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outdoor curtains

Skip it

Weak search conversion (0.8%) — this niche doesn't clear our bar today.

Market size 61Growth 76Conversion 10Competition 38Returns 28Price range 83Avg price 95Brand share 35Review moat 28Quality gap 50

Avg price

Incredible$24.35

avg listing price — sweet spot $15–$100

Price range

Great$8.52–$52.81

cheapest to priciest tracked listing — scored on the share inside $15–$100

Growth

Great+63.7%

90-day search growth — must beat 0% to launch

Market size

Good$526K

$526K/yr · 2.7M searches

Quality gap

Good4.5★

avg incumbent rating — lower means beatable quality

Competition

Okay63%

top-5 click share — leaders hold, buyers still browse

Brand share

Okay84%

top-5 brand share — brands hold most of the demand

Review moat

Okay3,697.6

avg incumbent reviews — the moat a new listing must climb

Returns

Okay4.8%

return rate — above 5% kills the launch gate

Conversion

Bad0.8%

search→purchase rate — share of searches ending in a sale

According to Flapen's Amazon United States niche tracking, outdoor curtains is a $526K/yr Amazon United States market (2.7M searches/yr). The top 5 brands hold 84% of demand. Demand peaks in Apr–May–Jun–Jul. Verdict: Skip it — 49/100.

Data updated Jul 15, 2026 · scored weekly · How we score niches

outdoor curtains market data

Units sold / yr
40K–50K
avg 2,500–3,000/product
Revenue / yr
$974K–$1.2M
units × avg price
Conversion rate
0.8%
Avg BSR
#31
Page quality
0%
Prime
100%
Sponsored
100%
Out of stock
0.0%
Avg brand age
41 months
Avg seller age
167 days

Competition & brand share

The top 5 products take 63% of clicks — established leaders, but buyers still shop beyond them.

Brands

12 rising

Sellers

26

Top-5 brand share

84%

Top 20: 100%

Top-5 click share

63%

Top 20: 100%

Open market

13%

  • BONZER32%
  • RichSets19%
  • NICETOWN14%
  • RYB HOME11%
  • HolidayIdeas8%
  • PureFit4%
  • Open — no brand owns it (6 brands, 13%)

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +63.7% search growth over the last 90 days.
90K70KSpike '25Prime Day '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Apr, May, Jun, Jul · busiest ÷ quietest = 3.1×

Top outdoor curtains search terms

  • outdoor curtains837K/yr
  • outdoor curtains for patio waterproof518K/yr
  • patio curtains222K/yr
  • gazebo curtains154K/yr
  • gazebo curtains outdoor waterproof112K/yr
  • patio curtains outdoor waterproof140K/yr
  • outdoor curtain88K/yr
  • outdoor curtains for patio75K/yr
  • outdoor patio curtains79K/yr
  • porch curtains59K/yr
All search terms

Top outdoor curtains products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%10%$53K20%$105K30%$158K40%$210K101001K10K100K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 20 tracked products in this niche — three views at once, no toggling.

What buyers say about outdoor curtains

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall20%

“Amazing Quality”

Value For Money12%

“Very affordable”

Material Quality7%

“Perfect thick material”

Durability6%

“they are durable”

Advertised Vs Actual Product5%

“Exactly as described”

Color5%

“Great color”

Weather Proof4%

“Seems to hold up to the weather”

Upholstery/Fabric Quality3%

“The fabric is very beautiful”

Thickness3%

“are thicker than I expected”

Security3%

“well-secured to the fabric”

What buyers complain about

Thickness18%

“They aren't thick”

Material Quality12%

“Very thin material”

Quality-Overall10%

“Super bad quality”

Color8%

“Incredibly chalky with the dye coming off at the slightest touch getting all over everything after two years”

Thin6%

“Way too thin”

Advertised Vs Actual Product6%

“Buy 2 get one free, NOT TRUE”

Size-Overall4%

“the hems were two different sizes”

Durability4%

“Won't last long”

Upholstery/Fabric Quality3%

“not real outdoor fabric”

Strength3%

“Very flimsy not very”

Top return reasons

Size-Overall39%
Color20%
Material Quality8%
Thin7%
Advertised Vs Actual Product6%
Functionality-Overall3%
Quality-Overall2%
Value For Money2%
Weight Heavy2%
Display Colors2%

Common questions

Is outdoor curtains profitable to sell on Amazon United States?
The niche generates $526K/yr across 20 tracked products. 5 of 5 products launched in the last 360 days are still selling. 90-day search growth is +63.7%. Flapen's verdict: Skip it (49/100).
How competitive is the outdoor curtains niche?
12 brands and 26 sellers compete. The top 5 products take 63% of clicks and top 5 brands hold 84% of demand.
What do buyers complain about in outdoor curtains?
Top complaints mined from reviews: Thickness, Material Quality, Quality-Overall. The return rate is 4.8%.
When does demand for outdoor curtains peak?
Demand peaks in Apr–May–Jun–Jul; the busiest month runs 3.1× the quietest.
What does it cost to enter the outdoor curtains niche?
Listings span $8.52–$52.81; the average listing price is $24.35 (sweet spot $15–$100). The average incumbent carries 3,698 reviews — the moat a new listing must climb.