Nitrogen Fertilizer for Lawns
MaybeAn estimated 0.3% of orders come back. But the top 5 brands take 100% of clicks, so Nitrogen Fertilizer for Lawns is a Maybe.
- Flapen Score
- 62 / 100Top 25% of 8,839 Patio, Lawn & Garden niches · +6 vs the category median of 5662
- Market size
- $1.3M/yr317K searches / yr
- 90-day growth
- +132.7%search demand this quarter
- Competition
- 70%top-5 click share · 2 brands · 29 sellers
Flapen Score
Nitrogen Fertilizer for Lawns against its category
The dotted line is the Patio, Lawn & Garden average. Past it, Nitrogen Fertilizer for Lawns is stronger. Inside it, weaker.
Market
The Nitrogen Fertilizer for Lawns market on Amazon at a glance
Shoppers on Amazon United States searched for Nitrogen Fertilizer for Lawns 317K times last year and spent an estimated $1.3M. All 2 brands take every click. Demand peaks in Apr–May–Jun–Jul–Aug. Flapen scores it 62 out of 100, a Maybe.
01 · Demand
An estimated 9.9% of those searches ended in a purchase.
Shoppers searched for this 317K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 9.9% of those searches ended in a purchase. Searches in the last 90 days moved +132.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $1.3M a year.
- Searches, last 12 months
- 317K
- Growth, 90 days vs prior 90
- +132.7%
- Conversion, latest week
- 9.9%
- Market size, estimated
- $1.3Ma year
- Peak month
- May21.4× the quietest month
- Top search term
- milorganite99K searches a year
02 · Price
A sale here is worth $42.32.
Listings sell for $42.32 on average, from $15.35 to $130.90. Amazon reports units sold in ranges. This niche sold 30K to 40K a year. The average listing sells 3,000 to 4,000 of them. At $42.32 that is $127K to $169K a year per listing.
- Average price
- $42.32inside the $15 to $100 sweet spot
- Price range
- $15.35–$130.90
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 30K–40K
- Units per listing a year
- 3,000–4,000
- Revenue per listing a year
- $127K–$169K
- Returns
- 0.3%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
62% of listings pay for placement with sponsored ads. 54% ship with Prime. On an average day, 5.1% of listings are out of stock. The average listing ranks #517 within Soils, Mulches & Planting Media. It carries 3,565 reviews at 4.58 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 62%
- Prime listings
- 54%
- Out of stock, average day
- 5.1%
- Average rank
- #517in Soils, Mulches & Planting Media
- Average rating
- 4.58 starsAmazon United States average 4.42 stars
- Average reviews
- 3,565per listing
- Listings tracked
- 13
04 · Newcomers
Brands here are established.
The brands on the shelf have sold for 62 months on average, so the names here are established.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 62 months
Products
Top Nitrogen Fertilizer for Lawns products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 15, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Milorganite All-Purpose Eco-Friendly Slow-Release Nitrogen 6-4-0 Fertilizer 32 lb Bag - for Lawns Flowers and Gardens - Includes Bonus Feeding & Spreader Tips Brochure
- Price
- $34.15
- Rating
- 4.6/5
- Reviews
- 3,369
- Age
- 1y ago

Scotts Green Max Lawn Food 5 000 sq. ft.
- Price
- $29.54
- Rating
- 4.5/5
- Reviews
- 9,182
- Age
- 12y ago

Milorganite All-Purpose Eco-Friendly Slow-Release Nitrogen 6-4-0 Fertilizer 5 Pound Bag - for Lawns Flowers and Gardens
- Price
- $15.35
- Rating
- 4.6/5
- Reviews
- 1,422
- Age
- 18y ago

Milorganite All-Purpose Eco-Friendly Slow-Release Nitrogen 6-4-0 Fertilizer 32 Pound Bag - for Lawns Flowers and Gardens
- Price
- $20.06
- Rating
- 4.8/5
- Reviews
- 146
- Age
- 6y ago

