Mystical Fire
FailThe top 5 brands take 100% of clicks, so Mystical Fire is a Fail.
- Flapen Score
- 44 / 100Ranks 7,439 of 8,839 Patio, Lawn & Garden niches · −12 vs the category median of 5644
- Market size
- $22K/yr12K searches / yr
- 90-day growth
- +64.3%search demand this quarter
- Competition
- 81%top-5 click share · 3 brands · 7 sellers
Flapen Score
Mystical Fire against its category
The dotted line is the Patio, Lawn & Garden average. Past it, Mystical Fire is stronger. Inside it, weaker.
Market
The Mystical Fire market on Amazon at a glance
Shoppers on Amazon United States searched for Mystical Fire 12K times last year and spent an estimated $22K. All 3 brands take every click. Demand peaks in Jun–Aug–Sep–Oct. Flapen scores it 44 out of 100, a Fail.
01 · Demand
An estimated 11.6% of those searches ended in a purchase.
Shoppers searched for this 12K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 11.6% of those searches ended in a purchase. Searches in the last 90 days moved +64.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $22K a year.
- Searches, last 12 months
- 12K
- Growth, 90 days vs prior 90
- +64.3%
- Conversion, latest week
- 11.6%
- Market size, estimated
- $22Ka year
- Peak month
- September3.0× the quietest month
- Top search term
- mystical fire5K searches a year
02 · Price
A sale here is worth $16.44.
Listings sell for $16.44 on average, from $5.98 to $28.37. Amazon reports units sold in ranges. This niche sold 1K to 2K a year. The average listing sells 100 to 250 of them. At $16.44 that is $2K to $4K a year per listing.
- Average price
- $16.44inside the $15 to $100 sweet spot
- Price range
- $5.98–$28.37
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 1K–2K
- Units per listing a year
- 100–250
- Revenue per listing a year
- $2K–$4K
- Returns
- 0.7%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads and reviews.
100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 7.7% of listings are out of stock. The average listing ranks #494 within Outdoor Heating & Cooling. It carries 8,345 reviews at 4.61 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 100%
- Prime listings
- 100%
- Out of stock, average day
- 7.7%
- Average rank
- #494in Outdoor Heating & Cooling
- Average rating
- 4.61 starsAmazon United States average 4.42 stars
- Average reviews
- 8,345per listing
- Listings tracked
- 10
04 · Newcomers
Brands here are settling in.
The brands on the shelf have sold for 54 months on average, so the names here are settling in.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 54 months
Products
Top Mystical Fire products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 16, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Mystical Fire Color Changing Packets Colorful Fire Changer Packets 50pk
- Price
- $28.37
- Rating
- 4.7/5
- Reviews
- 8,269
- Age
- 17y ago

Mystical Fire Color Changing Packets Colorful Fire Changer Packets 12pk
- Price
- $9.50
- Rating
- 4.6/5
- Reviews
- 9,508
- Age
- 14y ago

Mystical Fire Color Changing Packets Colorful Fire Changer Packets 50pk
- Price
- $28.12
- Rating
- 4.8/5
- Reviews
- 1,535
- Age
- 12y ago

HGD (6 Pack) Magic Campfire Fire Color Changing Packets for Fire Pit Indoor/Outdoor Fireplace Bonfire - Rainbow Magical Flame Camping Accessory Compatible with Wood
- Price
- $5.98
- Rating
- 4.5/5
- Reviews
- 2,188
- Age
- 2y ago

Mystical Fire PLUS Campfire Fireplace Colorant Packets (12 Pack Mystical Fire Plus)
- Price
- $10.94
- Rating
- 4.6/5
- Reviews
- 2,614
- Age
- 10y ago
Trending
estimated 90-day click momentum
Mystical Fire Color Changing Packets Colorful Fire Changer Packets 50pk
- Price
- $28.12
- Rating
- 4.8/5
- Reviews
- 1,535
- Age
- 12y ago

Mystical Fire PLUS Campfire Fireplace Colorant Packets (12 Pack Mystical Fire Plus)
- Price
- $10.94
- Rating
- 4.6/5
- Reviews
- 2,614
- Age
- 10y ago

HGD (12 Pack) Magic Campfire Fire Color Changing Packets for Fire Pit Indoor/Outdoor Fireplace Bonfire - Rainbow Magical Flame Camping Accessory Compatible with Wood
- Price
- $9.26
- Rating
- 4.5/5
- Reviews
- 2,188
- Age
- 2y ago

Mystical Fire Color Changing Packets Colorful Fire Changer Packets 50pk
- Price
- $28.37
- Rating
- 4.7/5
- Reviews
- 8,269
- Age
- 17y ago

HGD (6 Pack) Magic Campfire Fire Color Changing Packets for Fire Pit Indoor/Outdoor Fireplace Bonfire - Rainbow Magical Flame Camping Accessory Compatible with Wood
- Price
- $5.98
- Rating
- 4.5/5
- Reviews
- 2,188
- Age
- 2y ago
Newest
by launch date
HGD (6 Pack) Magic Campfire Fire Color Changing Packets for Fire Pit Indoor/Outdoor Fireplace Bonfire - Rainbow Magical Flame Camping Accessory Compatible with Wood
- Price
- $5.98
- Rating
- 4.5/5
- Reviews
- 2,188
- Age
- 2y ago

HGD (50 Pack) Fire Color Changing Packets for Fire Pit Indoor/Outdoor Fireplace Campfires Bonfires - Mystical Rainbow Magic Flames Camping Accessories for Family Entertainment
- Price
- $27.29
- Rating
- 4.6/5
- Reviews
- 329
- Age
- 2y ago

HGD (12 Pack) Magic Campfire Fire Color Changing Packets for Fire Pit Indoor/Outdoor Fireplace Bonfire - Rainbow Magical Flame Camping Accessory Compatible with Wood
- Price
- $9.26
- Rating
- 4.5/5
- Reviews
- 2,188
- Age
- 2y ago

Magical Flames Fire Color Packets (25 Pack) Vibrant Multi-Color Fire for Fire Pits Campfires Bonfires & Fireplaces - Camping Essentials & Outdoor Party Accessories
- Price
- $21.38
- Rating
- 4.6/5
- Reviews
- 44,042
- Age
- 10y ago

Mystical Fire PLUS Campfire Fireplace Colorant Packets (12 Pack Mystical Fire Plus)
- Price
- $10.94
- Rating
- 4.6/5
- Reviews
- 2,614
- Age
- 10y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 81% of clicks. A locked shelf that new listings rarely crack.
Brands
3 falling
Sellers
7
Est. top-5 brand share
100%
Top 20: 100%
Est. top-5 click share
81%
Top 20: 100%
Open market
0%
- Mystical Fire84%
- HGD12%
- Magical Flames4%
Demand
Mystical Fire search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jun, Aug, Sep, Oct · busiest ÷ quietest = 3.0×
Search terms
Top Mystical Fire search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- mystical fire5K/yr
- mystical fire packets5K/yr
- mystic fire2K/yr
Reviews and returns
What reviews say buyers love and hate about Mystical Fire
We read the reviews and the return reasons for every product selling here.
“the color is very weak”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
18 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Mystical Fire questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









