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Off Mosquito Coils

Maybe

Search demand grew +512.6% this quarter. But the top 5 brands take 100% of clicks, so Off Mosquito Coils is a Maybe.

Filters Trending
Flapen Score
55
55 / 100
Ranks 4,476 of 8,839 Patio, Lawn & Garden niches · −1 vs the category median of 56
Market size
$100K/yr41K searches / yr
90-day growth
+512.6%search demand this quarter
Competition
85%top-5 click share · 4 brands · 47 sellers

Flapen Score

Off Mosquito Coils against its category

The dotted line is the Patio, Lawn & Garden average. Past it, Off Mosquito Coils is stronger. Inside it, weaker.

55Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Off Mosquito Coils market on Amazon at a glance

Shoppers on Amazon United States searched for Off Mosquito Coils 41K times last year and spent an estimated $100K. All 4 brands take every click. Demand peaks in Jun–Jul–Aug. Flapen scores it 55 out of 100, a Maybe.

01 · Demand

An estimated 11.5% of those searches ended in a purchase.

Shoppers searched for this 41K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 11.5% of those searches ended in a purchase. Searches in the last 90 days moved +512.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $100K a year.

Searches, last 12 months
41K
Growth, 90 days vs prior 90
+512.6%
Conversion, latest week
11.5%
Market size, estimated
$100Ka year
Peak month
July31.6× the quietest month
Top search term
off mosquito coils15K searches a year

02 · Price

A sale here is worth $21.27.

Listings sell for $21.27 on average, from $5.25 to $67.84. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 500 to 750 of them. At $21.27 that is $11K to $16K a year per listing.

Average price
$21.27inside the $15 to $100 sweet spot
Price range
$5.25–$67.84
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
8K–10K
Units per listing a year
500–750
Revenue per listing a year
$11K–$16K
Returns
0.7%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

73% of listings pay for placement with sponsored ads. 73% ship with Prime. On an average day, 12.4% of listings are out of stock. The average listing ranks #625 within Repellents. It carries 2,685 reviews at 4.45 stars, so a new listing needs social proof before a better product.

Sponsored listings
73%
Prime listings
73%
Out of stock, average day
12.4%
Average rank
#625in Repellents
Average rating
4.45 starsAmazon United States average 4.42 stars
Average reviews
2,685per listing
Listings tracked
11

04 · Newcomers

Brands here are settling in.

The brands on the shelf have sold for 44 months on average, so the names here are settling in.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
44 months

Products

Top Off Mosquito Coils products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 85% of clicks. A locked shelf that new listings rarely crack.

Brands

4 falling

Sellers

47

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

85%

Top 20: 100%

Open market

0%

  • Brand 162%
  • Brand 233%
  • Brand 34%
  • Brand 42%
  • Open — no brand owns it (0%)

Demand

Off Mosquito Coils search demand

Weekly searches over the year, seasonality beneath. Pick a range.

2K2KSpike '25Prime Day '25Spike '26Prime Day '26JunJulAugSepOctNovDecJanFebMarAprMayJunJul

Peak months: Jun, Jul, Aug · busiest ÷ quietest = 31.6×

Search terms

Top Off Mosquito Coils search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • off mosquito coils15K/yr
  • off coils6K/yr
  • off mosquito lamp refills6K/yr
  • off coils mosquito refill5K/yr
  • off mosquito lamp5K/yr
  • off lantern mosquito lamp refills3K/yr

Reviews and returns

What reviews say buyers love and hate about Off Mosquito Coils

We read the reviews and the return reasons for every product selling here.

38%of positive reviews mention “Pest/Insect Control”
19%of negative reviews mention “Functionality-Overall”
0.7%of orders come back
“not efficient”
A buyer, on “Functionality-Overall”19% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

15 topics

NegativePositive

FAQ

Common Off Mosquito Coils questions

Answered from the same tracked data.