Scotts Turf Builder Lawn Food 12.5 lbs.
- Price
- $21.59
- Rating
- 4.6/5
- Reviews
- 8,041
- Age
- 19y ago
Trending
estimated 90-day click momentum
Milorganite All-Purpose Eco-Friendly Slow-Release Nitrogen 6-4-0 Fertilizer 32 Pound Bag (Pack of 4) - for Lawns Flowers Gardens
- Price
- $130.90
- Rating
- 4.6/5
- Reviews
- 293
- Age
- 8y ago

Milorganite All-Purpose Eco-Friendly Slow-Release Nitrogen 6-4-0 Fertilizer 5 Pound Bag (Pack of 4) - for Lawns Flowers and Gardens
- Price
- $38.59
- Rating
- 4.6/5
- Reviews
- 1,422
- Age
- 5y ago

Milorganite All-Purpose Eco-Friendly Slow-Release Nitrogen 6-4-0 Fertilizer 5 Pound Bag (Pack of 2) - for Lawns Flowers and Gardens
- Price
- $25.46
- Rating
- 4.6/5
- Reviews
- 1,422
- Age
- 7y ago

Scotts Turf Builder Lawn Food 37.50 lbs.
- Price
- $50.89
- Rating
- 4.6/5
- Reviews
- 8,041
- Age
- 16y ago

Milorganite All-Purpose Eco-Friendly Slow-Release Nitrogen 6-4-0 Fertilizer 32 Pound Bag - for Lawns Flowers and Gardens
- Price
- $29.54
- Rating
- 4.6/5
- Reviews
- 3,369
- Age
- 18y ago
Newest
by launch date
Milorganite All-Purpose Eco-Friendly Slow-Release Nitrogen 6-4-0 Fertilizer 32 lb Bag - for Lawns Flowers and Gardens - Includes Bonus Feeding & Spreader Tips Brochure
- Price
- $34.15
- Rating
- 4.6/5
- Reviews
- 3,369
- Age
- 1y ago

Scotts Liquid Green Max Lawn Food 32 oz.
- Price
- $23.26
- Rating
- 4.2/5
- Reviews
- 414
- Age
- 3y ago

Milorganite All-Purpose Eco-Friendly Slow-Release Nitrogen 6-4-0 Fertilizer 5 Pound Bag (Pack of 4) - for Lawns Flowers and Gardens
- Price
- $38.59
- Rating
- 4.6/5
- Reviews
- 1,422
- Age
- 5y ago

Milorganite Fertilizer 6-4 - 0
- Price
- $73.68
- Rating
- 4.7/5
- Reviews
- 48
- Age
- 5y ago

Milorganite All-Purpose Eco-Friendly Slow-Release Nitrogen 6-4-0 Fertilizer 32 Pound Bag - for Lawns Flowers and Gardens
- Price
- $20.06
- Rating
- 4.8/5
- Reviews
- 146
- Age
- 6y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 70% of clicks. A locked shelf that new listings rarely crack.
Brands
2 flat
Sellers
29
Est. top-5 brand share
100%
Top 20: 100%
Est. top-5 click share
70%
Top 20: 100%
Open market
0%
- Milorganite70%
- Scotts30%
Demand
Nitrogen Fertilizer for Lawns search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Apr, May, Jun, Jul, Aug · busiest ÷ quietest = 21.4×
Search terms
Top Nitrogen Fertilizer for Lawns search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- milorganite99K/yr
- milorganite fertilizer89K/yr
- scotts turf builder lawn food17K/yr
- scotts green max lawn food17K/yr
- grass grower13K/yr
- scotts lawn food10K/yr
- scotts green max8K/yr
- milorganite lawn fertilizer7K/yr
- grass grower for lawn fast9K/yr
- slow release nitrogen fertilizer6K/yr
Reviews and returns
What reviews say buyers love and hate about Nitrogen Fertilizer for Lawns
We read the reviews and the return reasons for every product selling here.
“This fertilizer is kind of weak”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
18 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Nitrogen Fertilizer for Lawns questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









