Olla

Shoppers searched for this 193K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.5% of those searches ended in a purchase. Searches in the last 90 days moved +36.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $147K a year.

Searches, last 12 months

193K

Growth, 90 days vs prior 90

+36.1%

Conversion, latest week

2.5%

Market size, estimated

$147Ka year

Peak month

May4.5× the quietest month

Top search term

olla128K searches a year

Listings sell for $30.71 on average, from $9.27 to $64.92. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 100 to 250 of them. At $30.71 that is $3K to $8K a year per listing.

Average price

$30.71inside the $15 to $100 sweet spot

Price range

$9.27–$64.92

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

5K–6K

Units per listing a year

100–250

Revenue per listing a year

$3K–$8K

Returns

1.5%of orders · Amazon United States median 2.1%

94% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.4% of listings are out of stock. The average listing ranks #93 within Pots, Planters & Container Accessories. It carries 727 reviews at 4.49 stars, so a new listing needs social proof before a better product.

Sponsored listings

94%

Prime listings

100%

Out of stock, average day

0.4%

Average rank

#93in Pots, Planters & Container Accessories

Average rating

4.49 starsAmazon United States average 4.42 stars

Average reviews

727per listing

Listings tracked

16

1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 39 months on average, so the names here are settling in.

Launched, last 12 months

1

Successful launches

1Amazon's first-year sales bar

Average brand age

39 months