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Outdoor Runner Rug

Maybe

Products sell for $31.56 on average, inside the sweet spot. But buyers convert on only 0.9% of searches, so Outdoor Runner Rug is a Maybe.

Flapen Score
56
56 / 100
Ranks 4,126 of 8,839 Patio, Lawn & Garden niches · on the category median
Market size
$181K/yr643K searches / yr
90-day growth
+33.1%search demand this quarter
Competition
23%top-5 click share · 45 brands · 60 sellers

Flapen Score

Outdoor Runner Rug against its category

The dotted line is the Patio, Lawn & Garden average. Past it, Outdoor Runner Rug is stronger. Inside it, weaker.

56Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Outdoor Runner Rug market on Amazon at a glance

Shoppers on Amazon United States searched for Outdoor Runner Rug 643K times last year and spent an estimated $181K. The top 5 brands take 50% of clicks. Demand peaks in Apr–Jun–Jul. Flapen scores it 56 out of 100, a Maybe.

01 · Demand

An estimated 0.9% of those searches ended in a purchase.

Shoppers searched for this 643K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.9% of those searches ended in a purchase. Searches in the last 90 days moved +33.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $181K a year.

Searches, last 12 months
643K
Growth, 90 days vs prior 90
+33.1%
Conversion, latest week
0.9%
Market size, estimated
$181Ka year
Peak month
June4.1× the quietest month
Top search term
outdoor runner rug234K searches a year

02 · Price

A sale here is worth $31.56.

Listings sell for $31.56 on average, from $16.22 to $85.55. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 0 to 100 of them. At $31.56 that is $0 to $3K a year per listing.

Average price
$31.56inside the $15 to $100 sweet spot
Price range
$16.22–$85.55
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
6K–8K
Units per listing a year
0–100
Revenue per listing a year
$0–$3K
Returns
5.2%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

91% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 4.1% of listings are out of stock. The average listing ranks #333 within Outdoor Rugs. It carries 2,695 reviews at 4.47 stars, so a new listing needs social proof before a better product.

Sponsored listings
91%
Prime listings
100%
Out of stock, average day
4.1%
Average rank
#333in Outdoor Rugs
Average rating
4.47 starsAmazon United States average 4.42 stars
Average reviews
2,695per listing
Listings tracked
97

04 · Newcomers

5 of last year's 18 launches cleared the first-year sales bar.

18 products launched here in the last 12 months. 5 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 35 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
18
Successful launches
5Amazon's first-year sales bar
Average brand age
35 months

Products

Top Outdoor Runner Rug products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 23% of clicks. An open shelf where new products get seen.

Brands

45 rising

Sellers

60

Top-5 brand share

50%

Top 20: 85%

Top-5 click share

23%

Top 20: 51%

Open market

46%

  • Brand 119%
  • Brand 211%
  • Brand 38%
  • Brand 47%
  • Brand 56%
  • Brand 64%

Demand

Outdoor Runner Rug search demand

Weekly searches over the year, seasonality beneath. Pick a range.

35K25KBlack Friday '24Spike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Apr, Jun, Jul · busiest ÷ quietest = 4.1×

Search terms

Top Outdoor Runner Rug search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • outdoor runner rug234K/yr
  • blue rug runner91K/yr
  • sage green runner rug40K/yr
  • coastal runner rug29K/yr
  • 3x8 rug33K/yr
  • wool runner30K/yr
  • 3x10 runner23K/yr
  • navy runner rug23K/yr
  • rug 3x618K/yr
  • sage runner rug14K/yr

Reviews and returns

What reviews say buyers love and hate about Outdoor Runner Rug

We read the reviews and the return reasons for every product selling here.

17%of positive reviews mention “Soft Feel”
16%of negative reviews mention “Thickness”
5.2%of orders come back
“not super thick”
A buyer, on “Thickness”16% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Outdoor Runner Rug questions

Answered from the same tracked data.