Organic Lawn Fertilizer
PassOrganic Lawn Fertilizer scores 66 out of 100, a Pass. Shoppers spend an estimated $169K a year here, search demand grew +58.8% this quarter, and an estimated 0.3% of orders come back.
- Flapen Score
- 66 / 100Top 13% of 8,839 Patio, Lawn & Garden niches · +10 vs the category median of 5666
- Market size
- $169K/yr69K searches / yr
- 90-day growth
- +58.8%search demand this quarter
- Competition
- 44%top-5 click share · 19 brands · 62 sellers
Flapen Score
Organic Lawn Fertilizer against its category
The dotted line is the Patio, Lawn & Garden average. Past it, Organic Lawn Fertilizer is stronger. Inside it, weaker.
Market
The Organic Lawn Fertilizer market on Amazon at a glance
Shoppers on Amazon United States searched for Organic Lawn Fertilizer 69K times last year and spent an estimated $169K. The top 5 brands take 68% of clicks. Flapen scores it 66 out of 100, a Pass.
01 · Demand
An estimated 5.9% of those searches ended in a purchase.
Shoppers searched for this 69K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 5.9% of those searches ended in a purchase. Searches in the last 90 days moved +58.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $169K a year.
- Searches, last 12 months
- 69K
- Growth, 90 days vs prior 90
- +58.8%
- Conversion, latest week
- 5.9%
- Market size, estimated
- $169Ka year
- Top search term
- organic lawn fertilizer21K searches a year
02 · Price
A sale here is worth $41.29.
Listings sell for $41.29 on average, from $11.78 to $104.00. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 100 to 250 of them. At $41.29 that is $4K to $10K a year per listing.
- Average price
- $41.29inside the $15 to $100 sweet spot
- Price range
- $11.78–$104.00
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 4K–5K
- Units per listing a year
- 100–250
- Revenue per listing a year
- $4K–$10K
- Returns
- 0.3%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
70% of listings pay for placement with sponsored ads. 70% ship with Prime. On an average day, 2.6% of listings are out of stock. The average listing ranks #979 within Soils, Mulches & Planting Media. It carries 2,292 reviews at 4.43 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 70%
- Prime listings
- 70%
- Out of stock, average day
- 2.6%
- Average rank
- #979in Soils, Mulches & Planting Media
- Average rating
- 4.43 starsAmazon United States average 4.42 stars
- Average reviews
- 2,292per listing
- Listings tracked
- 40
04 · Newcomers
5 of last year's 6 launches cleared the first-year sales bar.
6 products launched here in the last 12 months. 5 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 81 months on average, so the names here are established.
- Launched, last 12 months
- 6
- Successful launches
- 5Amazon's first-year sales bar
- Average brand age
- 81 months
Products
Top Organic Lawn Fertilizer products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 15, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Scotts Natural Lawn Food Lawn Fertilizer For All Grass Types Apply Any Season OMRI Listed Covers 4 000 sq. ft. 29.1 lbs.
- Price
- $39.07
- Rating
- 4.4/5
- Reviews
- 1,737
- Age
- 15y ago

Purely Organic Products Lawn Food 10-0-2 15 LB (Covers 3 000 Square Feet)
- Price
- $42.76
- Rating
- 4.4/5
- Reviews
- 328
- Age
- 3y ago

Espoma EOLF28 Organic All Season Lawn Food 28-Pound
- Price
- $49.17
- Rating
- 4.6/5
- Reviews
- 210
- Age
- 14y ago

O.M. Scott & Sons Natural Grass Food 12.72 lbs.
- Price
- $17.28
- Rating
- 4.2/5
- Reviews
- 204
- Age
- 1y ago

Back to the Roots 100% Organic USA-Made Liquid Lawn Food 32oz Covers 2 000 sq ft Safe for Pets and All Lawn Types
- Price
- $19.48
- Rating
- 4.2/5
- Reviews
- 491
- Age
- 2y ago
Trending
estimated 90-day click momentum
Total Lawn by Lawnbright - Kids & Pet Safe - Phosphorus Free Liquid Fertilizer for Any Grass Type - Lawn Fertilizer with Sea Kelp - Sprayer Included (32 fl. oz)
- Price
- $29.83
- Rating
- 4.8/5
- Reviews
- 15
- Age
- 6mo ago

