Natura Turf
FailDemand is soft, at -57.7% this quarter, so Natura Turf is a Fail.
- Flapen Score
- 30 / 100Ranks 8,619 of 8,839 Patio, Lawn & Garden niches · −26 vs the category median of 5630
- Market size
- $19K/yr105K searches / yr
- 90-day growth
- -57.7%search demand this quarter
- Competition
- 87%top-5 click share · 7 brands · 29 sellers
Flapen Score
Natura Turf against its category
The dotted line is the Patio, Lawn & Garden average. Past it, Natura Turf is stronger. Inside it, weaker.
Market
The Natura Turf market on Amazon at a glance
Shoppers on Amazon United States searched for Natura Turf 105K times last year and spent an estimated $19K. The top 5 brands take 95% of clicks. Demand peaks in Mar–Apr. Flapen scores it 30 out of 100, a Fail.
01 · Demand
An estimated 0.2% of those searches ended in a purchase.
Shoppers searched for this 105K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.2% of those searches ended in a purchase. Searches in the last 90 days moved -57.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $19K a year.
- Searches, last 12 months
- 105K
- Growth, 90 days vs prior 90
- -57.7%
- Conversion, latest week
- 0.2%
- Market size, estimated
- $19Ka year
- Peak month
- March21.9× the quietest month
- Top search term
- natura turf16K searches a year
02 · Price
A sale here is worth $101.00.
Listings sell for $101.00 on average, from $24.45 to $322.61. Amazon reports units sold in ranges. This niche sold 1K to 1K a year. The average listing sells 100 to 250 of them. At $101.00 that is $10K to $25K a year per listing.
- Average price
- $101.00above the $15 to $100 sweet spot
- Price range
- $24.45–$322.61
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 1K–1K
- Units per listing a year
- 100–250
- Revenue per listing a year
- $10K–$25K
- Returns
- 1.5%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is low.
90% of listings pay for placement with sponsored ads. 80% ship with Prime. On an average day, 30.8% of listings are out of stock. The average listing ranks #365 within Artificial Grass. It carries 1,095 reviews at 4.03 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 90%
- Prime listings
- 80%
- Out of stock, average day
- 30.8%
- Average rank
- #365in Artificial Grass
- Average rating
- 4.03 starsAmazon United States average 4.42 stars
- Average reviews
- 1,095per listing
- Listings tracked
- 10
04 · Newcomers
0 of last year's 2 launches cleared the first-year sales bar.
2 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 46 months on average, so the names here are settling in.
- Launched, last 12 months
- 2
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 46 months
Products
Top Natura Turf products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 15, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Natura PowerRun 10376807 Outdoor Artificial Grass for Dogs Turf Grass Patch Blends in with Natural Grass Keeps Paws and Homes Clean 1.5 ft. x 15 ft. Green
- Price
- $114.42
- Rating
- 4.2/5
- Reviews
- 336
- Age
- 3y ago

Natura PowerRun 10377011 Outdoor Artificial Grass for Dogs Turf Grass Patch Blends in with Natural Grass Keeps Paws and Homes Clean 3 ft. x 25 ft. Green
- Price
- $322.61
- Rating
- 4.2/5
- Reviews
- 336
- Age
- 3y ago

Growtrax Biodegradable Grass Seed Mat Year Round Green - 50 Sq Ft Quick Fix Roll - Growing Solution for Lawns Dog Patches and Shade - Just Roll Water & Grow -Not Fake or Artificial Grass
- Price
- $24.45
- Rating
- 3.3/5
- Reviews
- 5,496
- Age
- 8y ago

Hybrid Grass Artificial Mesh Lawn Protector - Provides Better Grip for Robotic Lawnmower - Strengthen the Root System - This is not Turf (31x31in)
- Price
- $31.70
- Rating
- 3.9/5
- Reviews
- 32
- Age
- 2y ago

LAKNUAL Grass Protection Mesh 3 ft 32.8 ft Green Lawn Reinforcement Netting Reusable HDPE Grass Reinforcement Mesh for Grass Parking Driveways Turf Protection
- Price
- $66.13
- Rating
- 5.0/5
- Reviews
- 3
- Age
- 6mo ago
Trending
estimated 90-day click momentum
Wesnoy Grass Protection Mesh 3 x 32.8 Roll (206.64sf) Reinforcement with 50 U-Shaped Ground Pegs for Grass Parking Driveways Turf Protection Lawn or Park Turf Reinforcement
- Price
- $76.98
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 4mo ago

