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Parlor Palm

Fail

Shoppers spend an estimated $28K a year here, so Parlor Palm is a Fail.

Flapen Score
37
37 / 100
Ranks 8,260 of 8,839 Patio, Lawn & Garden niches · −19 vs the category median of 56
Market size
$28K/yr61K searches / yr
90-day growth
-32.3%search demand this quarter
Competition
75%top-5 click share · 7 brands · 8 sellers

Flapen Score

Parlor Palm against its category

The dotted line is the Patio, Lawn & Garden average. Past it, Parlor Palm is stronger. Inside it, weaker.

37Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Parlor Palm market on Amazon at a glance

Shoppers on Amazon United States searched for Parlor Palm 61K times last year and spent an estimated $28K. The top 5 brands take 97% of clicks. Demand peaks in Jan. Flapen scores it 37 out of 100, a Fail.

01 · Demand

An estimated 2.0% of those searches ended in a purchase.

Shoppers searched for this 61K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.0% of those searches ended in a purchase. Searches in the last 90 days moved -32.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $28K a year.

Searches, last 12 months
61K
Growth, 90 days vs prior 90
-32.3%
Conversion, latest week
2.0%
Market size, estimated
$28Ka year
Peak month
January1.9× the quietest month
Top search term
parlor palm31K searches a year

02 · Price

A sale here is worth $22.27.

Listings sell for $22.27 on average, from $9.81 to $43.38. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 0 to 100 of them. At $22.27 that is $0 to $2K a year per listing.

Average price
$22.27inside the $15 to $100 sweet spot
Price range
$9.81–$43.38
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
2K–2K
Units per listing a year
0–100
Revenue per listing a year
$0–$2K
Returns
0.0%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

73% of listings pay for placement with sponsored ads. 33% ship with Prime. On an average day, 5.2% of listings are out of stock. The average listing ranks #1,271 within Trees. It carries 1,876 reviews at 4.31 stars, so a new listing needs social proof before a better product.

Sponsored listings
73%
Prime listings
33%
Out of stock, average day
5.2%
Average rank
#1,271in Trees
Average rating
4.31 starsAmazon United States average 4.42 stars
Average reviews
1,876per listing
Listings tracked
15

04 · Newcomers

Brands here are settling in.

The brands on the shelf have sold for 38 months on average, so the names here are settling in.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
38 months

Products

Top Parlor Palm products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 75% of clicks. A locked shelf that new listings rarely crack.

Brands

7 flat

Sellers

8

Top-5 brand share

97%

Top 20: 100%

Top-5 click share

75%

Top 20: 100%

Open market

1%

  • Brand 148%
  • Brand 231%
  • Brand 37%
  • Brand 47%
  • Brand 54%
  • Brand 61%
  • Open — no brand owns it (1 brand, 1%)

Demand

Parlor Palm search demand

Weekly searches over the year, seasonality beneath. Pick a range.

4K3KHoliday '24Spike '25Prime Day '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jan · busiest ÷ quietest = 1.9×

Search terms

Top Parlor Palm search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • parlor palm31K/yr
  • parlor palm live plant indoor21K/yr
  • parlor palm live plant7K/yr
  • parlor palm plant3K/yr

Reviews and returns

What reviews say buyers love and hate about Parlor Palm

We read the reviews and the return reasons for every product selling here.

59%of positive reviews mention “Plant Growth”
23%of negative reviews mention “Size-Overall”
<0.1%of orders come back, a rate Amazon rounds to zero
“The sizing was a bit confusing”
A buyer, on “Size-Overall”23% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

15 topics

NegativePositive

FAQ

Common Parlor Palm questions

Answered from the same tracked data.