beyond13%
NOVINO8%
sunoff7%
Generic7%
Coolaroo6%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +69.6% search growth over the last 90 days.

Peak months: Apr, May, Jun, Jul · busiest ÷ quietest = 3.7×

Open Trend

Top patio shades roll up outdoor search terms

outdoor roller shades for patio127K/yr +101.4%0.3% conv.
patio shades roll up outdoor155K/yr +40.4%0.3% conv.
outdoor blinds131K/yr +48.3%0.2% conv.
outdoor roller shade96K/yr +78.2%0.3% conv.
retractable sun shade47K/yr +164.7%0.1% conv.
retractable shades for patio50K/yr +111.8%0.1% conv.
porch shades outdoor roll up61K/yr +35.6%0.2% conv.
outdoor window shades47K/yr +87.4%0.1% conv.
patio blinds outdoor for porch57K/yr +28.5%0.1% conv.
balcony shade46K/yr +68.1%0.1% conv.

All search terms

Top patio shades roll up outdoor products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Artpuch Outdoor Roller Shade 8 W x 8 H Mocha Exterior Cordless Patio Shades Roll Up Blinds with Spliced Pole Design (2 Poles One-Piece Fabric)

Artpuch$78.294.5★1,191 rev

Shade&Beyond Outdoor Roller Shades with Splicing Design 8 W x 8 H Cordless Patio Roll Up Blinds Exterior Shade Cloth Roll for Porch Gazebo Pergola Balcony Mocha

Shade&Beyond$77.604.5★869 rev

sunoff Outdoor Shades for Patio Cordless Roller Up Blinds with Shade Cloth for Porch Gazebo Pergola Balcony Backyard 2 Poles & 1 Fabric Sesame 48 Wx72 H

sunoff$53.424.4★484 rev

Artpuch Outdoor Roller Shade 8 W x 8 H Gray Exterior Cordless Patio Shades Roll Up Blinds with Spliced Pole Design (2 Poles One-Piece Fabric)

Artpuch$78.634.5★1,191 rev

Outdoor Roller Shades Exterior Cordless Patio Shade Roll Up Blind for Porch

NOVINO$106.924.2★245 rev

Newest

by launch date

Retro Bamboo Roll up Blinds Outdoor Reed Shades for Patio & Porch Waterproof Roller Window Shades with Lift Blackout Privacy Screen for Home Garden 24 36 48 60 72 Wide Brown(72 W x 72 H)

Generic$50.7463 rev

6mo ago

HOMEDEMO Outdoor Roller Shades for Patio 6W x 6 H Roll up Shade for Outside Sun Roller Shade Cloth Roll Blinds Cordless Waterproof for Porch Gazebo Pergola Balcony Backyard Mocha

HOMEDEMO$60.97102 rev

6mo ago

MeshyBlok Outdoor Roller Shade Exterior Cordless Patio Roll Up Blinds Cordless Shade Cloth Roll Blinds for Porch Gazebo Pergola Balcony Backyard (4 W x 6 H Mocha)

MeshyBlok$52.8784 rev

7mo ago

Outdoor Roller Shades Exterior Cordless Patio Shade Roll Up Blind for Porch

NOVINO$106.92245 rev

11mo ago

Outdoor Roller Shade Patio Blind Roll Up Shade Exterior Cordless-10W x 8H

NOVINO$109.13245 rev

11mo ago

What buyers say about patio shades roll up outdoor

What buyers praise and complain about, mined from review topics.

What buyers love

Assembly/Installation20%

“Easy Install”

Quality-Overall16%

“Excellent quality”

Value For Money8%

“Worth the cost”

Sun Shade/Wind Shield7%

“LOVE THIS SUN SHADE”

Advertised Vs Actual Product5%

“Better than expected”

Material Quality5%

“The material seems durable”

Color5%

“Color is great”

Ease Of Use4%

“Easy to Use”

Durability4%

“The material seems durable”

Size-Overall3%

“Fits perfectly, true to the specifications ordered”

What buyers complain about

Quality-Overall15%

“Poor quality control”

Assembly/Installation11%

“Extremely difficult to assemble”

Size-Overall6%

“just didn't fit right at all”

Durability6%

“durability questionable”

Instructions/User Manual/Troubleshooting5%

“Bad instructions”

Value For Money4%

“A little cheaper made than I thought”

Material Quality4%

“Material seems flimsy”

Thickness3%

“They aren't thick”

Advertised Vs Actual Product2%

“Not Written up as a Description”

Adhesion/Stickiness2%

“DOESNT STAY TIGHT”

Top return reasons

Size-Overall48%

Color12%

Material Quality7%

Advertised Vs Actual Product6%

Thin4%

Functionality-Overall3%

Value For Money3%

Quality-Overall3%

Assembly/Installation2%

Defective Material/Parts2%

Common questions

Is patio shades roll up outdoor profitable to sell on Amazon United States?: The niche generates $364K/yr across 63 tracked products. 19 of 25 products launched in the last 360 days are still selling. 90-day search growth is +69.6%. Flapen's verdict: Worth a look (58/100).
How competitive is the patio shades roll up outdoor niche?: 32 brands and 44 sellers compete. The top 5 products take 29% of clicks and top 5 brands hold 49% of demand.
What do buyers complain about in patio shades roll up outdoor?: Top complaints mined from reviews: Quality-Overall, Assembly/Installation, Size-Overall. The return rate is 4.0%.
When does demand for patio shades roll up outdoor peak?: Demand peaks in Apr–May–Jun–Jul; the busiest month runs 3.7× the quietest.
What does it cost to enter the patio shades roll up outdoor niche?: Listings span $7.21–$857.22; the average listing price is $101.90 (sweet spot $15–$100). The average incumbent carries 1,446 reviews — the moat a new listing must climb.