LAKNUAL Grass Protection Mesh 3 ft 32.8 ft Green Lawn Reinforcement Netting Reusable HDPE Grass Reinforcement Mesh for Grass Parking Driveways Turf Protection
- Price
- $66.13
- Rating
- 5.0/5
- Reviews
- 3
- Age
- 6mo ago

Growtrax Biodegradable Grass Seed Mat Year Round Green - 50 Sq Ft Quick Fix Roll - Growing Solution for Lawns Dog Patches and Shade - Just Roll Water & Grow -Not Fake or Artificial Grass
- Price
- $24.45
- Rating
- 3.3/5
- Reviews
- 5,496
- Age
- 8y ago

honeypet Outdoor Artificial Grass Turf 3 ft by 4 ft Hybrid Turf Patch Blends in with Natural Grass for Patio Balcony Squares Garden Keeps Paws and Homes Clean
- Price
- $55.90
- Rating
- 3.9/5
- Reviews
- 20
- Age
- 1y ago

Natura PowerRun 10377011 Outdoor Artificial Grass for Dogs Turf Grass Patch Blends in with Natural Grass Keeps Paws and Homes Clean 3 ft. x 25 ft. Green
- Price
- $322.61
- Rating
- 4.2/5
- Reviews
- 336
- Age
- 3y ago
Newest
by launch date
Wesnoy Grass Protection Mesh 3 x 32.8 Roll (206.64sf) Reinforcement with 50 U-Shaped Ground Pegs for Grass Parking Driveways Turf Protection Lawn or Park Turf Reinforcement
- Price
- $76.98
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 4mo ago

LAKNUAL Grass Protection Mesh 3 ft 32.8 ft Green Lawn Reinforcement Netting Reusable HDPE Grass Reinforcement Mesh for Grass Parking Driveways Turf Protection
- Price
- $66.13
- Rating
- 5.0/5
- Reviews
- 3
- Age
- 6mo ago

honeypet Hybrid Turf 6 ft. by 6.5 ft Artificial Turf Grass Patch Blends in with Natural Grass Outdoor Artificial Grass Turf Outdoor Rug Patio Lawn Decoration
- Price
- $128.76
- Rating
- 3.9/5
- Reviews
- 20
- Age
- 1y ago

honeypet Outdoor Artificial Grass Turf 3 ft by 4 ft Hybrid Turf Patch Blends in with Natural Grass for Patio Balcony Squares Garden Keeps Paws and Homes Clean
- Price
- $55.90
- Rating
- 3.9/5
- Reviews
- 20
- Age
- 1y ago

RutGuard Grass Protection Mesh - 3x25 Roll (75sf) - Reinforcement for Grass Parking Driveways Turf Protection
- Price
- $149.47
- Rating
- 4.5/5
- Reviews
- 17
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 87% of clicks. A locked shelf that new listings rarely crack.
Brands
7 flat
Sellers
29
Est. top-5 brand share
95%
Top 20: 100%
Est. top-5 click share
87%
Top 20: 100%
Open market
3%
- Natura73%
- GROWTRAX8%
- honeypet6%
- Auto-Mow4%
- LAKNUAL4%
- RutGuard3%
- Open — no brand owns it (1 brand, 3%)
Demand
Natura Turf search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Mar, Apr · busiest ÷ quietest = 21.9×
Search terms
Top Natura Turf search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- natura turf16K/yr
- grass protection mesh11K/yr
- hybrid dog turf18K/yr
- grass protection mesh dogs5K/yr
- grass protection mesh for dogs4K/yr
- natura turf grass for dogs7K/yr
- hybrid turf grass for dogs7K/yr
- natura-turf9K/yr
- dog run grass protection mesh4K/yr
- hybrid dog turf grass grows through4K/yr
Reviews and returns
What reviews say buyers love and hate about Natura Turf
We read the reviews and the return reasons for every product selling here.
“Poor results”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
17 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Natura Turf questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









