Is mums plants live profitable to sell on Amazon United States?

The niche generates $9K/yr across 39 tracked products. 3 of 22 products launched in the last 360 days are still selling. 90-day search growth is +157.6%. Flapen's verdict: Worth a look (66/100).

How competitive is the mums plants live niche?

15 brands and 18 sellers compete. The top 5 products take 35% of clicks and top 5 brands hold 70% of demand.

What do buyers complain about in mums plants live?

Top complaints mined from reviews: Plant Growth, Durability, Value For Money. The return rate is 0.1%.

When does demand for mums plants live peak?

Demand peaks in Aug–Sep–Oct; the busiest month runs 39.8× the quietest.

What does it cost to enter the mums plants live niche?

Listings span $4.26–$53.36; the average listing price is $19.02 (sweet spot $15–$100). The average incumbent carries 150 reviews — the moat a new listing must climb.

mums plants live

Worth a look

Shows beatable incumbent ratings (3.4★), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Quality gap

Incredible3.4★

avg incumbent rating — lower means beatable quality

Returns

Incredible0.1%

return rate — above 5% kills the launch gate

Growth

Incredible+157.6%

90-day search growth — must beat 0% to launch

Review moat

Great150.31

avg incumbent reviews — the moat a new listing must climb

Avg price

Great$19.02

avg listing price — sweet spot $15–$100

Competition

Great35%

top-5 click share — an open shelf

Price range

Great$4.26–$53.36

cheapest to priciest tracked listing — scored on the share inside $15–$100

Brand share

Good70%

top-5 brand share — brands hold most of the demand

Conversion

Bad0.8%

search→purchase rate — share of searches ending in a sale

Market size

Bad$9K

$9K/yr · 57K searches

According to Flapen's Amazon United States niche tracking, mums plants live is a $9K/yr Amazon United States market (57K searches/yr). The top 5 brands hold 70% of demand. Demand peaks in Aug–Sep–Oct. Verdict: Worth a look — 66/100.

Data updated Jul 14, 2026 · scored weekly · How we score niches

mums plants live market data

Units sold / yr: 1K–1K; avg 0–100/product
Revenue / yr: $19K–$24K; units × avg price
Conversion rate: 0.8%
Avg BSR: #7,431
Page quality: 0%
Prime: 69%
Sponsored: 59%
Out of stock: 62.8%
Avg brand age: 44 months
Avg seller age: 163 days

Competition & brand share

Clicks spread well past the top 5 (35% combined) — an open shelf where new products get seen.

Brands

15 falling

Sellers

Top-5 brand share

70%

Top 20: 100%

Top-5 click share

35%

Top 20: 80%

Open market

24%

Carpet Creeping22%
UIOTER20%
The Three Company13%
Generic8%
Wivolibe7%
Mixrug6%

Demand & seasonality

Weekly Amazon search volume, last 103 weeks — +157.6% search growth over the last 90 days.

Peak months: Aug, Sep, Oct · busiest ÷ quietest = 39.8×

Open Trend

Top mums plants live search terms

mums plants live23K/yr +272.2%1.8% conv.
chrysanthemum plants live5K/yr +105.2%1.8% conv.
hardy mums4K/yr +138.3%0.8% conv.
chrysanthemum plant3K/yr +111.3%1.3% conv.
hardy mums perennials live plants3K/yr +276.3%0.7% conv.
mum plants4K/yr +167.7%0.2% conv.
mums live plants3K/yr +52.8%0.9% conv.
live mums6K/yr +169.0%1.7% conv.
live mums plants for outside4K/yr +256.5%0.0% conv.
fall mums live plants2K/yr +166.7%0.0% conv.

All search terms

Top mums plants live products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)2 products missing review or click data not plotted

All 24 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

350+ USA PERMIUM Mums Chrysanthemum Seeds for Planting Outdoor-Hardy Chrysanthemum Flower Seeds Perennial Outdoor Ground Cover

Carpet Creeping$7.483.4★23 rev

4 Mix Chrysanthemum Plants Garden Mums Plants Live Size 3 to 6 Inch Perennial Assorted Colorful Chrysanthemum Plant

UIOTER$47.911.0★2 rev

2 Chrysanthemum Plants Live Mums Plants Live Chrysanthemum Flowers Perennials Plant - Mixed

UIOTER$28.443.4★4 rev

100PCS Mixed Color Snowball Mums Pompon Chrysanthemum Seeds Pompon Mum

Seeds Of Strength$7.913.5★40 rev

300+Mixed Color Mums Chrysanthemum Seeds for Planting-Perennial Hardy Chrysanthemum Flower Seeds Ground Cover Landscape

Carpet Creeping$6.953.8★128 rev

Newest

by launch date

Live Flowering Marigold - Durango Orange (4 Per Pack) Beautiful Spring Color 8 Tall by 4 Wide in 1 Pt Pot

The Three Company$19.8682 rev

4mo ago

CarpetC 1000+ Chrysanthemum Seeds for Planting Perennial Hardy Mum Fall-Blooming Wildflower for Garden Beds and Containers Non-GMO Heirloom

Carpet Creeping$7.8411 rev

5mo ago

2 Assorted Chrysanthemum Plants Live Vibrant Mum Flower Plants for Garden Landscape from 5 Inc Long

YOKEBOM$30.271 rev

6mo ago

350+ Mix Color Chrysanthemum Seeds Hardy Garden Flower Seeds - Rare Ground Cover Plant Landscape Easy Grow & Maintain

Wivolibe$5.532 rev

7mo ago

350+ USA PERMIUM Mums Chrysanthemum Seeds for Planting Outdoor-Hardy Chrysanthemum Flower Seeds Perennial Outdoor Ground Cover

Carpet Creeping$7.4823 rev

8mo ago

What buyers say about mums plants live

What buyers praise and complain about, mined from review topics.

What buyers love

Plant Growth50%

“Great germination”

Smell12%

“It smells aromatic”

Color6%

“Nice colors”

Quality-Overall6%

“Good quality plant”

Value For Money5%

“Great value”

Advertised Vs Actual Product4%

“Just as advertised”

Size-Overall3%

“decent size,”

Ease Of Use2%

“are easy to grow”

Instructions/User Manual/Troubleshooting2%

“There was enough basic information included with the seeds to get started”

Pest/Insect Control1%

“Perfect for my garden for keeping away mosquitoes”

What buyers complain about

Plant Growth43%

“Never grew”

Durability16%

“Did not last”

Value For Money8%

“Not worth the price”

Moist/Dry6%

“Dry, wilted, very disappointing”

Size-Overall5%

“Very very small”

Advertised Vs Actual Product4%

“not like the picture”

Instructions/User Manual/Troubleshooting4%

“However it would have been nice to have gotten planting instructions”

Quality-Overall4%

“Need to do better”

Natural Resource Wastage1%

“a total waste of money and time”

Color1%

“Flowers look bad”

Top return reasons

Plant Growth40%

Moist/Dry16%

Advertised Vs Actual Product15%

Durability9%

Size-Overall4%

Functionality-Overall4%

Contamination2%

Defective Material/Parts2%