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66

outdoor folding side table

Worth a look

Shows demand growing +118.2% this quarter, but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 34Growth 95Conversion 19Competition 88Returns 78Price range 29Avg price 93Brand share 95Review moat 65Quality gap 52

Growth

Incredible+118.2%

90-day search growth — must beat 0% to launch

Brand share

Incredible37%

top-5 brand share — no brand owns this niche

Avg price

Great$49.98

avg listing price — sweet spot $15–$100

Competition

Great27%

top-5 click share — an open shelf

Returns

Great1.9%

return rate — above 5% kills the launch gate

Review moat

Good915.97

avg incumbent reviews — the moat a new listing must climb

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Market size

Okay$165K

$165K/yr · 217K searches

Price range

Okay$15.93–$304.66

cheapest to priciest tracked listing — scored on the share inside $15–$100

Conversion

Bad1.5%

search→purchase rate — share of searches ending in a sale

According to Flapen's Amazon United States niche tracking, outdoor folding side table is a $165K/yr Amazon United States market (217K searches/yr). The top 5 brands hold 37% of demand. Demand peaks in Apr–May–Jun–Jul. Verdict: Worth a look — 66/100.

Data updated Jul 23, 2026 · scored weekly · How we score niches

outdoor folding side table market data

Units sold / yr
3K–3K
avg 0–100/product
Revenue / yr
$125K–$150K
units × avg price
Conversion rate
1.5%
Avg BSR
#140
Page quality
0%
Prime
65%
Sponsored
87%
Out of stock
7.0%
Avg brand age
35 months
Avg seller age
173 days

Competition & brand share

Clicks spread well past the top 5 (27% combined) — an open shelf where new products get seen.

Brands

49 falling

Sellers

111

Top-5 brand share

37%

Top 20: 78%

Top-5 click share

27%

Top 20: 64%

Open market

59%

  • Adams12%
  • Camco9%
  • Polyhouz7%
  • Grope6%
  • LUE BONA5%
  • hediya4%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +118.2% search growth over the last 90 days.
9K7KSpike '25Prime Day '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Apr, May, Jun, Jul · busiest ÷ quietest = 6.0×

Top outdoor folding side table search terms

  • folding patio table37K/yr
  • folding outdoor side table24K/yr
  • outdoor folding side table22K/yr
  • foldable patio table19K/yr
  • folding side table outdoor16K/yr
  • small outdoor folding table16K/yr
  • small folding table outdoor9K/yr
  • foldable outdoor side table7K/yr
  • patio folding table7K/yr
  • folding outdoor dining table7K/yr
All search terms

Top outdoor folding side table products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%2%$3K4%$7K6%$10K8%$13K101001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

What buyers say about outdoor folding side table

What buyers praise and complain about, mined from review topics.

What buyers love

Strength17%

“It is sturdy”

Assembly/Installation11%

“Simple assembly”

Quality-Overall8%

“Table is good quality”

Size-Overall8%

“Good size”

Weight Light7%

“Lightweight and so easy to use”

Portability5%

“easy to carry”

Value For Money5%

“Excellent value”

Advertised Vs Actual Product5%

“As advertised”

Ease Of Use5%

“Easy peasy”

Storage Capacity4%

“so compact storage”

What buyers complain about

Size-Overall16%

“Extremely small”

Strength9%

“Not Sturdy”

Assembly/Installation8%

“Assembly difficult”

Quality-Overall7%

“POOR QUALITY”

Value For Money3%

“There was a reason why these tables were so cheap”

Weight Heavy3%

“Heavy to carry”

Durability3%

“But not durable”

Ease Of Use3%

“Not easy”

Advertised Vs Actual Product2%

“I dont like it not look like a picture”

Instructions/User Manual/Troubleshooting2%

“The directions are not clear enough”

Top return reasons

Size-Overall43%
Strength8%
Advertised Vs Actual Product5%
Height4%
Assembly/Installation4%
Defective Material/Parts4%
Color4%
Weight Heavy4%
Mechanism Issues3%
Quality-Overall3%

Common questions

Is outdoor folding side table profitable to sell on Amazon United States?
The niche generates $165K/yr across 75 tracked products. 15 of 18 products launched in the last 360 days are still selling. 90-day search growth is +118.2%. Flapen's verdict: Worth a look (66/100).
How competitive is the outdoor folding side table niche?
49 brands and 111 sellers compete. The top 5 products take 27% of clicks and top 5 brands hold 37% of demand.
What do buyers complain about in outdoor folding side table?
Top complaints mined from reviews: Size-Overall, Strength, Assembly/Installation. The return rate is 1.9%.
When does demand for outdoor folding side table peak?
Demand peaks in Apr–May–Jun–Jul; the busiest month runs 6.0× the quietest.
What does it cost to enter the outdoor folding side table niche?
Listings span $15.93–$304.66; the average listing price is $49.98 (sweet spot $15–$100). The average incumbent carries 916 reviews — the moat a new listing must climb.