Off Road Shovel

Shoppers searched for this 72K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.4% of those searches ended in a purchase. Searches in the last 90 days moved -16.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $99K a year.

Searches, last 12 months

72K

Growth, 90 days vs prior 90

-16.9%

Conversion, latest week

2.4%

Market size, estimated

$99Ka year

Peak month

February1.3× the quietest month

Top search term

off road shovel16K searches a year

Listings sell for $57.13 on average, from $11.32 to $198.55. Amazon reports units sold in ranges. This niche sold 1K to 2K a year. The average listing sells 0 to 100 of them. At $57.13 that is $0 to $6K a year per listing.

Average price

$57.13inside the $15 to $100 sweet spot

Price range

$11.32–$198.55

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

1K–2K

Units per listing a year

0–100

Revenue per listing a year

$0–$6K

Returns

2.3%of orders · Amazon United States median 2.1%

80% of listings pay for placement with sponsored ads. 85% ship with Prime. On an average day, 5.0% of listings are out of stock. The average listing ranks #251 within Hand Tools. It carries 1,353 reviews at 4.57 stars, so a new listing needs social proof before a better product.

Sponsored listings

80%

Prime listings

85%

Out of stock, average day

5.0%

Average rank

#251in Hand Tools

Average rating

4.57 starsAmazon United States average 4.42 stars

Average reviews

1,353per listing

Listings tracked

40

3 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 50 months on average, so the names here are settling in.

Launched, last 12 months

3

Successful launches

1Amazon's first-year sales bar

Average brand age

50 months