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56

oriole food

Worth a look

Shows demand growing +763.4% this quarter, but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 33Growth 100Conversion 81Competition 14Returns 100Price range 85Avg price 91Brand share 6Review moat 46Quality gap 40

Growth

Incredible+763.4%

90-day search growth — must beat 0% to launch

Returns

Incredible0.0%

return rate — above 5% kills the launch gate

Avg price

Great$21.54

avg listing price — sweet spot $15–$100

Price range

Great$4.82–$83.80

cheapest to priciest tracked listing — scored on the share inside $15–$100

Conversion

Great8.6%

search→purchase rate — share of searches ending in a sale

Review moat

Okay1,938.3

avg incumbent reviews — the moat a new listing must climb

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Market size

Okay$155K

$155K/yr · 83K searches

Competition

Bad83%

top-5 click share — a locked-up shelf

Brand share

Bad97%

top-5 brand share — brand-locked demand

Signals Trending

According to Flapen's Amazon United States niche tracking, oriole food is a $155K/yr Amazon United States market (83K searches/yr). The top 5 brands hold 97% of demand. Demand peaks in May–Jun. Verdict: Worth a look — 56/100.

Data updated Jul 9, 2026 · scored weekly · How we score niches

oriole food market data

Units sold / yr
8K–10K
avg 1,000–1,250/product
Revenue / yr
$172K–$215K
units × avg price
Conversion rate
8.6%
Avg BSR
#276
Page quality
0%
Prime
50%
Sponsored
30%
Out of stock
0.0%
Avg brand age
79 months
Avg seller age
154 days

Competition & brand share

The top 5 products capture 83% of clicks — a locked-up shelf that new listings rarely crack.

Brands

6 falling

Sellers

606

Top-5 brand share

97%

Top 20: 100%

Top-5 click share

83%

Top 20: 100%

Open market

0%

  • Songbird Essentials71%
  • 365 by Whole Foods Market8%
  • Perky-Pet8%
  • Kaytee8%
  • Woodstream3%
  • Pampa3%

Demand & seasonality

Weekly Amazon search volume, last 98 weeks — +763.4% search growth over the last 90 days.
5K3KPrime Day '24Spike '24Black Friday '24Holiday '24Spike '25Black Friday '25Holiday '25Spike '26MarJunAugMarMay

Peak months: May, Jun · busiest ÷ quietest = 204.0×

Top oriole food search terms

  • grape jelly for birds17K/yr
  • bird jelly17K/yr
  • oriole jelly10K/yr
  • grape jelly for orioles10K/yr
  • grape jelly bulk11K/yr
  • oriole food7K/yr
  • oriole nectar6K/yr
  • jelly for birds3K/yr
  • birdberry jelly for birds2K/yr
All search terms

Top oriole food products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%15%$23K30%$46K45%$70K60%$93K101001K10K100K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 10 tracked products in this niche — three views at once, no toggling.

What buyers say about oriole food

What buyers praise and complain about, mined from review topics.

What buyers love

Taste-Overall21%

“Good taste”

Quality-Overall16%

“Fresh good quality”

Pet Friendly14%

“Birds LOVE IT”

Value For Money6%

“And great value for money”

Vegan/Organic5%

“Organic grape jelly is perfect for breakfast on hot buttered toast”

Ingredients-Overall4%

“Great Grape Jelly for C. Ingredients perfect for feeding the birds”

Advertised Vs Actual Product4%

“As Advertised”

Ease Of Use4%

“Easy to use”

Durability3%

“It was good while it lasted”

Size-Overall3%

“perfect”

What buyers complain about

Taste-Overall21%

“A fishy taste”

Value For Money19%

“A bit pricey per oz”

Size-Overall10%

“Small size for the money”

Sweetness7%

“It is not overly sweet which I really appreciate”

Natural Resource Wastage4%

“Waste”

Functionality-Overall4%

“it never worked”

Texture/Consistency-Overall4%

“In my opinion it's textural consistency is like 'Jello' rather than a fruit spread”

Moist/Dry4%

“my lips are dry”

Flavor3%

“Most grape jelly tastes like that artificial grape flavor that is kind of gross”

Ease Of Use2%

“hard to spread on bread”

Top return reasons

Size-Overall46%
Value For Money31%
Functionality-Overall8%
Advertised Vs Actual Product8%
Leak-Proof8%

Common questions

Is oriole food profitable to sell on Amazon United States?
The niche generates $155K/yr across 10 tracked products. 90-day search growth is +763.4%. Flapen's verdict: Worth a look (56/100).
How competitive is the oriole food niche?
6 brands and 606 sellers compete. The top 5 products take 83% of clicks and top 5 brands hold 97% of demand.
What do buyers complain about in oriole food?
Top complaints mined from reviews: Taste-Overall, Value For Money, Size-Overall. The return rate is 0.0%.
When does demand for oriole food peak?
Demand peaks in May–Jun; the busiest month runs 204.0× the quietest.
What does it cost to enter the oriole food niche?
Listings span $4.82–$83.80; the average listing price is $21.54 (sweet spot $15–$100). The average incumbent carries 1,938 reviews — the moat a new listing must climb.