Octenol

Shoppers searched for this 27K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 7.5% of those searches ended in a purchase. Searches in the last 90 days moved +281.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $40K a year.

Searches, last 12 months

27K

Growth, 90 days vs prior 90

+281.9%

Conversion, latest week

7.5%

Market size, estimated

$40Ka year

Top search term

octenol15K searches a year

Listings sell for $19.87 on average, from $6.94 to $34.36. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 100 to 250 of them. At $19.87 that is $2K to $5K a year per listing.

Average price

$19.87inside the $15 to $100 sweet spot

Price range

$6.94–$34.36

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

2K–3K

Units per listing a year

100–250

Revenue per listing a year

$2K–$5K

Returns

0.5%of orders · Amazon United States median 2.1%

88% of listings pay for placement with sponsored ads. 88% ship with Prime. On an average day, 5.1% of listings are out of stock. The average listing ranks #223 within Baits & Lures. It carries 2,722 reviews at 4.12 stars, so a new listing needs social proof before a better product.

Sponsored listings

88%

Prime listings

88%

Out of stock, average day

5.1%

Average rank

#223in Baits & Lures

Average rating

4.12 starsAmazon United States average 4.42 stars

Average reviews

2,722per listing

Listings tracked

17

4 products launched here in the last 12 months. 4 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 76 months on average, so the names here are established.

Launched, last 12 months

4

Successful launches

4Amazon's first-year sales bar

Average brand age

76 months