Skip to content

Navatiee Collapsible Folding Wagon

Fail

The top 5 brands take 100% of clicks, so Navatiee Collapsible Folding Wagon is a Fail.

Flapen Score
33
33 / 100
Ranks 8,513 of 8,839 Patio, Lawn & Garden niches · −23 vs the category median of 56
Market size
$26K/yr8K searches / yr
90-day growth
+81.0%search demand this quarter
Competition
89%top-5 click share · 1 brands · 3 sellers

Flapen Score

Navatiee Collapsible Folding Wagon against its category

The dotted line is the Patio, Lawn & Garden average. Past it, Navatiee Collapsible Folding Wagon is stronger. Inside it, weaker.

33Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Navatiee Collapsible Folding Wagon market on Amazon at a glance

Shoppers on Amazon United States searched for Navatiee Collapsible Folding Wagon 8K times last year and spent an estimated $26K. One brand takes every click. Demand peaks in Jul–Aug. Flapen scores it 33 out of 100, a Fail.

01 · Demand

An estimated 3.2% of those searches ended in a purchase.

Shoppers searched for this 8K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.2% of those searches ended in a purchase. Searches in the last 90 days moved +81.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $26K a year.

Searches, last 12 months
8K
Growth, 90 days vs prior 90
+81.0%
Conversion, latest week
3.2%
Market size, estimated
$26Ka year
Peak month
August2.2× the quietest month
Top search term
navatiee collapsible folding wagon8K searches a year

02 · Price

A sale here is worth $107.36.

Listings sell for $107.36 on average, from $69.24 to $195.05. Amazon reports units sold in ranges. This niche sold 250 to 500 a year. The average listing sells 0 to 100 of them. At $107.36 that is $0 to $11K a year per listing.

Average price
$107.36above the $15 to $100 sweet spot
Price range
$69.24–$195.05
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
250–500
Units per listing a year
0–100
Revenue per listing a year
$0–$11K
Returns
3.1%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

88% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 38.5% of listings are out of stock. The average listing ranks #132 within Outdoor Carts. It carries 2,162 reviews at 4.60 stars, so a new listing needs social proof before a better product.

Sponsored listings
88%
Prime listings
100%
Out of stock, average day
38.5%
Average rank
#132in Outdoor Carts
Average rating
4.60 starsAmazon United States average 4.42 stars
Average reviews
2,162per listing
Listings tracked
8

04 · Newcomers

3 of last year's 4 launches cleared the first-year sales bar.

4 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 18 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
4
Successful launches
3Amazon's first-year sales bar
Average brand age
18 months

Products

Top Navatiee Collapsible Folding Wagon products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 89% of clicks. A locked shelf that new listings rarely crack.

Brands

1 flat

Sellers

3

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

89%

Top 20: 100%

Open market

0%

  • Brand 1100%
  • Open — no brand owns it (0%)

Demand

Navatiee Collapsible Folding Wagon search demand

Weekly searches over the year, seasonality beneath. Pick a range.

400300Spike '24Spike '25Prime Day '25Spike '26DecMarJunAugNovMarMay

Peak months: Jul, Aug · busiest ÷ quietest = 2.2×

Reviews and returns

What reviews say buyers love and hate about Navatiee Collapsible Folding Wagon

We read the reviews and the return reasons for every product selling here.

22%of positive reviews mention “Ease Of Use”
19%of negative reviews mention “Ease Of Use”
3.1%of orders come back
“was tough to pull”
A buyer, on “Ease Of Use”19% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Navatiee Collapsible Folding Wagon questions

Answered from the same tracked data.