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Outdoor Christmas Tree

Maybe

The top 5 brands take only 35% of clicks. But buyers convert on only 0.1% of searches, so Outdoor Christmas Tree is a Maybe.

Flapen Score
53
53 / 100
Ranks 5,174 of 8,839 Patio, Lawn & Garden niches · −3 vs the category median of 56
Market size
$259K/yr2.2M searches / yr
90-day growth
+6.4%search demand this quarter
Competition
24%top-5 click share · 71 brands · 84 sellers

Flapen Score

Outdoor Christmas Tree against its category

The dotted line is the Patio, Lawn & Garden average. Past it, Outdoor Christmas Tree is stronger. Inside it, weaker.

53Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Outdoor Christmas Tree market on Amazon at a glance

Shoppers on Amazon United States searched for Outdoor Christmas Tree 2.2M times last year and spent an estimated $259K. The top 5 brands take 35% of clicks. Demand peaks in Nov–Dec. Flapen scores it 53 out of 100, a Maybe.

01 · Demand

An estimated 0.1% of those searches ended in a purchase.

Shoppers searched for this 2.2M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.1% of those searches ended in a purchase. Searches in the last 90 days moved +6.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $259K a year.

Searches, last 12 months
2.2M
Growth, 90 days vs prior 90
+6.4%
Conversion, latest week
0.1%
Market size, estimated
$259Ka year
Peak month
November186.5× the quietest month
Top search term
outdoor christmas tree1.0M searches a year

02 · Price

A sale here is worth $78.56.

Listings sell for $78.56 on average, from $20.26 to $562.84. Amazon reports units sold in ranges. This niche sold 20K to 25K a year. The average listing sells 0 to 100 of them. At $78.56 that is $0 to $8K a year per listing.

Average price
$78.56inside the $15 to $100 sweet spot
Price range
$20.26–$562.84
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
20K–25K
Units per listing a year
0–100
Revenue per listing a year
$0–$8K
Returns
5.1%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

69% of listings pay for placement with sponsored ads. 88% ship with Prime. On an average day, 26.8% of listings are out of stock. The average listing ranks #994 within Outdoor Holiday Decorations. It carries 683 reviews at 4.34 stars, so a new listing needs social proof before a better product.

Sponsored listings
69%
Prime listings
88%
Out of stock, average day
26.8%
Average rank
#994in Outdoor Holiday Decorations
Average rating
4.34 starsAmazon United States average 4.42 stars
Average reviews
683per listing
Listings tracked
101

04 · Newcomers

2 of last year's 29 launches cleared the first-year sales bar.

29 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 29 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
29
Successful launches
2Amazon's first-year sales bar
Average brand age
29 months

Products

Top Outdoor Christmas Tree products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 24% of clicks. An open shelf where new products get seen.

Brands

71 falling

Sellers

84

Top-5 brand share

35%

Top 20: 65%

Top-5 click share

24%

Top 20: 47%

Open market

62%

  • Brand 113%
  • Brand 27%
  • Brand 37%
  • Brand 44%
  • Brand 54%
  • Brand 63%

Demand

Outdoor Christmas Tree search demand

Weekly searches over the year, seasonality beneath. Pick a range.

400K300KSpike '24Holiday '24Spike '25Prime Day '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Nov, Dec · busiest ÷ quietest = 186.5×

Search terms

Top Outdoor Christmas Tree search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • outdoor christmas tree1.0M/yr
  • lighted trees for outside patio21K/yr
  • outdoor lighted tree31K/yr
  • christmas tree outdoor106K/yr
  • outdoor christmas trees for yard101K/yr
  • outdoor christmas trees127K/yr
  • potted christmas tree40K/yr
  • outside christmas tree85K/yr
  • spiral christmas tree40K/yr
  • outdoor lighted christmas tree82K/yr

Reviews and returns

What reviews say buyers love and hate about Outdoor Christmas Tree

We read the reviews and the return reasons for every product selling here.

15%of positive reviews mention “Quality-Overall”
14%of negative reviews mention “Quality-Overall”
5.1%of orders come back
“Too expensive to be of such poor quality”
A buyer, on “Quality-Overall”14% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

14 topics

NegativePositive

FAQ

Common Outdoor Christmas Tree questions

Answered from the same tracked data.