neem oil concentrate
Worth a lookShows searches that convert (17.9% search→purchase), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Conversion
Incredible17.9%search→purchase rate — share of searches ending in a sale
Returns
Incredible0.5%return rate — above 5% kills the launch gate
Growth
Incredible+196.2%90-day search growth — must beat 0% to launch
Avg price
Great$18.19avg listing price — sweet spot $15–$100
Price range
Great$10.01–$34.39cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Good$704K$704K/yr · 216K searches
Quality gap
Good4.5★avg incumbent rating — lower means beatable quality
Competition
Okay67%top-5 click share — leaders hold, buyers still browse
Brand share
Bad91%top-5 brand share — brand-locked demand
Review moat
Bad10,631.19avg incumbent reviews — the moat a new listing must climb
According to Flapen's Amazon United States niche tracking, neem oil concentrate is a $704K/yr Amazon United States market (216K searches/yr). The top 5 brands hold 91% of demand. Demand peaks in May–Jun–Jul. Verdict: Worth a look — 65/100.
Data updated Jul 23, 2026 · scored weekly · How we score niches
neem oil concentrate market data
- Units sold / yr
- 30K–40K
- avg 2,000–2,500/product
- Revenue / yr
- $546K–$728K
- units × avg price
- Conversion rate
- 17.9%
- Avg BSR
- #56
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 94%
- Out of stock
- 0.0%
- Avg brand age
- 82 months
- Avg seller age
- 157 days
Competition & brand share
The top 5 products take 67% of clicks — established leaders, but buyers still shop beyond them.Brands
8 falling
Sellers
80
Top-5 brand share
91%
Top 20: 100%
Top-5 click share
67%
Top 20: 100%
Open market
5%
- Bonide54%
- HARRIS13%
- Zuprime11%
- Best Naturals8%
- plantonix4%
- Garden Safe4%
- Open — no brand owns it (2 brands, 5%)
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — +196.2% search growth over the last 90 days.Peak months: May, Jun, Jul · busiest ÷ quietest = 6.6×
Top neem oil concentrate search terms
- neem oil concentrate for plants59K/yr
- neem oil concentrate102K/yr
- neem max24K/yr
- need oil concentrate5K/yr
- captain jacks neem max5K/yr
- neem max captain jack5K/yr
- concentrated neem oil for plants2K/yr
- neem oil max2K/yr
- neemmax3K/yr
- neem oil extract3K/yr
Top neem oil concentrate products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 16 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Bonide Captain Jacks Neem Max 16 oz Concentrated Cold Pressed Neem Oil Multi-Purpose Insecticide Fungicide Miticide and Nematicide for Organic Gardening
Bonide$17.234.6★4,941 rev
HARRIS Neem Oil Cold Pressed Water Soluble Concentrate Makes 12 Gallons
HARRIS$16.424.5★4,375 rev
Nanis Pure Neem Oil for Plants Concentrate - Dilute for Use as Organic Neem Oil Spray for Plants Outdoor & Indoor Use - 100% Cold Pressed - Horticultural Enhanced Plant Health & Shine Need (17 oz)
Zuprime$24.274.5★1,544 rev
Bonide Captain Jacks Neem Max 8 oz Concentrated Cold Pressed Neem Oil
Bonide$11.394.6★4,941 rev
Best Naturals 100% Pure Neem Oil 100% Cold Pressed and Unrefined - 16 OZ (1 Bottle)
Best Naturals$10.084.5★3,632 rev
Newest
by launch date
Bonide Captain Jacks Neem Max 32 oz Ready-to-Use Spray
Bonide$10.013,460 rev
Plantovika Pure Neem Oil (16 Oz) - 100% Cold Pressed All Natural Concentrate Unrefined Multipurpose Seed Extract
Plantovika$10.26639 rev
Nanis Pure Neem Oil for Plants Concentrate - Dilute for Use as Organic Neem Oil Spray for Plants Outdoor & Indoor Use - 100% Cold Pressed - Horticultural Enhanced Plant Health & Shine Need (17 oz)
Zuprime$24.271,544 rev
Bonide Captain Jacks Neem Max Ready-to-Use Spray 64 oz
Bonide$18.003,460 rev
Bonide Captain Jacks Neem Max 128 oz Ready-to-Use Spray
Bonide$30.763,460 rev
Trending
90-day click momentumNanis Pure Neem Oil for Plants Concentrate - Dilute for Use as Organic Neem Oil Spray for Plants Outdoor & Indoor Use - 100% Cold Pressed - Horticultural Enhanced Plant Health & Shine Need (17 oz)
Zuprime$24.274.5★
Verdana Organic Neem Oil Cold Pressed 100% Pure Neem Seed Oil Concentrated Multi-Purpose Oil for Skin Hair & Plant Use No Additives - 32 Fl Oz
Verdana$29.804.6★
Bonide Captain Jacks Neem Max 128 oz Ready-to-Use Spray
Bonide$30.764.1★
Bonide Captain Jacks Neem Max 32 oz Ready-to-Use Spray
Bonide$10.014.1★
Bonide Captain Jacks Neem Oil 32 oz Ready-to-Use Spray Multi-Purpose Fungicide Insecticide and Miticide for Organic Gardening
Bonide$10.854.4★
What buyers say about neem oil concentrate
What buyers praise and complain about, mined from review topics.What buyers love
“very effective on pests”
“Excellent product”
“fair price”
“The plant seems to respond well”
“Exactly what I needed”
“Good Sprayer”
“Easy to Use”
“The smell is nice too”
“Powerful stuff”
“Good Size”
What buyers complain about
“Spray does not work”
“it still have pests”
“Doesn't work as stated”
“Smells weird,”
“Small container”
“The picture is misleading”
“Too expensive”
“It kills your plant”
“it had been leaking”
“difficult to pour”
Top return reasons
Common questions
- Is neem oil concentrate profitable to sell on Amazon United States?
- The niche generates $704K/yr across 16 tracked products. 90-day search growth is +196.2%. Flapen's verdict: Worth a look (65/100).
- How competitive is the neem oil concentrate niche?
- 8 brands and 80 sellers compete. The top 5 products take 67% of clicks and top 5 brands hold 91% of demand.
- What do buyers complain about in neem oil concentrate?
- Top complaints mined from reviews: Spray/Flow, Pest/Insect Control, Functionality-Overall. The return rate is 0.5%.
- When does demand for neem oil concentrate peak?
- Demand peaks in May–Jun–Jul; the busiest month runs 6.6× the quietest.
- What does it cost to enter the neem oil concentrate niche?
- Listings span $10.01–$34.39; the average listing price is $18.19 (sweet spot $15–$100). The average incumbent carries 10,631 reviews — the moat a new listing must climb.