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Ohio State Flag

Maybe

Products sell for $22.88 on average, inside the sweet spot. But the top 5 brands take 93% of clicks, so Ohio State Flag is a Maybe.

Flapen Score
58
58 / 100
Top 39% of 8,839 Patio, Lawn & Garden niches · +2 vs the category median of 56
Market size
$200K/yr186K searches / yr
90-day growth
+82.1%search demand this quarter
Competition
46%top-5 click share · 12 brands · 18 sellers

Flapen Score

Ohio State Flag against its category

The dotted line is the Patio, Lawn & Garden average. Past it, Ohio State Flag is stronger. Inside it, weaker.

58Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Ohio State Flag market on Amazon at a glance

Shoppers on Amazon United States searched for Ohio State Flag 186K times last year and spent an estimated $200K. The top 5 brands take 93% of clicks. Demand peaks in Jan–Aug–Sep–Dec. Flapen scores it 58 out of 100, a Maybe.

01 · Demand

An estimated 4.7% of those searches ended in a purchase.

Shoppers searched for this 186K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 4.7% of those searches ended in a purchase. Searches in the last 90 days moved +82.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $200K a year.

Searches, last 12 months
186K
Growth, 90 days vs prior 90
+82.1%
Conversion, latest week
4.7%
Market size, estimated
$200Ka year
Peak month
September4.4× the quietest month
Top search term
ohio state flag112K searches a year

02 · Price

A sale here is worth $22.88.

Listings sell for $22.88 on average, from $7.54 to $34.17. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 100 to 250 of them. At $22.88 that is $2K to $6K a year per listing.

Average price
$22.88inside the $15 to $100 sweet spot
Price range
$7.54–$34.17
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
10K–13K
Units per listing a year
100–250
Revenue per listing a year
$2K–$6K
Returns
1.4%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

71% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.3% of listings are out of stock. The average listing ranks #2,147 within Flags. It carries 711 reviews at 4.64 stars, so a new listing needs social proof before a better product.

Sponsored listings
71%
Prime listings
100%
Out of stock, average day
1.3%
Average rank
#2,147in Flags
Average rating
4.64 starsAmazon United States average 4.42 stars
Average reviews
711per listing
Listings tracked
35

04 · Newcomers

Brands here are settling in.

The brands on the shelf have sold for 53 months on average, so the names here are settling in.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
53 months

Products

Top Ohio State Flag products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 46% of clicks. Leaders hold, but buyers still shop past them.

Brands

12 falling

Sellers

18

Top-5 brand share

93%

Top 20: 100%

Top-5 click share

46%

Top 20: 87%

Open market

6%

  • Brand 140%
  • Brand 237%
  • Brand 311%
  • Brand 42%
  • Brand 52%
  • Brand 61%
  • Open — no brand owns it (6 brands, 6%)

Demand

Ohio State Flag search demand

Weekly searches over the year, seasonality beneath. Pick a range.

18K13KSpike '24Holiday '24Spike '25Prime Day '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jan, Aug, Sep, Dec · busiest ÷ quietest = 4.4×

Search terms

Top Ohio State Flag search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • ohio state flag112K/yr
  • ohio state flags for outside18K/yr
  • ohio state buckeyes flag13K/yr
  • osu flag9K/yr
  • ohio state flag 3x58K/yr
  • ohio state university flag4K/yr
  • ohio against the world flag13K/yr
  • ohio state flags6K/yr
  • ohio state football flag4K/yr

Reviews and returns

What reviews say buyers love and hate about Ohio State Flag

We read the reviews and the return reasons for every product selling here.

45%of positive reviews mention “Quality-Overall”
38%of negative reviews mention “Durability”
1.4%of orders come back
“We only had it for three days and its already fraying at the end sending back.”
A buyer, on “Durability”38% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Ohio State Flag questions

Answered from the same tracked data.