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Ninja Collapsible Grill Stand

Fail

Shoppers spend an estimated $40K a year here, so Ninja Collapsible Grill Stand is a Fail.

Flapen Score
46
46 / 100
Ranks 7,082 of 8,839 Patio, Lawn & Garden niches · −10 vs the category median of 56
Market size
$40K/yr13K searches / yr
90-day growth
+70.0%search demand this quarter
Competition
65%top-5 click share · 12 brands · 22 sellers

Flapen Score

Ninja Collapsible Grill Stand against its category

The dotted line is the Patio, Lawn & Garden average. Past it, Ninja Collapsible Grill Stand is stronger. Inside it, weaker.

46Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Ninja Collapsible Grill Stand market on Amazon at a glance

Shoppers on Amazon United States searched for Ninja Collapsible Grill Stand 13K times last year and spent an estimated $40K. The top 5 brands take 78% of clicks. Demand peaks in Dec. Flapen scores it 46 out of 100, a Fail.

01 · Demand

An estimated 2.9% of those searches ended in a purchase.

Shoppers searched for this 13K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.9% of those searches ended in a purchase. Searches in the last 90 days moved +70.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $40K a year.

Searches, last 12 months
13K
Growth, 90 days vs prior 90
+70.0%
Conversion, latest week
2.9%
Market size, estimated
$40Ka year
Peak month
December2.5× the quietest month
Top search term
ninja woodfire stand7K searches a year

02 · Price

A sale here is worth $110.88.

Listings sell for $110.88 on average, from $24.17 to $145.48. Amazon reports units sold in ranges. This niche sold 250 to 500 a year. The average listing sells 0 to 100 of them. At $110.88 that is $0 to $11K a year per listing.

Average price
$110.88above the $15 to $100 sweet spot
Price range
$24.17–$145.48
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
250–500
Units per listing a year
0–100
Revenue per listing a year
$0–$11K
Returns
3.6%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

88% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 8.4% of listings are out of stock. The average listing ranks #120 within Grill Carts. It carries 309 reviews at 4.48 stars, so a new listing needs social proof before a better product.

Sponsored listings
88%
Prime listings
100%
Out of stock, average day
8.4%
Average rank
#120in Grill Carts
Average rating
4.48 starsAmazon United States average 4.42 stars
Average reviews
309per listing
Listings tracked
16

04 · Newcomers

2 of last year's 2 launches cleared the first-year sales bar.

2 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 26 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
2
Successful launches
2Amazon's first-year sales bar
Average brand age
26 months

Products

Top Ninja Collapsible Grill Stand products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 65% of clicks. Leaders hold, but buyers still shop past them.

Brands

12 falling

Sellers

22

Top-5 brand share

78%

Top 20: 100%

Top-5 click share

65%

Top 20: 100%

Open market

17%

  • Brand 139%
  • Brand 213%
  • Brand 311%
  • Brand 49%
  • Brand 56%
  • Brand 65%
  • Open — no brand owns it (6 brands, 17%)

Demand

Ninja Collapsible Grill Stand search demand

Weekly searches over the year, seasonality beneath. Pick a range.

700500Holiday '24Spike '25Prime Day '25Black Friday '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Dec · busiest ÷ quietest = 2.5×

Search terms

Top Ninja Collapsible Grill Stand search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • ninja woodfire stand7K/yr
  • ninja stand3K/yr
  • ninja woodfire outdoor oven stand2K/yr
  • ninja outdoor grill and smoker stand755/yr
  • stand for ninja woodfire outdoor grill & smoker33/yr

Reviews and returns

What reviews say buyers love and hate about Ninja Collapsible Grill Stand

We read the reviews and the return reasons for every product selling here.

19%of positive reviews mention “Grilling”
13%of negative reviews mention “Assembly/Installation”
3.6%of orders come back
“An absolute pain to put together”
A buyer, on “Assembly/Installation”13% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

19 topics

NegativePositive

FAQ

Common Ninja Collapsible Grill Stand questions

Answered from the same tracked data.