O.M. Scott & Sons Natural Grass Food 12.72 lbs. (2-Pack)
- Price
- $33.48
- Rating
- 4.2/5
- Reviews
- 204
- Age
- 1y ago

Sunday Lawn Kickstart + Green Machine Liquid Fertilizer - Lawn Fertilizer for Lush Growth - Includes Sprayer Attachment for Easy Application in 15 Minutes or Less - Covers Up to 5 000 Sq Ft Each
- Price
- $46.74
- Rating
- 4.2/5
- Reviews
- 494
- Age
- 2y ago

Fancy Chicken 40lb All-Purpose Organic Lawn & Garden Food 100% Dried Pelleted Poultry Manure Fertilizer (Covers up to 10 000 sq ft)
- Price
- $55.45
- Rating
- 4.6/5
- Reviews
- 179
- Age
- 2y ago

Jonathan Green (10251) Organic Lawn Food - 10-0-1 Grass Fertilizer (15 000 Sq. Ft.)
- Price
- $88.13
- Rating
- 4.5/5
- Reviews
- 130
- Age
- 7y ago
Newest
by launch date
Total Lawn by Lawnbright - Kids & Pet Safe - Phosphorus Free Liquid Fertilizer for Any Grass Type - Lawn Fertilizer with Sea Kelp - Sprayer Included (32 fl. oz)
- Price
- $29.83
- Rating
- 4.8/5
- Reviews
- 15
- Age
- 6mo ago

Espoma Turf-Tone All Season Organic Lawn Food with Iron & Exclusive Bio-Tone Formula - Slow Release Long Lasting Feeding for All Lawns - Granular Lawn Fertilizer for All Seasons - Made In USA 14 lbs.
- Price
- $33.99
- Rating
- 4.7/5
- Reviews
- 4
- Age
- 8mo ago

Espoma Turf-Tone All Season Organic Lawn Food with Iron & Exclusive Bio-Tone Formula - Slow Release Long Lasting Feeding for All Lawns - Granular Lawn Fertilizer for All Seasons - Made in USA 28 lbs
- Price
- $51.89
- Rating
- 5.0/5
- Reviews
- 4
- Age
- 9mo ago

Milorganite All-Purpose Eco-Friendly Slow-Release Nitrogen 6-4-0 Fertilizer 32 lb Bag - for Lawns Flowers and Gardens - Includes Bonus Feeding & Spreader Tips Brochure
- Price
- $34.15
- Rating
- 4.6/5
- Reviews
- 3,369
- Age
- 1y ago

O.M. Scott & Sons Natural Grass Food 12.72 lbs. (2-Pack)
- Price
- $33.48
- Rating
- 4.2/5
- Reviews
- 204
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 44% of clicks. Leaders hold, but buyers still shop past them.
Brands
19 rising
Sellers
62
Est. top-5 brand share
68%
Top 20: 100%
Est. top-5 click share
44%
Top 20: 82%
Open market
27%
- Scotts29%
- Espoma16%
- Purely Organic Products LLC12%
- Jonathan Green6%
- Milorganite5%
- Back to the Roots5%
Demand
Organic Lawn Fertilizer search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Mar, Apr, May, Jun · busiest ÷ quietest = 18.3× · 11 of 12 months tracked
Search terms
Top Organic Lawn Fertilizer search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- organic lawn fertilizer21K/yr
- organic lawn fertilizer for grass4K/yr
- pet safe lawn fertilizer7K/yr
- pet friendly fertilizer for lawns7K/yr
- organic fertilizer for lawns4K/yr
- pet friendly lawn fertilizer3K/yr
- pet safe fertilizer for lawns3K/yr
- natural lawn fertilizer3K/yr
- espoma lawn fertilizer3K/yr
- purely organic lawn food3K/yr
Reviews and returns
What reviews say buyers love and hate about Organic Lawn Fertilizer
We read the reviews and the return reasons for every product selling here.
“has been difficult to grow most plants”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
16 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Organic Lawn Fertilizer questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









